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A Study on Role of Digital Marketing In Promoting Events At Mm Active In Pune CityBy Sachin Wankhede, Ishwari Bhandari, Swapnil Kathlewar, Nikhil Khobragade
Abstract: The research project entitled focused on the area of Digital Marketing, which is becoming increasingly important in every organization, with Social Media Marketing Communications playing a significant role. The first part of the project, titled “To Study Role of Digital Marketing in Promoting Events" delves into the service industry in India and later focuses on MM Active India. The project emphasized the importance of Digital Marketing strategies and their impact …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 8, Issue 1, 2025 · pp. 1–7 Read article →