It is an important right of every consumer to get what he pays for. He has rights against themanufacture, retailer at the same time provider of services as well. Insurance Services is not anexception to it. Insurance Companies are regulated by, Insurance Regulatory and DevelopmentAuthority Act, 1999 and Insurance Act, 1938. Supreme Court has interpreted Policy Holder as a‘Consumer’ so, Consumer Protection Act is equally applicable to policy holders as well. Importantobjective of Consumer Protection Act is consumer’s welfare and protection of their rights. Everyconsumer has right to information about the product before buying, he has freedom of speech andexpression as well. Where there is a right, there is a remedy. Consumer is having right to be heard bycompetent forum. He can exercise this right by filing consumer case in the appropriate forum.Insurance companies are obliged with providing quick and quality services to the policy holders.When policy holder makes claim, generally in majority of cases he is in trauma or suffering. Unlawfuldenial of their claim makes them to suffer more. So, Insurance Company should act lawfully.Whenever any Insurance Company acts arbitrarily or unlawfully, policy holder has the right to knockthe door of court (Consumer Court). On proving violation of his right, Insurance Company is liablefor providing efficient service and compensation for previous deficient service.