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532 articles for “marketing”
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UPI and the Transformation of India's Digital Economy
Abstract: From a payment innovation, the Unified Payments Interface (UPI) has grown into a crucial pillar of India's quickly developing digital economy. It is important not just for facilitating electronic transfers but also for establishing an interoperable environment where banks, merchants, customers, and IT firms may engage in digital transactions via a shared infrastructure. This shift has been expedited by the expansion of mobile connection, cellphones, bank account penetration, and financial …
Published in NOLEGEIN Journal of Management Information Systems · Vol. 9, Issue 2, 2026 Read article
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A Study of Capitalist Perception towards Grant Proposal
Abstract: The growth of allowance proposals has been phenomenal. The mobilization of funds by Allowance funds has been on the rise since 2004. When Allowance fund market was thrown open to the private sector in 2004, the corpus of Allowance fund in India has swelled tremendously. The main objective of the thesis is to study and find the current & prospective capitalist? perception towards the Allowance proposals. 74 respondents were taken …
Published in NOLEGEIN Journal of Organizational Behavior Management · Vol. 2, Issue 1, 2019 · pp. 19–29 Read article
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Quality Management – an Economic Perspective
Abstract: The present paper is to basically investigate the effect of Quality Management practices and strategies that organizations follow to give quality products to its customer, on organizational performance in terms of surviving in the competitive market and earning a reasonable profit. Quality Management is a strategy and philosophy essentially aims to put in practice and to deliver high quality products and services that just does not meet the customer expectations …
Published in NOLEGEIN Journal of Organizational Behavior Management · Vol. 2, Issue 1, 2019 · pp. 9–14 Read article
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Total Quality Management
Abstract: TQM system is for a customer focused organization that involves all the employees in continual improvement of all aspects of the organization. Customer is at the center of any organization because your profit or we can say growth of any organization is depends on customer and customer prefers quality product. So in this century of cut throught competition, if you want to survive in market, go with the choice of …
Published in NOLEGEIN Journal of Organizational Behavior Management · Vol. 2, Issue 1, 2019 · pp. 1–3 Read article
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Fostering Intrapreneurship and Organization Development—A Conceptual Analysis of Indian Organizations
Abstract: The emergence of research on organization development has widened the research areas of humanresource. There are huge contributions happening towards organization development andsustainability. Organization development is a process where continuous efforts on effective utilisationof organization resources is valued more. To have a competitive edge, organizations are investingmore in human capital. Now, Economic success is no longer acclaimed without the vision oforganization development. Employee contributions in organization’s success and innovations arerecognised …
Published in NOLEGEIN Journal of Organizational Behavior Management · Vol. 4, Issue 1, 2021 Read article
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Know More About Business Management
Abstract: This paper outlines some of the more useful things for business management. I carefully present my personal business experience in the paper here. Currently the Covid-19 situation has caused many companies to face problems in trading. We present here a research article on how to run a company and how to survive in the market. Trading is not a simple matter that is spoken and done. This is the work …
Published in NOLEGEIN Journal of Organizational Behavior Management · Vol. 4, Issue 2, 2021 · pp. 30–34 Read article
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Skilled Manpower Requirements in the Solar Energy Sector and Veteran Recruitment
Abstract: Solar energy ranks as one of the best forms of energy for the sustainable development of the world, due to its renewable, reliable, clean and green nature. The recognition of this fact has encouraged many countries to adopt solar energy focus in their respective energy policies. Hence, nations are competing with each other to promote the solar energy sector and increasing their solar energy capabilities, resulting in the emergence of …
Published in NOLEGEIN Journal of Organizational Behavior Management · Vol. 4, Issue 2, 2021 · pp. 35–41 Read article
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Emotional Intelligence in Aspiring Business Leaders for Cognitive Global Excellence
Abstract: An organization is an unparalleled foundation for global enrichment based upon its sound socio-economical infrastructure. Most importantly it should have the well-built managerial hierarchy to drive the same according to the present market scenario. The real fact is that organizational leaders are truly appointed not only to perform well alongside their best occupational exposures but to maintain the orthodox legacy of an organization right from day one. That is why …
Published in NOLEGEIN Journal of Organizational Behavior Management · Vol. 5, Issue 1, 2022 Read article
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The Optimistic Propagation of Artificial Intelligence
Abstract: In the present paper, we have discussed the methods of modification and optimisation of artificialintelligence (AI) in such a way that it is not only more practical for humankind but also opens a vastvariety of possibilities in different technological fields without causing any disorder. AI is a branch ofcomputer science in which machines develop the ability to think, understand and make decisions. If we describe it in simple language, artificial …
Published in NOLEGEIN Journal of Organizational Behavior Management · Vol. 6, Issue 1, 2023 · pp. 5–10 Read article
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Impact of Soft Skills Training in the Workplace: a Study
Abstract: Both the market and the educational landscape are changing rapidly. Earlier, soft skills were not given as much importance as they are today in the workplace. Previously, previously only experience and knowledge mattered to the organization for an employee, but today, with experience and knowledge, soft skills also matter a lot in the workplace. Hard skills indicate that employers value your technological expertise and experience, but soft skills indicate your …
Published in NOLEGEIN Journal of Organizational Behavior Management · Vol. 6, Issue 2, 2023 · pp. 1–8 Read article
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Significance of Organizational Behavior
