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310 articles for “Research and development”
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Predicting Product Placement Marketing Effects Under MediaMultitasking Behavior
Abstract: This study investigates the relationship between product placement marketing effectiveness and media multitasking behavior in contemporary digital media environments. As audiences increasingly engage with multiple media platforms simultaneously, understanding how multitasking influences advertising outcomes has become an important issue for marketers and researchers. The study develops a stochastic model to examine how different product placement attributes, namely screen placement, script placement, and plot placement, interact with varying levels of media …
Published in NOLEGEIN Journal of Advertising and Brand Management · Vol. 9, Issue 2, 2026 · pp. 11–18 Read article
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Influence of Blogs: A Study of Young Consumers of J&K
Abstract: Introduction: Blogs are everywhere in today’s electronic media. They are considered as one of the well- known social media platform and a powerful marketing tool (Hsu & Tsou, 2011). They are listed on world wide web giving information about different products to the consumers and thus creating an impact on their purchase behaviour. In today’s digital world, blogging has been considered as one of the most recognizable and famous platform …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research Read article
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Ethics in Governance: Anti-corruption Measures
Abstract: Corruption, the abuse of public office for private gain, erodes public trust, hinders economic development, and weakens democratic institutions. This research paper delves into the critical role of ethics in government and explores various anti-corruption measures. We begin by outlining the rationale for a strong ethical foundation within government, highlighting the detrimental effects of corruption. The research objectives then define the scope of this study, focusing on identifying and analysing …
Published in NOLEGEIN Journal of Business Ethics, Ethos & CSR · Vol. 7, Issue 1, 2024 · pp. 1–15 Read article
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Decentralized Finance (DeFi) versus Traditional Finance in India: RegulatoryChallenges, Emerging Opportunities, and Security Risk Governance
Abstract: The conventional financial system in India, which oversees assets worth more than ₹220 trillion and provides services to more than 500 million account holders, is facing a new challenge from the fast expansion of blockchain-based decentralised finance (DeFi) protocols. This is an unprecedented turning point in the country's financial ecosystem. There are pressing concerns regarding the regulatory framework, systemic opportunities, and security governance frameworks suitable for India's specific socioeconomic situation …
Published in NOLEGEIN Journal of Financial Planning and Management · Vol. 9, Issue 2, 2026 Read article
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Effect of Value-Added Tax on Economic Development (The Nigerian Perspective)
Abstract: Synopsis of tax administration system in Nigeria fascinates divergent views, especially in relation to value-added tax (VAT) effectiveness in enhancing economic development. There are concerns in some quarters that VAT administration in Nigeria is plagued by structural defects on multiple fronts. This paper, therefore, investigated the effectiveness of VAT system in Nigeria to evaluate its influence on economic development. Meta-analytic results from the research on VAT administration in Nigeria assert …
Published in NOLEGEIN Journal of Corporate & Business Laws · Vol. 3, Issue 1, 2020 · pp. 44–51 Read article
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Indian Fruits & Vegetables Supply Chain Management
Abstract: Purpose: In recent years various issues and challenges are faced by Indian Fruits and Vegetablessector particularly regarding the chain of supply system. To study the supply chain of Fruits andVegetables sector in our country a list of likely challenges and ways are suggested in this paper. Themain aim of this paper is to explain and discuss the issues which are affecting the supply chain offruits and vegetables sector. This paper …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 4, Issue 1, 2021 Read article
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Research, Innovation, and Entrepreneurship: Special Nexus for Employment Opportunities and Engineering Advancement in Nigeria
Abstract: In view of creating employment opportunities and outcome-based education, the impact of nexus ofresearch, innovation, and entrepreneurship cannot be undermined in developed and developingcountries. A lot of researches and innovations have been done without adequate links for employmentopportunities and a better pedestal for entrepreneurship. This calls for urgent attention and interventionof governments, stakeholders, consultants, engineers, and entrepreneurs. This paper assessed thecurrent trends and multi-faceted problems in research and innovation for …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 4, Issue 1, 2021 Read article
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Influence of Blogs: A Study of Young Consumers of J&K
Abstract: Introduction: Blogs are everywhere in today’s electronic media. They are considered as one of the well-known social media platform and a powerful marketing tool (Hsu & Tsou, 2011). They are listed on world wide web giving information about different products to the consumers and thus creating an impact on their purchase behaviour. In today’s digital world , blogging has been considered as one of the most recognizable and famous platform …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 4, Issue 2, 2021 · pp. 15–24 Read article
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Freemium Business Model and Youth Purchase Behaviour: The Impact of Enjoyment Value and Social Value on Continued Use Intention and Purchase Behaviour
Abstract: The surge of freemium digital platforms has transformed the gaming market by enabling users to enjoy the basic elements of the game for free while monetizing advanced or additional features as in-game purchases. Therefore, the factors that lead users to remain entrenched in the gaming market and make purchases have also gained significance for the game developers and the research community. For this purpose, this study evaluates the role of …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 9, Issue 2, 2026 · pp. 10–16 Read article
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Deliberating Upon the IFRS Norms and Compliance Issues in Developing Countries Like India
Abstract: The harmonization of accounting standards is a fast-growing international trend with International Financial Reporting Standards (IFRS) as the front runner having broad-based acceptance. The paper seeks to summarize the findings of various studies regarding the adoption of IFRS by developing countries. It deliberates the reasons for IFRS adoption by these nations, the issues and challenges of the transition, the economic impact of the process, and the recommendations by various authors. …
Published in NOLEGEIN Journal of Management Information Systems · Vol. 1, Issue 2, 2018 · pp. 12–22 Read article
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Using Transformative Pedagogy when Teaching Online
