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742 articles for “COVID-19, economic meltdown, health infrastructure, infodemic, lockdown”
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The Impact of Inconsistent Tracking on Inventory Management Case Study SOCIETE BUNS-Cameroon
Abstract: As a result of a rapid increase in inventory management and the time required to manage inventory management, many organizations have resulted to the tracking of inventory. Due to this, there should be some means of accurately tracking inventory. Due to this, there should be some means of accurately tracking inventory in order to ease the management of inventory. Some of the most useful methods of tracking inventory are barcodes …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management Read article
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Advancing Business Success Through Precision Marketing: A Study on Customer Segmentation and Profitability in the Republic of Macedonia
Abstract: The basic function of businesses is communication between the business and customers. From a company-wide perspective, customers can be divided into profitable and non-profit customers. Companies have a special interest in profitable customers, and all marketing activities are aimed at retaining them and turning them into loyal customers. It's never fun to manage to let go of customers who aren't good for the company. On the contrary, it may appear …
Published in NOLEGEIN Journal of Advertising and Brand Management · Vol. 7, Issue 1, 2024 · pp. 5–10 Read article
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Rural Advertising's Effect on Andhra Pradesh State's Retail Business Development
Abstract: Though it is still a relatively new field of study, rural marketing is becoming increasingly important in the majority of developing nations. The process of creating, pricing, distributing, marketing, and advertising goods and services in rural areas as well as marketing industrial and agricultural products from rural areas in metropolitan areas is referred to as rural marketing. With the advent of economic liberalization and globalization, the industrial sector—and especially the …
Published in NOLEGEIN Journal of Advertising and Brand Management · Vol. 7, Issue 2, 2024 · pp. 20–30 Read article
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Social Media Influencers’ Effect on Personal Lives: An Examination of Monitoring Requirements
Abstract: This study explores the significant and varied effects that social media influencers have on people’s private lives, looking at the psychological, sociological, and economic aspects of their influence. As digital platforms grow more and more integrated into everyday life, influencers are becoming increasingly significant. They are influencing public attitudes, actions, and trends in a variety of fields. This study examines the dual nature of their influence, emphasizing the serious risks, …
Published in NOLEGEIN Journal of Advertising and Brand Management · Vol. 8, Issue 1, 2025 · pp. 1–5 Read article
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Viral Branding Meets Market Complexity: The Prime Hydration Case Across Western and Indian Consumer Landscapes
Abstract: The global rise of influencer-driven consumer brands has reshaped the landscape of product marketing and consumption, particularly in the functional beverage sector. This paper examines the case of Prime Hydration, a wellness beverage brand co-founded by social media influencers KSI and Logan Paul, which gained rapid popularity in Western markets through viral marketing, celebrity branding, and strategic scarcity. However, its foray into the Indian market did not yield comparable success. …
Published in NOLEGEIN Journal of Advertising and Brand Management · Vol. 8, Issue 2, 2025 · pp. 27–34 Read article
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The relevance of the Clark-Fisher thesis in the Indian context: can the service-led growth cease the demographic dividend?
Abstract: The Indian economy has experienced a structural transformation that does not seem to align with the thesis independently propounded by economists Clark and Fisher. This paper brings about a thorough discussion of how India failed to follow this thesis. Mainly the service sector growth and a vague stagnancy of the industrial sector, derails India when it comes to following the thesis. The discussion has also been done taking in concern …
Published in NOLEGEIN Journal of Business Ethics, Ethos & CSR · Vol. 2, Issue 2, 2019 · pp. 35–48 Read article
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Life Skill-A Dynamic Multi-dimensional Process Encompassing Human Development
Abstract: Education has been regarded as both an end in itself and as a means of realizing other desirableends. It develops the personality and rationality of individuals, qualifies them to full files certaineconomic, political and cultural functions and there by improve their socio-economic status. Byunderstanding the world scenario the quality education and empowerment of youth are very muchneeded in the context of Globalization, Liberalization and Internationalization. An effectiveeducational system is an …
Published in NOLEGEIN Journal of Business Ethics, Ethos & CSR · Vol. 4, Issue 1, 2021 Read article
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Innovation with nature
Abstract: Supply chains are growing more complicated, and many businesses and scholars are looking to nature for solutions. We provide a narrative synthesis and systematic review in this work to evaluate the state-of-the-art and identify major topics for future research into nature-inspired supply chain solutions. We evaluate supply chain strategic, tactical, and operational decisions and look for parallels between biological systems and supply networks to provide a new study agenda. According …
Published in NOLEGEIN Journal of Business Ethics, Ethos & CSR · Vol. 6, Issue 2, 2023 · pp. 1–6 Read article
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Role of Self-Help Groups (SHGs) in empowering Women Entrepreneurs
Abstract: Self-help groups (SHGs) utilizing microfinance have gained international recognition as an effective contemporary strategy for promoting self-reliance, empowerment, and sustainable development among their members and communities. By fostering collective action, mutual support, and inclusive growth, SHGs play a crucial role in addressing socio-economic challenges and building more resilient and inclusive societies. Microfinance is widely associated with initiatives aimed at eradicating poverty, supporting small businesses, and promoting gender equality. It involves …
Published in NOLEGEIN Journal of Business Ethics, Ethos & CSR · Vol. 7, Issue 2, 2024 · pp. 28–40 Read article
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The Impact of Corporate Social Responsibility (CSR) on Labor Welfare: Indian Perspective
Abstract: Corporate Social Responsibility (CSR) in India has transitioned from something voluntary and charitable, to something corporate as a matter of law, made to be an obligation under the Companies Act of 2013. Traditionally it has been the case that CSR has been a focus of environmental sustainability, education and community development, but its effect of promoting labor welfare is now more widely appreciated. Labor welfare covers a spectrum from health …
Published in NOLEGEIN Journal of Business Ethics, Ethos & CSR · Vol. 9, Issue 1, 2026 Read article
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A Study on Sector-wise Composition of FDI Inflows in India
Abstract: Since the beginning of economic reforms in 1991, major reforms initiatives have been taken in the fields of investment, trade, financial sector, exchange control, simplification of procedures, enactment of competition and amendments in the intellectual property rights laws, etc. India provides a liberal, attractive, and investor friendly investment climate. India has the most liberal and transparent policies on FDI (Foreign direct investment) among the emerging economies. FDI up to 100 …
Published in NOLEGEIN Journal of Corporate & Business Laws · Vol. 2, Issue 2, 2019 · pp. 10–25 Read article
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Technical Analysis of Tata Consultancy Services Ltd. and Larsen & Toubro Infotech Ltd.
