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944 articles for “: COVID-19, Financial Planning, Investment, Savings.”
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A Study of Consumer Buying Behaviour and Satisfaction Towards Health Insurance Services
Abstract: The landscape of health insurance in India is undergoing rapid transformation, fuelled by deregulation, decreased bureaucracy, and increased private financing. In this dynamic environment, understanding customer perceptions and preferences is essential. This study investigates these aspects along with customers' understanding of the market and purchasing decisions. Employing a non-probability convenience sampling method and utilizing a well-structured questionnaire, insights are gathered through extensive literature review. Statistical analysis using SPSS software, including …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 7, Issue 2, 2024 · pp. 19–29 Read article
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Analyzing How Social Media Advertising Affects Consumer Decision-Making Processes
Abstract: This study looks into how advertising on social media affects consumers' decision-making. In order to better engage customers, businesses have been changing their advertising methods in response to the rise of social media platforms like Facebook, Instagram, and Twitter. The goal of the study is to investigate the psychological processes that underlie how social media ads affect consumers' awareness, deliberation, preference, and, finally, choice to buy. This study investigates variables …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 8, Issue 2, 2025 · pp. 1–7 Read article
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A Study on exploring Consumer Attitudes towards Basic Clothing Pvt Ltd Clothing
Abstract: This study examines the trade financing strategies practiced at AU Small Finance Bank and evaluates their effectiveness in supporting business growth, particularly among Micro, Small, and Medium Enterprises (MSMEs). Trade finance plays a crucial role in facilitating domestic and international trade by reducing payment risks, improving liquidity, and ensuring smooth transaction flows. The research is based on a 45-day internship in the Trade Finance Department, supported by analysis of financial …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 9, Issue 1, 2026 Read article
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Consumer Behaviour Towards Online Food Delivery Services: A Study of Rajkot City
Abstract: The rapid expansion of online food delivery services (OFDS) has significantly transformed consumer purchasing behaviour in India, particularly in urban and semi-urban regions. Driven by increasing smartphone penetration, digital payment systems, and evolving lifestyle patterns, platforms such as Swiggy and Zomato have redefined food consumption practices. This research investigates consumer behavior related to online food delivery services in Rajkot city, emphasizing the factors that shape usage habits, customer satisfaction, and …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 9, Issue 02, 2026 · pp. 49–53 Read article
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Research on Relationship Between EVA & EPS
Abstract: Economic Value Added (EVA) is a financial measurement tool that company can use to measure the financial performance of their unit. EVA determines if a business is earning more than its true cost of capital. EVA is an estimate of the true economic profit (not accounting profit). EVA is highly accurate because it includes the cost of debt financing and equity financing. EVA is more than just performance measurement system, …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 1, Issue 2, 2018 · pp. 13–25 Read article
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Computerized Accounting System for Small Businesses with Mobile Applications
Abstract: Small and medium-sized enterprises (SMEs) have long been known as important engines of the Indianeconomy. In addition to encouraging private ownership and entrepreneurship, SMEs are flexible andable to quickly adapt to changing market supply and demand. The aim of this study was to show thathow the factors of barrier affected practicing of accounting software system in SMEs of India.Informationalisation is a key strategy for creating modern business systems and improving …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 5, Issue 1, 2022 Read article
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Understanding the Shape of Recovery
Abstract: As the market continues to develop, grow, and become international, there is increasing confusion among companies about the direction of operations. Every day, it is more difficult for them to capture new shares in the market, acquire and receive new customers, maintain a customer base, constantly increase customer satisfaction, position themselves correctly in the market and resist competition, and a reaction to the spontaneity of market development. This shows how …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 5, Issue 2, 2022 · pp. 26–32 Read article
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Review on the Factors that Effect an individual to Become Entrepreneurs
Abstract: This analysis looks at the several aspects that impact a person's decision to become an entrepreneur. The research attempts to give a complete knowledge of the major drivers of entrepreneurship, including institutional, personal, and human capital. By examining the interplay between these factors, the review seeks to shed light on the complex process of entrepreneurial intention and the various strategies that can be employed to encourage entrepreneurship. The results of …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 6, Issue 2, 2023 · pp. 1–5 Read article
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Andhra Pradesh State Start-Up Opportunities and Budding Challenges – A Study
Abstract: With financial backing, this initiative is a great first step toward enabling start-ups to use their creative ideas for the intended purpose. India offers a plethora of chances for aspiring businesses. The textile, media, health, tourism, event planning, automobile, and other sectors are among the important ones. Thus, entrepreneurs have a variety of chances to launch their start-ups. But in addition to opportunities, start-up founders may also have to deal …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 7, Issue 1, 2024 · pp. 54–62 Read article
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SAARC-India Trade and Economic Cooperation: Prospects and Difficulties
Abstract: In order to create and advance regional and economic unity among South Asian countries, SAARC was founded in 1995. One of the organization's founding members, India has always been important. Over the years, there have been variations in India's trade with SAARC countries. India maintains close trading relations with all of the SAARC countries, especially with Bangladesh, Nepal, and Sri Lanka. The volume and value of India's bilateral imports and …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 8, Issue 1, 2025 · pp. 27–35 Read article
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A Study of Deflation, Risk and Inflation on the Economy Cycle
