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1173 articles for “COVID-19, Agriculture practices in India, COVID-19 impact on agriculture”
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Diversity, Equity, and Inclusion: Key Strategies for HR Professionals
Abstract: In the modern and fast-changing global work environment, Diversity, Equity, and Inclusion (DEI) have become vital components for enhancing organizational performance and ensuring long-term success. Human Resource (HR) professionals have a key responsibility in integrating DEI values into workplace culture, organizational policies, and everyday practices. This study explores practical approaches that HR professionals can use to effectively introduce and maintain DEI initiatives within varied organizational contexts. It highlights the significance …
Published in NOLEGEIN Journal of Human Resource Management & Development · Vol. 9, Issue 2, 2026 Read article
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Leadership in Crisis Time & Thought Leadership
Abstract: COVID-19 created massive problems around the world. There is a significant impact in almost everysphere of life. That is, economically, socially, and mentally, we are all affected. A new world has started, and we need to grasp, accept, and manage it very effectively. All around the world, there has been a shortage of money, which has made it difficult for people to access basic necessities. Trade restrictions and confinement measures …
Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 6, Issue 1, 2023 · pp. 9–12 Read article
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Research Paper on Customer Satisfaction Towards Lakme Products
Abstract: The Indian cosmetic industry defined as skin care, oral care, color cosmetics, fragrance, and hair care products. India is a contract country with a population of more than a billion people. Indian cosmetics industry has seen rapid growth over the past couple of decades and has seen strong growth over the past couple of years and emerged as one of the industries with future growth potential. The cosmetic market in …
Published in NOLEGEIN Journal of Operations Research & Management · Vol. 2, Issue 1, 2019 · pp. 14–16 Read article
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Empowering Tribal Women: Dr. Prakash Amte's Vision for Gender Equality
Abstract: The architect of the Indian Constitution and a great social reformer, Dr. B.R. Ambedkar envisioned a society based on the principles of gender equality and social justice. His pioneering efforts ensured that women and marginalized communities received their rightful place in society through constitutional provisions. Building upon this vision, Dr. Prakash Amte has played a transformative role in empowering tribal women and fostering social changed. Amte has dedicated his life …
Published in NOLEGEIN Journal of Operations Research & Management · Vol. 8, Issue 2, 2025 · pp. 1–7 Read article
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AI-Driven Human Resource Management: Challenges, Opportunities, and Ethical Imperatives
Abstract: Artificial Intelligence (AI) is increasingly influencing Human Resource Management (HRM) by introducing intelligent tools that support advanced decision-making and strategic workforce management. Organizations are adopting AI-driven solutions to streamline HR functions such as talent sourcing, employee assessment, workforce forecasting, engagement analysis, and retention planning. These systems enhance speed, consistency, and analytical depth in HR operations, enabling organizations to move beyond intuition-based practices. Despite these advantages, the application of AI in …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 9, Issue 1, 2026 · pp. 1–5 Read article
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Review on Approaches to Eveluating Online Store
Abstract: The development of internet shopping has caused substantial changes in customer behavior and the evolution of online retailers. This paper aims to explore various approaches to evaluating online stores and their impact on customer experience. The study looks at the following aspects: Theoretical Model for the Unified Online Customer Experience: The research proposes a theoretical model for a unified online customer experience, drawing from existing literature on consumer behavior in …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 6, Issue 2, 2023 · pp. 35–40 Read article
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Employee Engagement and Retention: A Study of Software Professionals
Abstract: Employee engagement is a topic of enormous interest to both management practitioners and academicians alike as building an engaged employee base is the biggest differentiator for businesses. In India, employment numbers in industry and services is expected to grow from 223 M in 2010 to 319 M by 2020 as per the India Economic Survey. A person needs to be motivated to go beyond his/her brier and ‘step up’. To …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · pp. 12–23 Read article
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Effectiveness of Social Media in Solving the Problem of Female Foeticide
Abstract: Indian culture is a facing some very serious social problem because of patriarchal values and traditional discriminative practices on the basis of gender. This acquires a more heinous form of crime when seen from the perspective of the girl child. The human rights of the girl child are being severely violated even before they open their eyes to the harsh realities of the world. The phenomenon of female foeticide in …
Published in NOLEGEIN Journal of Advertising and Brand Management · Vol. 1, Issue 1, 2018 · pp. 35–38 Read article
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Industry 5.0 and the 4Es: Building an Inclusive, Ethical, and Sustainable Future
