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26 articles for “farming”
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A Study on Factors Influencing Consumer Purchase and Intension towards daily products.
Abstract: The contemporary consumer marketplace offers a vast array of dairy choices characterized by distinct brands, diverse pricing structures, and varying quality standards. As health consciousness and urbanization rise dramatically among consumers, the demand for safe, hygienic, and premium quality dairy staples has surged concurrently. Modern buying journeys are heavily swayed by multi- dimensional factors, including structural packaging formats, online social proof, and widespread point-of-sale availability. This study utilizes Consumer Behaviour …
Published in NOLEGEIN Journal of Advertising and Brand Management · Vol. 9, Issue 2, 2026 · pp. 47–53 Read article
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Impact of Covid-19 on Agricultural Practices of India
Abstract: Agriculture is the prime sector which feed all the people living in the world. From the ancient to modern period, people are giving more importance for agriculture in order to fulfill their food needs. It is important to say that, COVID-19 make a significant impact on agriculture in various dimensions. The researcher has studied the impact of COVID-19 on agriculture in various aspects in India. Personal observation and unstructured interview …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 4, Issue 1, 2021 Read article
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Cultivating Innovation: Strategies for Agriculture Entrepreneurship Development
Abstract: Agriculture entrepreneurship plays a vital role in driving innovation, economic growth, and sustainability within the agricultural sector. By combining the principles of business with the unique challenges and opportunities presented in agriculture, entrepreneurs are able to create value, drive change, and contribute to food security on a global scale. In this article, we will explore the strategies and resources available for aspiring and established agricultural entrepreneurs, highlighting the importance of …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 7, Issue 2, 2024 · pp. 22–28 Read article
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THE SATISFACTION LEVEL OF RETAILERS OF AMUL MILK IN PORBANDAR CITY AT MOTHER DAIRY (UNIT OF G.C.M.M.F. Ltd)
Abstract: MOTHER DAIRY (UNIT OF G.C.M.M.F. Ltd,), set up in 1994,is a wholly owned subsidiary of National Dairy Development Board (NDDB) of India. Mother Dairy (UNIT OF G.C.M.M.F.Ltd) owned by Gujarat Cooperative Milk Marketing federation Limited (G.C.M.M.F.Ltd) – a state level apex cooperative organization of 1.6 million farmers of Gujarat and was commissioned in September 19, 1994 with a sole objectives of receiving each and every drops of milk from its …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 2, Issue 1, 2019 · pp. 23–29 Read article
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A Critical Review of the Essential Commodities Act
Abstract: The 1955 Essential Commodities Act (ECA) is still a key part of India's regulatory system. Its goal is to make sure that important items are always available and to prevent customers from being taken advantage of. This page talks about the history, goals, and main parts of the Act. It focuses on how it controls the production, supply, distribution, and pricing of important goods such food grains, pulses, edible oils, …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 9, Issue 1, 2026 Read article
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Business Intelligence and Predictive Analytics for AgribusinessSupply Chain Optimization: A Data-Driven Approach toSustainable Agricultural Management
Abstract: The rapid changes due to Digital Transformation in agriculture have opened up new possibilities to improve the performance of supply chain, decisions making and sustainability of agrifood industry using Business Intelligence (BI) and Predictive Analytics. Agrifood supply chains encounter a number of difficulties, such as, price fluctuations, uncertainty related to demand for products; loss after harvest; lack of resources; poor use of resources; and, absence of market knowledge. This research …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 9, Issue 2, 2026 Read article