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244 articles for “Learning”
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Optimizing Retail Media Strategies to Drive Customer Loyalty Across Industries
Abstract: In the fast-changing retail media landscape, customer loyalty is essential for long-term business success. However, the concept and measurement of loyalty differ greatly across industries, creating challenges for businesses looking to foster enduring customer relationships. This paper examines the significant role of retail media in promoting customer loyalty, focusing on how digital platforms and personalized advertising are increasingly shaping consumer behavior. The study identifies key variations in loyalty metrics among …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 8, Issue 1, 2025 · pp. 30–34 Read article
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A Cyber-Physical AI Architecture for Real-Time Inventory Control in Vendor Managed Inventory Systems
Abstract: Vendor-managed inventory is commonly employed to mitigate demand amplification in supply chains, but typically relies on static re-order policies and out-of-date information, making it relatively unresponsive to highly dynamic and uncertain conditions. While strides have been made in predictive inventory management using artificial intelligence and new sources of industrial sensing, most models are decoupled from the physical world and serve as decision-support tools rather than automated control systems. In this …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 9, Issue 1, 2026 Read article
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Business Intelligence and Predictive Analytics for AgribusinessSupply Chain Optimization: A Data-Driven Approach toSustainable Agricultural Management
Abstract: The rapid changes due to Digital Transformation in agriculture have opened up new possibilities to improve the performance of supply chain, decisions making and sustainability of agrifood industry using Business Intelligence (BI) and Predictive Analytics. Agrifood supply chains encounter a number of difficulties, such as, price fluctuations, uncertainty related to demand for products; loss after harvest; lack of resources; poor use of resources; and, absence of market knowledge. This research …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 9, Issue 2, 2026 Read article
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An Analysis of Investor Perception Towards Mutual Fund Investment
Abstract: Mutual funds is widely recognized as popular investment alternative due to their diversification, professional management, liquidity & potential for long-term wealth creation. This study analyzes Investors' views on mutual funds by analyzing the influence of level of awareness, expected return, tax benefits, risk perception, and trust. The study gathered information from 110 MUTUAL FUND investors in Bangalore by using a structured questionnaire, and the responses are analyzed with the descriptive …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 9, Issue 02, 2026 Read article