Abstract: This research paper intends to investigate the relevance of maintaining organizational behaviour in contemporary work environments. The study of how people interact and influence one another within groups, organizations, and institutions is known as organizational behaviour. The paper highlights the key reasons why organizations should prioritize and maintain a positive organizational behavior climate. The purpose and objective of this research is to answer these questions which includes: What is organizational …
Published in NOLEGEIN Journal of Organizational Behavior Management · Vol. 7, Issue 1, 2024 · pp. 21–25 Read article
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Empowering Workplaces: The Role of DEI in Shaping Organizational Culture and Innovation
Abstract: By fostering an atmosphere where everyone is valued, respected, and encouraged to realize their full potential, diversity, equity, and inclusion, or DEI, significantly contribute to the formation of organizational culture. By integrating diverse perspectives, organizations unlock creativity and innovation, as individuals contribute a wide array of experiences, talents, and viewpoints. A commitment to equity ensures opportunities are distributed fairly, removing obstacles that hinder the progress of underrepresented groups. Inclusion, which …
Published in NOLEGEIN Journal of Organizational Behavior Management · Vol. 8, Issue 1, 2025 · pp. 20–24 Read article
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A Study on Change Management and Innovation in IT Industry in India: HOW IT Companies CAN Foster a Culture of Continuous Improvement
Abstract: In today’s digital era, where technological advancements occur at an unprecedented pace, IT companies must embrace change while minimizing disruption. To remain competitive, organizations need strong change management practices and a culture of continuous improvement where innovation is quickly accepted and effectively integrated. However, change—whether involving schedules, processes, technologies, or structures—remains inherently difficult. Without clear communication of benefits, committed leadership, and active employee participation, resistance can easily slow progress. This …
Published in NOLEGEIN Journal of Organizational Behavior Management · Vol. 9, Issue 2, 2026 Read article
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A study of the Top Performing Funds in Specified Equity and Debt schemes in India
Abstract: There are a lot of investment choices on hand at present within the fiscal market for individuals who have surplus investible earnings. So persons started to picking out educated recommendation of portfolio managers to speculate on behalf of them. But their funding recommendation used to be too highly-priced for small traders so these traders found a good shelter with the mutual money.
Published in NOLEGEIN Journal of Operations Research & Management · Vol. 1, Issue 1, 2018 · pp. 1–10 Read article
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A Study of Manufacturing Process and Facilities in B/S Engineering Industry
Abstract: ABSTRACT This study was undertaken in Babasaheb engineering works in tasavade M I D C karad. The main purpose of the study was to understand Production / Manufacturing process of the company’s product as well as to study the plant layout of B/s engineering works Ltd. in detail. Researcher has studied the different products produced in organization with their specification as well as different machineries and equipments used for the …
Published in NOLEGEIN Journal of Operations Research & Management · Vol. 1, Issue 1, 2018 · pp. 40–46 Read article
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Estimating Housing Unit for Low Income Group of People in Kathmandu, Nepal
Abstract: The number of slums and squatters are increasing at very high rate. The overall objective of this study was to find out the number of housing units required to fulfill the housing needs for the low-income group. The two squatter settlements: Jagritinagar, Sinamangal and Thapathali, from Bagmati River of Kathmandu valley areas were selected as the samples. Questionnaire survey and interview were conducted with the residents of the study area …
Published in NOLEGEIN Journal of Operations Research & Management · Vol. 1, Issue 2, 2018 · pp. 16–27 Read article
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A Bibliometric Analysis on Agriculture 4.0
Abstract: The agriculture industry is facing several challenges like ever boostingfood demand due to increasing population, lack of natural resources, seasonal variation reduced productivity, food waste, poverty, complex supply chain, and huge market inefficiencies. To make agriculture sustainable and more productive, we need to adapt to the fourth industrial revolutionin the agriculture sector. Agriculture is at the cusp of the fourth industrial revolution because it uses advanced technologies such as the …
Published in NOLEGEIN Journal of Operations Research & Management · Vol. 2, Issue 2, 2019 · pp. 6–13 Read article
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Quality Management Occupations Analysis: The Case of Serbia
Abstract: Quality management is marked as an important element for organizations in achieving better performance and adaptability with upcoming market demands. To investigate quality management occupations, we collected data on 1013 profiles on the LinkedIn professional network to analyze quality-related job positions in Serbia. Findings indicate that there is a range of non-standardized and confusing occupational titles and descriptions. In response to these findings, we systemized gained data on workplaces in …
Published in NOLEGEIN Journal of Operations Research & Management · Vol. 3, Issue 2, 2020 · pp. 37–44 Read article
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Age of Discontinuity–New Technologies, Globalization, Cultural Pluralism and Knowledge Capital
Abstract: COVID-19 has created massive problem in the world. There is significant impact in almost everysphere of life. We are all affected economically, socially and psychologically. A new world has startedand we need to understand, accept and manage it very well. Money supply has been a problem acrossthe world and everyone is facing problems in availing basic amenities. Trade restrictions andconfinement measures have been preventing traders from accessing markets. COVID-19 is …
Published in NOLEGEIN Journal of Operations Research & Management · Vol. 4, Issue 1, 2021 Read article
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A Study on Portfolio Analysis and Investment Decisions with Reference to Pharmaceutical Sector in India
Abstract: The stock market is a platform which facilitates trading activities, and it is very volatile in nature. Foran investor it is very critical to understand the various factors like risk, return, correlation etc. whichinfluence their investment decisions. Portfolio analysis of stocks also plays a pivotal role. This studyfocuses on portfolio analysis and investment decisions with respect to pharmaceutical sector in India.From Nifty Pharma Index, top five pharmaceutical companies are selected …
Published in NOLEGEIN Journal of Operations Research & Management · Vol. 5, Issue 1, 2022 Read article