Search
528 articles for “analysis”
-
Impact of Artificial Intelligence-Based Supply Chain Management on Supply Chain Performance and Organizational Effectiveness: An Empirical Investigation of Oil and Gas Industry in India
Abstract: The present study focuses on the oil and gas (O&G) industry to examine the impact of adopting Artificial Intelligence (AI)-based Supply Chain Management (SCM) on its 'Organizational Effectiveness (OE), while assessing the mediating effect of Supply Chain Performance (SCP). A well-designed questionnaire was sent to target professionals from large public-sector oil and gas firms in India, with a total of 296 purposively sampled completed questionnaires endorsed for this study. The …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 8, Issue 2, 2025 · pp. 1–14 Read article
-
A Review on Business Enterprise Resource Planning (ERP)
Abstract: Enterprise Resource Planning (ERP) systems integrate a business’s core functions, including finance, human resources, supply chain management, manufacturing, and customer relationship management, into a unified platform. By streamlining operations, ERP provides realtime access to critical data, enhancing decision-making and operational efficiency. As organizations accelerate their digital transformation, modern ERP solutions leverage cloud computing, artificial intelligence, and data analytics to improve scalability, flexibility, and security. Despite implementation challenges, ERP systems significantly …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 8, Issue 2, 2025 · pp. 6–12 Read article
-
A New Heuristic Method for the Classical Transportation Problem's First Viable Solution
Abstract: The transportation problem is a classic optimization issue in linear programming that focuses on determining the most cost-effective way to allocate resources from multiple supply points to various demand points while meeting specific constraints. Traditionally, methods like the North-West Corner Rule (NWCR), Least Cost Method (LCM), and Vogel’s Approximation Method (VAM) have been employed to generate an initial feasible solution (IFS). However, these approaches often overlook key factors such as …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 8, Issue 2, 2025 · pp. 1–5 Read article
-
Optimizing Medical Store Procurement Through GeM: Current Practices and Strategic Recommendations
Abstract: The Government e-Marketplace (GeM) was established on August 9, 2016, to serve as a streamlined, transparent, and cos t-effective online platform for public procurement in India. For the healthcare sector, particularly government medical stores, GeM represents a vital tool for ensuring the timely and efficient acquisition of pharmaceuticals and related supplies. By minimizing the human transactional interface, the platform serves as a critical effort to curb corruption. An effort to …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 9, Issue 1, 2026 · pp. 1–7 Read article
-
The Effect of Digital Payment Systems on Financial Performance of Small Retailers: Evidence from a Social Media-Based Survey in Nigeria
Abstract: Objective: This study examines the effect of digital payment systems on the financial performance of small retailers in Nigeria using primary data collected through a social media-based survey. Material and Methods: A cross-sectional research design was employed. Data were collected from 350 small retail business owners through structured questionnaires distributed via social media platforms, including WhatsApp and Facebook. A non-probability convenience sampling technique was adopted. The collected data were analyzed …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 9, Issue 2, 2026 · pp. 1–7 Read article
-
Business Intelligence and Predictive Analytics for AgribusinessSupply Chain Optimization: A Data-Driven Approach toSustainable Agricultural Management
Abstract: The rapid changes due to Digital Transformation in agriculture have opened up new possibilities to improve the performance of supply chain, decisions making and sustainability of agrifood industry using Business Intelligence (BI) and Predictive Analytics. Agrifood supply chains encounter a number of difficulties, such as, price fluctuations, uncertainty related to demand for products; loss after harvest; lack of resources; poor use of resources; and, absence of market knowledge. This research …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 9, Issue 2, 2026 Read article
-
A Study on Data privacy towards customer perception in personalized advertising in E-Commerce
Abstract: The rapid growth of e-commerce has increased the use of personalized advertising, where companies collect and analyse customer data to provide customized product recommendations and promotional messages. Although personalized advertising improves customer experience and supports business growth, it has also raised significant concerns regarding data privacy, transparency, and the security of personal information. This study examines the influence of data privacy on customer perception towards personalized advertising in e-commerce platforms. …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 9, Issue 02, 2026 · pp. 54–61 Read article
-
Sustainable Marketing Practices: Balancing Profitability and Environmental Responsibility
Abstract: The growing need to protect the environment, legal and regulatory demands, and changing consumer views have increased the pressure on companies to make their marketing strategies more sustainable. This essay discusses the concept of sustainable marketing as an integrated approach that shows how businesses can balance making profits with caring for the environment. It includes new ideas like corporate social responsibility, how different stakeholders respond, and creating value together. The …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 9, Issue 02, 2026 Read article