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Facebook as an Effective Social Media Communication: SWOT Analysis by Heterogeneous PopulaceBy Satish R. Gaikwad, T. Sangameshwar Rao
Abstract: Facebook is the largest Social Networking Site, whoever claims the age of 13 years, can create anaccount. All users can create groups, share and receive photos, personal information, opinions, asdesired by the users without any restrictions on the shared contents. Facebook also allows anyonecan advertise, sell and buy any product. As of today across the globe Facebook has become thebiggest tool for social empowerment for all age groups. But on …
Published in NOLEGEIN Journal of Advertising and Brand Management · Vol. 4, Issue 1, 2021 Read article →