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The Impact of Big Data in Improving Business Insights and OutcomesBy Omkar U. Kedare, Krishna T. Madrewar
Abstract: Big data has become an increasingly popular area of interest in recent years. It is considered a valuable tool that can aid in enhancing business insights and outcomes. Businesses can find patterns and trends that would be challenging to spot using traditional approaches by analyzing vast amounts of data. In this paper, we will explore the impact of big data on improving business outcomes and how data analytics is being …
Published in NOLEGEIN Journal of Management Information Systems · Vol. 6, Issue 2, 2023 · pp. 8–12 Read article →