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1686 articles for “E-commerce; COVID-19; tourism industry, hotel industry, lockdown, social distancing.”
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Social Network as a Tool of Political Power
Abstract: The article is focusing to public policy formation in social network. The author analyzes the necessity of the formation and promotion of the image of political leaders, their goals and objectives pursued. Examples of politicians who have their accounts on various Internet portals, and the nature of their virtual activity are analyzed.
Published in NOLEGEIN Journal of Organizational Behavior Management · Vol. 3, Issue 1, 2020 · pp. 8–13 Read article
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Human Capital for a Green Future: An Empirical Analysis of Green Human Resource Practices in Manufacturing Sector
Abstract: Green Human Resource Management has become one of the most important strategies that an organization should adopt in order to. integrate business growth and the environment. This study discusses the application. and performance of Green HRM practices in different dimensions, among them Green Training. Green Performance Evaluation, Development, Compensation and Incentives, Employee. Participation, Empowerment and engaging employees, Planning and operational practices and Review Practices. A survey was conducted to determine …
Published in NOLEGEIN Journal of Organizational Behavior Management · Vol. 9, Issue 2, 2026 · pp. 49–58 Read article
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A Study on Employee Welfare Measures in Information Technology Industry in India
Abstract: The existing look at is made and tries to findout the employee welfare measures adopted in IT agency. Worker welfare technique for few things perform for the development of the personnel over and above the wages paid which was not always a need of the employer. The simple motive of employee welfare is to beautify the existence of employees and maintain them glad. Personnel spend as a minimum half of …
Published in NOLEGEIN Journal of Information Technology & Management · pp. 28–35 Read article
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Effectiveness of Social Media in Solving the Problem of Female Foeticide
Abstract: Indian culture is a facing some very serious social problem because of patriarchal values and traditional discriminative practices on the basis of gender. This acquires a more heinous form of crime when seen from the perspective of the girl child. The human rights of the girl child are being severely violated even before they open their eyes to the harsh realities of the world. The phenomenon of female foeticide in …
Published in NOLEGEIN Journal of Advertising and Brand Management · Vol. 1, Issue 1, 2018 · pp. 35–38 Read article
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Analyzing the Role and Influence of Social Media on Tourism and Hospitality Industry
Abstract: Social media communications have a significant impact on how people choose what to buy in the current digital age. The Indian tourism sector is also affected by this new age phenomenon. Before deciding where to go, Indian consumers (in this case, travelers) research travel options on a variety of social media platforms. Therefore, from the perspective of an emerging market, we need to comprehend social media communication better and how …
Published in NOLEGEIN Journal of Advertising and Brand Management · Vol. 5, Issue 2, 2022 · pp. 1–10 Read article
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Evaluating CSR’s Contribution to Enhancing Customer Trust and Loyalty in Mumbai’s Private Banking Domain.
Abstract: Corporate Social Responsibility emphasizesgiving back to the society. In a competitive banking market, CSR can be a key differentiator. This study explores the connection between Corporate Social Responsibility (CSR) initiatives and the development of customer trust and loyalty within the private banking sector in Mumbai. How the CSR initiatives focus on the areas of environmental sustainability, community development, employee engagement, and transparency, and how all these affect customers' perceptions of …
Published in NOLEGEIN Journal of Corporate & Business Laws · Vol. 8, Issue 2, 2025 · pp. 1–5 Read article
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Why Mathematics Is an Easy and Enjoyable Subject in Some Schools in Kerala?
Abstract: Mathematics is considered as the most difficult subject in our schools. As a subject, mathematics has its own characteristics which are different from other subjects. Logical derivation of concepts and problem solving are important in mathematics learning. Due to various reasons, our mathematics periods are time for applying formulae for problem solving in a mechanical way. However, some schools say another story on mathematics – students perform well in mathematics …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 3, Issue 1, 2020 · pp. 8–12 Read article
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Analyzing Real Estate Consumer Behavior and Preferences in the Digital ERA: a Study of Online Marketing Impact on Property Purchase Decisions in Bengaluru Smart City
Abstract: Our study aims to investigate the impact of online marketing on real estate consumer behavior within Bengaluru's Smart City. The primary objectives include assessing the influence of online marketing strategies, understanding buyer preferences for digital tools, and exploring the significance of innovative marketing technologies in shaping consumer behavior and decision-making in the real estate sector. The research employs a mixed-methods approach combining quantitative and qualitative methodologies. The quantitative phase involves …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 7, Issue 2, 2024 · pp. 8–18 Read article
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Entrepreneurial Resilience: What makes Entrepreneurs start another business after failure?
