MBA Journals Peer-reviewed management research from Consortium e-Learning Network

3 publications

  • Published Subscription

    Review Article on Customers’ Satisfaction Towards Sports Wears

    By Rajakrishnan Manivel, Mohanalakshmi R R,

    Abstract: This review synthesizes existing literature on customer satisfaction within the sportswear industry, exploring various factors influencing consumers’ perceptions and behaviours. Drawing upon a comprehensive analysis of scholarly articles, journals, and industry reports, the review examines key determinants such as product quality, brand image, price perception, and service quality. The findings highlight the significance of understanding consumer preferences and behaviour dynamics in designing effective marketing strategies and enhancing overall customer satisfaction …

    Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 8, Issue 1, 2025 · pp. 32–36 Read article

  • Published Subscription

    Textile Traders’ Perception Towards GST – A Review Article with Reference to Tirupur City

    By Rajakrishnan Manivel, Jeeveetha S

    Abstract: With the intention of streamlining indirect taxation and fostering economic expansion, India’s introduction of the Goods and Services Tax (GST) was a significant change to the nation’s tax system. The GST made India’s indirect tax structure more uniform by eliminating the cascading effect. Sales tax, value added tax (VAT), excise duty, service tax, and other indirect taxes levied on textile goods were all absorbed by the GST. The textile sector …

    Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 8, Issue 1, 2024 · pp. 1–8 Read article

  • Published Open access

    The Protagonist on Education During COVID-19

    By Rajakrishnan Manivel

    Abstract: The education system has been altered by the Covid-19 pandemic. Examine how the Covid-19 epidemic has changed how teachers and technologies are used. Everyone has been put tothe test in some way by the present pandemic. Be it medical professionals, the executivebranch, the police, or anyone else who has seen the Covid-19 pandemic. To stay viable andadvance, every organisation has had to innovate on its own. This has also applied …

    Published in NOLEGEIN Journal of Information Technology & Management · Vol. 6, Issue 1, 2023 · pp. 36–39 Read article

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