4 publications
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Published Subscription
The Role of Advertising in Todays WorldBy Meera B. Vithlani
Abstract: As we know that Advertising is the most important tool of marketing. Several modes are available for advertising depends on the types of products. Television is most effective media for the products of kids same like that social media is very famous in young stars. In today’s advertising world, the doesn’t simply means about 30-second’s advertisement, but the companies need to be more concerned with how to cover all the …
Published in NOLEGEIN Journal of Advertising and Brand Management · Vol. 2, Issue 1, 2019 · pp. 19–22 Read article →
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Published Open access
A Research Paper on Effectiveness of Pradhan Mantri Fasal Bima Yojana (pmfby)By Meera B. Vithlani
Abstract: Banking can be defined as accepting and safeguarding money owned by other individuals and entities and then lending this money to earn a profit. However, the activities covered by the banking business have expanded with the passage of time, and banks are now also offering various other services. These days, the banking services include issuing debit and credit cards, providing safe custody of valuable items, lockers, ATM services, and transferring …
Published in NOLEGEIN Journal of Business Risk management · Vol. 1, Issue 2, 2018 · pp. 5–8 Read article →
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Published Subscription
Research Paper on Customer Satisfaction Towards Lakme ProductsBy Meera B. Vithlani
Abstract: The Indian cosmetic industry defined as skin care, oral care, color cosmetics, fragrance, and hair care products. India is a contract country with a population of more than a billion people. Indian cosmetics industry has seen rapid growth over the past couple of decades and has seen strong growth over the past couple of years and emerged as one of the industries with future growth potential. The cosmetic market in …
Published in NOLEGEIN Journal of Operations Research & Management · Vol. 2, Issue 1, 2019 · pp. 14–16 Read article →
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Published Subscription
Study On Market Research and SurveyBy Meera B. Vithlani
Abstract: In today’s competitive world for sustaining in market any company must have to stay updated with each and everything about market like, Consumer, Competition, Government rules and regulations, etc. In this competitive situation company can search on market i.e. Market Research and Market survey for getting information on market. Here, I conclude some basic points regarding Market Research and Market Survey like, Process of Market Research and Market Survey, Tips …
Published in NOLEGEIN Journal of Management Information Systems · Vol. 2, Issue 1, 2019 · pp. 23–26 Read article →