MBA Journals Peer-reviewed management research from Consortium e-Learning Network

NOLEGEIN Journal of Entrepreneurship Planning, Development and Management

Designing a Mobile Application to Empower Aspiring Entrepreneurs: A Practical Approach to Business Onboarding

  1. Ravikant Keshav Nanwatkar
  2. Aditya Shinde
  3. Chirag Singh

Abstract

The growth of the digital economy has made the use of mobile technology a significant factor in the success of the business. This paper explains the process of creating a mobile application that would enable potential entrepreneurs to join our platform and create their business in an easy and efficient manner. The application provides easy-to-use resources and a checklist that guides the user through turning business plans into business ventures. Developed in accordance with the principles of a user-centered approach, the app includes educational modules, business planning tools, tools for finding mentors, and legal and financial overviews. Due to the cyclic development of the prototype and the testing that is carried out, the target users have their needs catered for as far as learnability, completeness, and difficulty as per their level of business expertise. This paper outlines how the design of the app was established, how some of its features work, and the app’s possible effect of reducing barriers to the growth of entrepreneurship and thus improving economic inclusion among the concerned parties. This study outlines the approach taken in designing the mobile application, emphasizing its core features and functionalities, while also assessing its potential to reduce common obstacles faced by aspiring entrepreneurs. By offering user-friendly tools and readily available resources through a mobile interface, the app is designed to encourage broader participation in economic activities, particularly targeting marginalized groups and individuals embarking on their entrepreneurial journey for the first time. In essence, the initiative aspires to build a more inclusive and balanced entrepreneurial landscape, thereby playing a significant role in advancing economic growth and driving innovation at a larger scale
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