Google Inc.'s 2014 case study problem-solving approach. Harvard Company Review case studies, like
the one released that year on Google Inc., provide readers a taste of what it's like to deal with real-world business challenges. In 2014, Google Inc. faced serious issues that necessitated in-depth
research into the root causes as well as the promotion of several solutions and suggestions. Whencomparing organizations that provide search engine services and related software, Google, Inc.scores near the top. Sergey Brin and Larry Page are the Co-Founders of Google. Google has a widevariety of endeavors, including internet advertising technology, cloud computing, software, andothers. Google has a broad age range in mind when setting its sights. Over a million servers arereportedly in operation for the corporation at various data centers and online locations worldwide.Every day, it processes more than a billion searches and 24 petabytes of user-created data andinformation. The most important result is that Google Inc.'s income dropped because of an issue withadvertising prices, which occurred when many consumers switched from desktop to mobile devices.Changes in consumer behavior and the direction of the market might result from the growingpopularity of mobile devices and the widespread use of Google's services. Competitors like Microsoft,Apple, Yahoo, Amazon, and eBay have helped drive down the price of internet advertising and havedriven Google Inc. into a more competitive market. The case solution for the 2014 case study ofGoogle Inc. identified the most pressing concerns and the most influential shareholders impacted bythose issues. The procedure was called "problem identification" at the time. The suggested actions toaddress the problems highlighted in the alternate solution. We concluded our research by suggestingsolid concepts as potential other solutions that the company may use.