Abstract: The nation's economy heavily depends on the stock market. People or laypeople invest their money in shares on the stock market. The stock market is a location where shares are purchased or sold. There are so many different sectors such as, Information Technology (IT) sector, Pharmaceutical sector, Textile sector, Telecom sector, etc. which help in developing the economy of our country. But in today’s date, IT sector is in boom …
Published in NOLEGEIN Journal of Corporate & Business Laws · Vol. 5, Issue 2, 2022 · pp. 31–47 Read article
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A Study on Investors Behavior Pattern Towards Investment Decision with Special Reference to Saurashtra Region in Gujarat
Abstract: The study's main focus is on how investors behave while making investment decisions, with a particular emphasis on Gujarat's Saurashtra area. Investment is a part of savings Money. It plays important role in any nation. It also contributes to the nation's economy's capital formation. Investment behavior of an investor depend their earning capacity, awareness level, risk taking ability and saving habits. Investment is an economic activity that generates the capital …
Published in NOLEGEIN Journal of Corporate & Business Laws · Vol. 7, Issue 1, 2024 · pp. 1–5 Read article
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An Analysis Study of Inflation Accounting
Abstract: A unique method called an inflation account is used to account for how the cost of goods in different parts of the world can change and affect the numbers that multinational corporations report. A more accurate view of a company's financial status in an inflationary climate is provided by price index adjustments made to financial statements rather than only using cost accounting. Another name for this approach is price-level accounting. …
Published in NOLEGEIN Journal of Corporate & Business Laws · Vol. 7, Issue 1, 2024 · pp. 6–9 Read article
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Impact of the Income Tax Act, 2025 on Individuals and Businesses in India
Abstract: The Income Tax Act, 2025 marks a significant milestone in India's fiscal and taxation frameworkby replacing the long-standing Income Tax Act, 1961. Designed to modernize and simplify thecountry's direct tax system, the new legislation seeks to enhance transparency, reducecompliance burdens, promote digital governance, and align tax administration with the needs ofa rapidly evolving economy. This study is based on secondary data collected from governmentreports, policy documents, tax portals, published literature, …
Published in NOLEGEIN Journal of Corporate & Business Laws · Vol. 9, Issue 2, 2026 · pp. 1–6 Read article
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A Case Study Approach on Challenges Faced in Digital Learning
Abstract: COVID-19 lockdown in India introduced us to many changes in way of living. Digital learning was something most of us had heard but never tried and we were forced to use it. Once the lockdown started extending, education institutions realized that making students sit idle at home can affect them and their parents, as students will be away from books until colleges are reopened. To avoid this disaster, online classes …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 5, Issue 2, 2022 · pp. 28–31 Read article
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Reasons and Impact of Environment Degradation in India
Abstract: In the present era where attaining the goals of sustainable development is a major concern for every economy, in such a situation the concept of protection of the environment from degradation can no longer be ignored by any sector then it hardly matters whether it is the private sector or government sector. The concept of environmental degradation refers to a deterioration of the earth’s environment through overconsumption of assets like …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 2, Issue 2, 2019 · pp. 15–22 Read article
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A Study on Risk Management Practices in Cooperative Banks in India
Abstract: Banking Industry has done wonders for the global economy. The banking business merely takes money from savers in the form of various deposits and then gives the same money in the form of loans to borrowers. Banking activities promote and encourages the flow of money for investment to productive use this helps in development of economy to grow. It cannot be denied that the cooperative banks have not only contributed …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 5, Issue 2, 2022 · pp. 32–39 Read article
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Understanding the Shape of Recovery
Abstract: As the market continues to develop, grow, and become international, there is increasing confusion among companies about the direction of operations. Every day, it is more difficult for them to capture new shares in the market, acquire and receive new customers, maintain a customer base, constantly increase customer satisfaction, position themselves correctly in the market and resist competition, and a reaction to the spontaneity of market development. This shows how …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 5, Issue 2, 2022 · pp. 26–32 Read article
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Layoffs: A Recent Trend
Abstract: In India as well as other parts of the world, layoffs—the termination of a group of employees’ employment for a variety of reasons, including restructuring, downsizing, or economic downturn—have become a regular occurrence. Layoffs have been especially common in the manufacturing, financial, and technology industries in recent years. The employment market appears to be swinging from crisis to crisis because of the growing rate at which one crisis is following …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 6, Issue 2, 2023 · pp. 29–34 Read article