1 publication

• Published Subscription 9 Aug 2024

  Analysis on Investors Awareness and Perceptions towards Digital Assets in Bangalore City

  By Vanishree G, Varshitha .R, Varshitha G

  Abstract: The emergence of digital assets like blockchain technology and cryptocurrencies has drawn a lot of interest lately. The conventional financial sector has been upended by these digital assets, which provide investors with new investing options. This study aims to evaluate Bengaluru city's investor perspective and awareness of digital assets. This research study explores the awareness and perception of investors in Bengaluru City towards digital assets. It delves into existing research …

  Published in NOLEGEIN Journal of Global Marketing · Vol. 7, Issue 2, 2024 · pp. 12–18 Read article →