Abstract: Inflation and deflation represent two opposing economic phenomena that significantly impact economies worldwide. Inflation is characterized as a sustained increase in the general price level that lowers purchasing power, whereas deflation is a decrease in the general price level, which can impede economic growth and increase the real burden of debt. Both have far-reaching consequences on consumer behaviour, business investments, and government policies. This paper explores the causes, effects, and …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 8, Issue 1, 2025 · pp. 7–20 Read article
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E-Marketing the Future of Marketing Field
Abstract: Globalization and technological improvements are imminent and those that embrace it today will be better prepared for tomorrow. E-marketing is growing at a dramatic pace and is impacting customer and market behaviours. These have made organizations to incorporate budget allocation and to start incorporating e-marketing as the main form of marketing and try to meet their targeted customers’ needs to the satisfaction. This topic tries to investigate and states what …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 3, Issue 2, 2020 · pp. 24–29 Read article
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Research, Innovation, and Entrepreneurship: Special Nexus for Employment Opportunities and Engineering Advancement in Nigeria
Abstract: In view of creating employment opportunities and outcome-based education, the impact of nexus ofresearch, innovation, and entrepreneurship cannot be undermined in developed and developingcountries. A lot of researches and innovations have been done without adequate links for employmentopportunities and a better pedestal for entrepreneurship. This calls for urgent attention and interventionof governments, stakeholders, consultants, engineers, and entrepreneurs. This paper assessed thecurrent trends and multi-faceted problems in research and innovation for …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 4, Issue 1, 2021 Read article
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Study on protection of Intellectual Property Rights, with Special Reference to Protection of Biodiversity, Traditional Knowledge of Indigenous People in India and Sustainable Development
Abstract: The world can be divided into two parts based on the availability of rich biodiversity and the lesseravailability of such biodiversity. Biodiversity consists of flora, fauna, animals, insect species, etc.from small bacteria to huge animal, it includes everything. Human conduct is causing threat tobiodiversity. It is resulting into extinction of certain species of plants and animals. India is rich inbiodiversity having the culture of protecting environment. Extinction of certain species …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 5, Issue 1, 2022 Read article
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Efficiency of Micro, Small and Medium Enterprises (MSMEs): An Empirical Study of MSMEs in the Srikakulam District of AP
Abstract: MSMEs, or micro, small, and medium-sized businesses, have been considered the engine behind economic expansion in the pursuit of equitable development. The sector's employment potential at low capital costs is by far its greatest benefit. Compared to enterprises, the MSME sector has a significantly greater labour intensity. Performance in enterprise level should be evaluated from many aspects, which can not only reflect the financial position of the current marketing, but …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 6, Issue 1, 2023 · pp. 35–45 Read article
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Patent Rights: An Analysis of Legal and Economic Perspectives
Abstract: Patent rights play a crucial role in the fields of innovation, technology, and commerce, providing legal protection for inventors and encouraging progress and economic growth. This paper presents an analysis of patent rights from both legal and economic perspectives, highlighting their significance and impact on various stakeholders. From a legal standpoint, the paper examines the fundamental principles underlying patent rights, including the requirements for patentability, the scope of protection, and …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 6, Issue 1, 2023 · pp. 46–57 Read article
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Prosperity and Development for Holistic Growth
Abstract: In order to illustrate the critical necessity for the environment's specific protection, this study emphasizes the essential function of the environment as a crucial public resource within human systems. As far as we now know, any human system requires sustainability. In the past few decades, the idea of sustainable development has sparked a huge global movement, particularly in the area of education. Studies and research projects are being conducted to …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 6, Issue 1, 2023 · pp. 63–67 Read article
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Entrepreneurial Perspectives on Implementing Open and Distance Learning in Secondary Education
Abstract: This study investigates the entrepreneurial implications of Open and Distance Learning (ODL) in secondary education, particularly in Kuje Area Council, Federal Capital Territory, Nigeria. Amidst challenges posed by traditional learning methods exacerbated during the Covid-19 pandemic, ODL emerges as a critical avenue for nurturing entrepreneurial skills and fostering innovative educational practices. Using a descriptive research design and validated questionnaire, this research explores the feasibility and challenges of integrating ODL in …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 7, Issue 2, 2024 · pp. 51–61 Read article
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Bridging the Gender Pay Gap: The Role of social media, EQ, IQ, and Fund Management in Female Entrepreneur Success
Abstract: This paper explores the multifaceted dynamics influencing the success of female entrepreneurs, with a particular focus on the roles played by social media, emotional intelligence (EQ), intellectual intelligence (IQ), and fund management in bridging the gender pay gap. Through a comprehensive synthesis of existing research, secondary data, and case studies, we analyze how these factors empower women to create economic opportunities and overcome barriers in business. Despite global efforts, the …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 7, Issue 2, 2024 · pp. 62–73 Read article
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Prioritizing Mental Health or Market Success: A Contemporary Analysis of Challenges Faced by Depressed Entrepreneurs
Abstract: Since innovation is at the centre of economic development, innovation drives stress, anxiety, and burnout that have antecedents in negative consequences for the welfare of the innovating entrepreneur and the survival and sustainability of the business. This research provides an understanding of the correlations between mental health and entrepreneurship with a demonstration on need to treat mental health disorders in entrepreneurship. The structured questionnaires and open-ended questions mixed with a …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 7, Issue 2, 2024 · pp. 97–105 Read article