Search
867 articles for “Discontinuity, Globalization, Capital, Technologies, COVID-19”
Nothing matched all of your words, so these match any of them.
-
Relationship Between Demographic Factors and Investment Behavior of Investors in the Stock Market of Nepal
Abstract: This article shows investors’ behavior of investment on stock market of Nepal Stock Exchange (NEPSE). The study was done using structured questionnaire administered to 120 individual investors. The result shows that investors in Nepal are highly interested in investing in stocks of commercial banks and family/friends are their major source of awareness about investment in stock market. Capital appreciation is key factor in decision making for investment in stock market. …
Published in NOLEGEIN Journal of Global Marketing · Vol. 3, Issue 2, 2020 · pp. 11–18 Read article
-
Profitability and Growth Performance Analysis of Selected Steel Manufacturing Companies in India (with Special Reference to Listed Companies in NSE—National Stock Exchange of India Ltd.)
Abstract: The expansion of the Indian steel sector is essential for the country’s economic progress. It is regarded as the foundation of the human empire. The amount of steel used per capita was considered a key indicator of a nation’s level of socioeconomic advancement and the citizenry’s standard of life. Large and technologically complex industries have strong linkages with steel products in terms of the flow of materials and the generation …
Published in NOLEGEIN Journal of Global Marketing · Vol. 5, Issue 1, 2022 Read article
-
A Study on Employee Attitude towards the role of Intrapreneurship in Organizational Performance
Abstract: This research paper delves into the concept of intrapreneurship, the practice of fostering entrepreneurial behaviour within established organizations, and its impact on employees and organizations. By surveying 250 employees from diverse industries in Mumbai and reviewing existing literature, this study seeks to understand current attitudes and perceptions regarding intrapreneurship, identify challenges employees face, assess organizational support, and evaluate the recognition of employee contributions. The findings reveal a positive outlook on …
Published in NOLEGEIN Journal of Global Marketing · Vol. 6, Issue 2, 2023 · pp. 25–31 Read article
-
The Future of Electric Mobility in India: Insights from Tata Motor’s Journey
Abstract: This report presents a comprehensive analysis of Tata Motors’ marketing strategy for its Electric Vehicle (EV) segment, focusing on the five-year period from 2020 to 2024. As the global and Indian automotive industries shift toward sustainable mobility, Tata Motors has positioned itself as a pioneer and leader in India’s EV market. The report explores key strategic pillars, including market research and segmentation, product positioning, pricing strategy, promotion and communication tactics, …
Published in NOLEGEIN Journal of Global Marketing · Vol. 8, Issue 2, 2025 · pp. 8–15 Read article
-
A Study on Customer Buying Behavior and Brand Loyalty with Reference toAutomobile Industry.
Abstract: The automotive sector is highly competitive, making it critical for businesses to understand client purchasing habits and establish strong brand loyalty. This study looks at what influences consumer purchasing decisions and brand loyalty in the automotive sector. The study concentrates on important factors like cost, features and product quality, marketing and promotion, and ease and after-sale support. Using a non-probability sampling technique, a structured questionnaire was used to gather primary …
Published in NOLEGEIN Journal of Global Marketing · Vol. 9, Issue 2, 2026 Read article
-
A study on Adoption of AI powered Marketing strategies with reference toRetail Industry
Abstract: Artificial Intelligence (AI) is becoming an important part of the retail industry. Retail businesses are using AI-powered marketing tools such as chatbots, recommendation systems, predictive analytics, and personalized marketing to improve customer experience and increase business performance. The main purpose of this study is to understand the adoption of AIpowered marketing strategies in the retail industry and identify the factors that influence their adoption. The study was conducted among 125 …
Published in NOLEGEIN Journal of Global Marketing · Vol. 9, Issue 2, 2026 Read article