Abstract: An Entrepreneur is a person who sets up a business or businesses, taking on financial risks in the hope of making profit. This risk sometimes may turn into failure. But those entrepreneurs who are resilient are keen to survive. The word resilience refers to the ability to overcome difficulties and perform better than expected. The purpose of analysing “Entrepreneur’s Resilience” is not only to understand entrepreneur’s desires and motivation to …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 1, Issue 1, 2018 · pp. 5–10 Read article
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Empowering Women Empowers the Next Generation
Abstract: When women are empowered, the benefits permeate every facet of society. First and foremost, it shatters the glass ceiling, demolishing gender barriersthat have stifled progressfor centuries. It fuelsthe engine of education, empowering women to become informed, educated citizens capable of contributing meaningfully to their communities. Economic opportunities flourish as women enter the workforce and start businesses, injecting vitality into economies. More people are getting involved in politics, which guarantees a …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 6, Issue 2, 2023 · pp. (13–17) Read article
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Leveraging Indigenous Knowledge for Sustainable Business Models: A Study on Tribal Entrepreneurship and Commercial Innovation in Gudalur Taluk
Abstract: Indigenous knowledge has long been a foundation for sustainable business practices, particularly among tribal entrepreneurs in Gudalur Taluk. This study examines the role of traditional wisdom in shaping entrepreneurial ventures, fostering innovation, and ensuring economic sustainability. Through a survey of 300 tribal entrepreneurs, the research explores how indigenous knowledge influences business operations, competitive advantages, and resource utilization while assessing the effectiveness of government policies and skill development programs. Findings reveal …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 8, Issue 1, 2025 · pp. 1–5 Read article
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Social Entrepreneurship as a Catalyst for Sustainable Development: Trends, Challenges, and Policy Implications —A Review
Abstract: Despite extensive global commitments to the Sustainable Development Goals (SDGs), recent reports indicate that only about 17% of the targets are currently on track, signalling severe gaps in poverty alleviation, social inclusion, climate action, and equitable economic growth. Conventional state-led programs and profit-centric markets have struggled to deliver integrated and lasting solutions, particularly in vulnerable communities. This persistent gap has intensified the search for innovative, hybrid models, positioning Social Entrepreneurship …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 8, Issue 2, 2025 · pp. 38–50 Read article
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Navigating the Digital Transformation Landscape: An Exploration of India's Financial Sector Evolution, Challenges, and Opportunities
Abstract: The advancement of India's financial sector into the digital realm has been propelled by government initiatives, technological advancements, and shifting consumer preferences. This transition has not only widened access to financial services but has also boosted their efficiency and transparency. Embracing digital financial transactions is crucial for fostering financial inclusivity, convenience, transparency, and economic advancement. Such adoption empowers individuals, reduces expenses, enhances security, and aligns with the government's push for …
Published in NOLEGEIN Journal of Financial Planning and Management · Vol. 7, Issue 2, 2024 · pp. 1–8 Read article
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Study on Financial Analysis Practices at Elaiichiram Foods Industries
Abstract: Financial analysis plays a vital role in evaluating the performance, stability, and growth prospects of an organization. The present study focuses on the financial analysis practices at Elaiichiram Foods Industries, aiming to assess the effectiveness of financial management and decision-making processes within the firm The research examines key financial statements, including the balance sheet, income statement, and cash flow statement, to evaluate the company’s profitability, liquidity, solvency, and operational efficiency. …
Published in NOLEGEIN Journal of Financial Planning and Management · Vol. 9, Issue 1, 2026 Read article
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A Study on Employee Welfare Measures in Information Technology Industry in India
Abstract: The existing look at is made and tries to findout the employee welfare measures adopted in IT agency. Worker welfare technique for few things perform for the development of the personnel over and above the wages paid which was not always a need of the employer. The simple motive of employee welfare is to beautify the existence of employees and maintain them glad. Personnel spend as a minimum half of …
Published in NOLEGEIN Journal of Information Technology & Management · Vol. 5, Issue 1, 2022 Read article
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Role of Technological Innovation and Ethical AI Applications in Enhancing Academics Job Satisfaction at Private Universities in Bangladesh
Abstract: This research investigates the impact of technological innovations and application of ethical Artificial Intelligence (AI) in enhancing job satisfaction among academics at private universities in Bangladesh. With the rapid integration of AI in academic environments, including AI-driven learning management systems, administrative tools, and research support platforms, this study examines how these technologies alleviate academics workload, boost teaching efficiency, and improve work-life balance. In order to maintain confidence among academics, the …
Published in NOLEGEIN Journal of Organizational Behavior Management · Vol. 8, Issue 2, 2025 · pp. 1–6 Read article
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Practices to Sustain Women Entrepreneurs and Economic Development
Abstract: Women are the nucleus of a nation. They are the actual architects and designers of a country’s future. In any community, the position and status of women serve as a barometer of its development and civilisation. Even though, it has been more than 50 years since independence, women’s entrepreneurial development has not progressed as quickly as other indicators of development. They can take on all kinds of responsibilities at different …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 5, Issue 2, 2022 · pp. 34–39 Read article
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A Study on Opportunity and Challenges in Effective Utilization of Supply Chain Management in Sporting Industry of India
Abstract: Supply chain management plays a crucial role in the sporting industry of India, which has been growing rapidly over the past few years. However, the effective utilization of supply chain management in this industry is still a major challenge. This essay intends to investigate the advantages and disadvantages of applying efficient supply chain management techniques in the Indian sporting sector. The paper begins by providing an overview of the sporting …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 6, Issue 1, 2023 · pp. 13–18 Read article
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Internationalisation of Higher Education in the Backdrop of NEP 2020
Abstract: The National Education Policy (NEP) 2020 was approved by the cabinet on June 29, 2020. With the cabinet approving the NEP 2020, thereby ushering in reforms in the Indian education sector, the move has paved the way for foreign universities to set up operations in India. According to the NEP policy document, selected universities from the top 100 universities will be facilitated to operate in India. An International Students Office …
Published in NOLEGEIN Journal of Business Ethics, Ethos & CSR Read article
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Communicative Effectiveness of Product Placement Among Portuguese and Spanish Audiences
Abstract: This research project focuses on the effectiveness of product placement in James Bond movies. The results are obtained from a sample of 300 Portuguese and Spanish university students, organized in independent groups at random. Three questionnaires were applied, one for each film as there were different brands in the research corpus, and applied in the sample's native languages. Within the methodological procedure developed by Ángel Rodriguez Bravo of the Universitat …
Published in NOLEGEIN Journal of Advertising and Brand Management · Vol. 5, Issue 2, 2022 · pp. 11–33 Read article