Abstract: Understanding what’s lacking among online teaching literature is crucial in serving to researchers and practitioners to develop programs and support mechanisms for online academics in pedagogy. This review formulates a critique of the standards-and competence-based vision of online teaching from the perspective of transformative learning theory. Thus, on offer associate alternate exploration of the skilled development of online academics as adult learners. The results suggest that analyzingthe role and competencies …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 5, Issue 1, 2022 Read article
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A Study On The Perceptions Of Student Teachers On The Concept Of Health Education In Mangalore Taluk
Abstract: This paper emphasizes on recognizing the holistic nature of child development like nutrition, health and social, mental, physical, moral and emotional development. Health educators and researchers recommend that health education should be greater emphasis on teaching information about relative effectiveness of various health preventive procedures, so that students can make informed decisions about their health. It is still remains for researchers to determine whether such programs can affect broad pattern …
Published in NOLEGEIN Journal of Business Ethics, Ethos & CSR · Vol. 4, Issue 2, 2021 · pp. 20–25 Read article
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The Function of Digital Finance Solutions in Financial Planning, Investing, And Personal Budgeting
Abstract: In recent years, personal finance management has gained significant importance due to the increasing complexity of managing day-to-day finances, saving for future goals, and investing. This paper presents a comprehensive study of the development of a Personal Finance Management System (PFMS), a digital solution designed to assist individuals in effectively managing their financial activities. The proposed system integrates budgeting, expense tracking, investment planning, and financial goal setting into a single …
Published in NOLEGEIN Journal of Financial Planning and Management · Vol. 8, Issue 1, 2025 · pp. 1–11 Read article
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Emotional Intelligence in Enhancing Organizational Effectiveness
Abstract: Organizational development is a systematic process of change that uses behavioral science techniques to improve an organization’s health and effectiveness by influencing the ability to adapt to environmental conditions, improve internal relationships, and increase learning and problem-solving capabilities. The need for organizational development continues to increase as information technology, globalization, increased competition, increased diversity, and increased public consciousness continue to change the organizational landscape. Several organizational development topics have emerged …
Published in NOLEGEIN Journal of Organizational Behavior Management · pp. 1–8 Read article
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Emotional Intelligence In Enhancing Organizational Effectiveness
Abstract: Organizational development is a systematic process of change that uses behavioral science techniques to improve an organization’s health and effectiveness by influencing the ability to adapt to environmental conditions, improve internal relationships, and increase learning and problem-solving capabilities. The need for organizational development continues to increase as information technology, globalization, increased competition, increased diversity, and increased public consciousness continue to change the organizational landscape. Several organizational development topics have emerged …
Published in NOLEGEIN Journal of Organizational Behavior Management · Vol. 4, Issue 2, 2021 · pp. 1–8 Read article
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A Review and Exploration of Training and Development Repercussions for the Enrichment of Employee Performance
Abstract: This study paper's objective is to provide a thorough analysis of how training and development could enhance employee performance. By examining recent literature, actual data, and theoretical frameworks, it examines the efficacy of training and development programs in improving employee knowledge, skills, motivation, job satisfaction, and overall organizational productivity. The research also looks into the factors that determine how training, development, and employee performance are linked. The findings highlight the …
Published in NOLEGEIN Journal of Operations Research & Management · Vol. 6, Issue 2, 2023 · pp. 9–26 Read article
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A Study on Impact of Training and Developmentprograms on Employee Performance at OM Vaishnavitelecomp Solutions PVT LTD.
Abstract: Training and development play a vital role in enhancing employee performance and improving overall organizational effectiveness. The present study examines the impact of training and development programs on employee performance at Om Vaishnavi Telecomp Solutions Pvt. Ltd. The research specifically focuses on four key dimensions: Organizational Support for Training (OST), Employee Participation in Training (EPT), Training Effectiveness (TE), and Training Methods and Techniques (TMT), A descriptive research design was adopted …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 9, Issue 2, 2026 Read article
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An Empirical Study on Impact of Emotional Quotient and Intelligent Quotient on Academic Performance Among Graduate and Postgraduate Students
Abstract: Education is a vital investment for human and economic development. In the history of mankind, education has formed a continuum and a basis for the development of human society. The world continuously faces drastic changes brought by new technologies, social change, and various upsetting events. These substantial changes include the way of living, occupational transition, and change in economic structures. These changes together with the varying personal and moral values …
Published in NOLEGEIN Journal of Management Information Systems · Vol. 3, Issue 1, 2021 · pp. 23–29 Read article
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A Study on the Driving Factors Empowering SC/ST Business Entrepreneurs in Bangalore Rural District
Abstract: This research explores the driving factors that propel the success of SC/ST business entrepreneurs in the rural Bangalore region, aiming to provide a comprehensive understanding of the elements empowering this underrepresented demographic. The study employs a qualitative approach, incorporating interviews, surveys, and case studies to gather nuanced insights into the experiences, challenges, and success stories of SC/ST entrepreneurs. With a focus on the unique socio-economic context of rural Bangalore, the …
Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 7, Issue 2, 2024 Read article
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Factors Affecting Internal Audit Effectiveness and Performance in Government Organizations of Ethiopia: The Case of Amhara National Regional State Government Development Enterprises
Abstract: Internal audit plays important roles for the organizational survival and achievement. The main purpose of this study was to examine factors affecting internal audit effectiveness and performance in ANRS government development enterprises in Ethiopia by using both quantitative and qualitative approach (mixed approach). The research used descriptive statistics by selecting governmental development enterprises in Ethiopia. The data of this study were collected from; who is employed in the selected government …
Published in NOLEGEIN Journal of Financial Planning and Management · Vol. 3, Issue 2, 2020 · pp. 44–60 Read article