-
A Study on Internal Stakeholder Engagement – Through Change Management
Abstract: Change is the process of learning, embracing and adopting new ways of thinking and discarding the old thoughts, habits, values or traditions. A human being witnesses these challenges of change right from birth or even before that in the mother’s womb till the last breath of his/her life. In the present global scenario with technological changes and unprecedented events cropping up on a day-to-day basis, organizations have to compete in …
Published in NOLEGEIN Journal of Human Resource Management & Development · Vol. 1, Issue 1, 2018 · pp. 42–49 Read article
-
Artificial Intelligence and Its Impact on HR Trends
Abstract: The knowledge of computer systems that strive to design and utilize the knowledge of the human mindis called Human Intelligence. It means a branch of computer science dealing with the simulation ofintelligent behaviour in computers and the capability of a machine to imitate intelligent humanbehaviour. With the growth of artificial intelligence, numerous of today’s more generousorganizations handle the issue of restructuring. Numerous global companies maintain theirorganizational design is less than …
Published in NOLEGEIN Journal of Human Resource Management & Development · Vol. 4, Issue 1, 2021 Read article
-
The Future of Hotel Industry with Augmented Reality
Abstract: The applications of augmented reality, which is a young technology, have not yet been completelyrevealed. In order to take the hospitality business in a new direction and provide an engaginglearning experience, this project investigates a novel application of augmented reality. In order togive consumers or guests a special experience on mobile devices, this concept uses printedphotographs as target images and elevates conventional hotel menu cards using augmented realitytechnology. In implementation …
Published in NOLEGEIN Journal of Human Resource Management & Development · Vol. 5, Issue 1, 2022 Read article
-
A Study of the Literature Concerning Human Resource Management and Development
Abstract: The role of Human Resource Management (HRM) in organizations is becoming increasingly crucial in today's rapidly changing business environment. Effective HRM practices, such as training and development programs, performance management, and diversity and inclusion initiatives, can positively impact employee performance and organizational outcomes. However, organizations are facing numerous challenges, including managing a diverse and dispersed workforce, adapting to technological advancements, and attracting and retaining talent. HRM is also crucial in …
Published in NOLEGEIN Journal of Human Resource Management & Development · Vol. 5, Issue 2, 2022 · pp. 24–28 Read article
-
The Use of Big Data Analytics in Operations Research: Challenges and Opportunities
Abstract: Organizations are producing exponentially more data as a result of the development of technology and data. This big data presents a significant opportunity for organizations to gain insights and optimize their operations, particularly in the field of operations research (OR). Big data analytics (BDA) is a rapidly growing field that focuses on the use of advanced techniques and technologies to extract insights from large and complex datasets. The integration of …
Published in NOLEGEIN Journal of Human Resource Management & Development · Vol. 5, Issue 2, 2022 · pp. 1–4 Read article
-
Pedagogical Pioneers: Transformative Strategies for Modern Teacher Education
Abstract: The transformative tactics used by pedagogical pioneers in the field of contemporary teacher education are examined in this book chapter. With the ever-changing landscape of pedagogy brought about by varied student populations, technological breakthroughs, and shifting pedagogical theories, it is critical to provide educators with cutting-edge tools. The chapter explores the nuances of these tactics, highlighting the ways in which they affect student participation, teacher training, and the general development …
Published in NOLEGEIN Journal of Human Resource Management & Development · Vol. 7, Issue 2, 2024 · pp. 1–9 Read article
-
The Maze of Modern Job Hunting and Ghost Jobs: Exploring the phenomenon of Ghost Jobs as rising recruitment trend and hidden side of job market.
Abstract: The labor market is experiencing strange times around the world. Many job seekers are applying to jobs that never seem to get filled or have been posted for months. We refer to these job listings as "Ghost Jobs." An increasing amount of job postings on Indeed and LinkedIn are fraudulent. These are job postings for positions that might never be filled or won't be filled at all. Ghost jobs represent …
Published in NOLEGEIN Journal of Human Resource Management & Development · Vol. 7, Issue 2, 2024 · pp. 39–45 Read article
-
Creative Economy as Booster for the Indonesian Tourism Industry
Abstract: Creativity is the main capital in facing global challenges. Creative economic forms always appear with distinctive added value, create their own "market" and succeed in absorbing labor and economic income. In addition to the need for quality human resources, the development of the creative economy also requires space or a place to explore ideas, work, as well as for self-actualization and creative ideas. In developed countries, the creation of creative …
Published in NOLEGEIN Journal of Information Technology & Management · Vol. 2, Issue 2, 2019 · pp. 1–8 Read article
-
Cryptocurrency: The Era of Digital Money
Abstract: The global economy is inexorable moving towards a digital ecosystem. From investment to money transfer, everything is going cashless. Cryptocurrency is the newest and most favourable addition to the digital payment sector. Cryptocurrency is a benchmark in financial technology, and so knowing all about it is very important to stay contemporary.
Published in NOLEGEIN Journal of Information Technology & Management · Vol. 3, Issue 1, 2020 · pp. 18–22 Read article
-
Human–AI Collaboration in Organizations: Bridging Human Intuition and Machine Intelligence
Abstract: The combination of humans working with AI systems has become an essential transformation method. All business areas including health care and military operations alongside academic environments are transforming because of human-AI system cooperation. Organizational teams receive previously impossible organizational capabilities from artificial intelligence although these teams face difficulties in deriving sustainable business value from such opportunities. The paper uses findings from multi-disciplinary studies to build practical applications which enable effective …
Published in NOLEGEIN Journal of Information Technology & Management · Vol. 8, Issue 2, 2025 · pp. 1–8 Read article
-
Impact of Cloud-Based Computing on Human Resource Enactment: An Analysis Using Andhra Pradesh and Telangana It Companies
Abstract: Human Resource Management (HRM) has undergone major changes in recent years. The emphasis has moved as of the logistical managing activities to being a tactical associate in the whole company approach, mostly through good encouragement for the advancement of information technology in this field of expertise. The expanded usage of information technology has a major influence today on how HRM is handled. This spurred a significant change in processes and …
Published in NOLEGEIN Journal of Information Technology & Management · Vol. 8, Issue 2, 2025 · pp. 9–19 Read article
-
Zero-Downtime Modernization of Financial Clearing Engines: A Systematic Review
Abstract: Financial clearing engines underpin global payment networks, securities settlement platforms, and interbank transaction infrastructures, processing trillions of dollars in financial transactions every day. Despite their critical role, many clearing systems continue to operate on legacy monolithic architectures that are difficult to scale, maintain, and modernize without disrupting essential services. This study presents a systematic literature review of 48 primary research studies published between 2015 and 2026, focusing on architectural approaches …
Published in NOLEGEIN Journal of Information Technology & Management · Vol. 9, Issue 2, 2026 · pp. 28–43 Read article
-
Ai‐enhanced Research Literacy in Higher Education Libraries: a Conceptual Model Forredefining User Empowerment
Abstract: In today's rapidly evolving digital landscape, research literacy has become a vital element of academic success and innovation. Artificial intelligence (AI) tools, including intelligent search assistants, citation recommenders, plagiarism detection systems, and writing support platforms, are transforming how individuals interact with scholarly information. This theoretical paper introduces a conceptual framework for AI-enhanced research literacy, incorporating principles from Constructivist Learning Theory (CLT) to empower users in higher education libraries. By synthesizing …
Published in NOLEGEIN Journal of Information Technology & Management · Vol. 9, Issue 2, 2026 Read article
-
The Depth of Leadership Assures Our Best Occupational Virtuoso
Abstract: Leaders are those magnificent gifts of an organization who pay their versatile occupational exposure to formulate the entire synopsis of an organization from their community leadership approach. This is absolute age of instrumental civilization. Any individual is into the robotic technology, where work is a rational endurance to be utterly achieved through a usual reciprocation. The nature of work is complexed and cognitively sound. It is designed based on a …
Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 3, Issue 1, 2020 · pp. 1–5 Read article