Abstract: Industry 5.0 marks a transformative evolution in industrial development by shifting the focus from automation-driven productivity to a more human-centered, sustainable, and ethically grounded approach. Unlike Industry 4.0, which emphasized technological advancement and efficiency, Industry 5.0 integrates human intelligence with advanced technologies while prioritizing societal well-being and environmental responsibility. This study explores Industry 5.0 through the 4E framework – Empathy, Ethics, Equity, and Ecology – to examine how these dimensions …
Published in NOLEGEIN Journal of Business Ethics, Ethos & CSR · Vol. 9, Issue 1, 2026 · pp. 17–23 Read article
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Consumer Law Importance
Abstract: Consumer law is a set of regulations that aim to protect the rights of consumers in the marketplace. In this report, we explore the significance of consumer law, its history, the key principles of consumer protection, and the role of consumer law in modern society. A fair and open market must be maintained, which depends on consumer law. Without consumer protection legislation, companies would be able to use unfair and …
Published in NOLEGEIN Journal of Corporate & Business Laws · Vol. 5, Issue 2, 2022 · pp. 1–4 Read article
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Dynamics & Marketing Trends in Fast Food Industry- a Special Case Study of Mcdonalds in Delhi (NCR)
Abstract: This study reveals the various marketing strategies and promotional forces of McDonalds. McDonalds uses several different means to help them in achieving revenue and increasing a positive customer engagement and experience towards their products. Three main sources of revenue are franchise revenues, the property returns that McDonalds receive from renting, leasing or sublease to franchises and retail sales. In spite of the difficulties and extraordinary rivalry in the business sector, …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 2, Issue 1, 2019 · pp. 18–29 Read article
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A Case Study Approach on Challenges Faced in Digital Learning
Abstract: COVID-19 lockdown in India introduced us to many changes in way of living. Digital learning was something most of us had heard but never tried and we were forced to use it. Once the lockdown started extending, education institutions realized that making students sit idle at home can affect them and their parents, as students will be away from books until colleges are reopened. To avoid this disaster, online classes …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 5, Issue 2, 2022 · pp. 28–31 Read article
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The Influence of Consumer Behaviour on Market Research
Abstract: Consumer behaviour is a crucial aspect of market research, as it provides insight into the behaviour, preferences, and decision-making processes of consumers. Businesses must have a thorough understanding of consumer behaviour in order to design effective marketing, product development, and sales strategies. This paper discusses the influence of consumer behaviour on market research, including the methods and tools used in market research, and the challenges faced by researchers. It also …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 5, Issue 2, 2022 · pp. 32–36 Read article
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Consumer Trust in AI-Driven Responsible Marketing
Abstract: Artificial Intelligence (AI) is rapidly becoming a core element of modern marketing practice. Organisations increasingly rely on AI-based tools such as personalised recommendations, automated messaging, and targeted advertising to improve customer engagement and marketing efficiency. These technologies allow brands to communicate with consumers in ways that feel more relevant and customised. At the same time, the widespread use of AI has raised important concerns about data privacy, transparency, and ethical …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 9, Issue 02, 2026 Read article
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Recapitulation of Sahara Parivar Pvt. Ltd.
Abstract: Being your boss gives a different kind of feeling, and one of the sources where we can be our boss and earn money, also by serving our country is entrepreneurship. India is becoming a hub of entrepreneurs as advancements in terms of technology, resources and government support are giving the new minds an encouragement to do their best. The new minds are coming up with ideas that are benefitting the …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 5, Issue 1, 2022 Read article
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Black Swan Event and Stock Market
Abstract: This study focuses on understanding how the black swan has affected the stock market. What impacts it has created on the US and Indian Market. Understanding what the views of the investors during Black swan were. What changes were there on the market. The researchers wanted to investigate how the stock market affected investors. In conclusion, in the research we come to know what the impacts on the market were, …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 6, Issue 2, 2023 · pp. 13–19 Read article
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Voice Search Revolution: Optimizing Your Strategy for The Vocal Era
Abstract: The study explores the evolving landscape of voice search and its impact on modern business strategies. Voice-activated gadgets and virtual assistants are becoming necessities in everyday life; therefore, businesses need to change their strategies to stay competitive. The study examines into real world examples, such as Amazon, Google, Domino's Pizza, Apple, and Microsoft, showcasing how these entities have successfully optimized their strategies for the vocal era. Businesses may obtain a …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 7, Issue 1, 2024 · pp. 12–18 Read article
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Effect of Entrepreneurial Environment’s Risk Management on Business Sustainability: A Study of Dangote Cement PLC, Nigeria
Abstract: This paper investigates the pivotal role of risk management and its impact on business sustainability. It delves into the strategies and approaches entrepreneurs use to identify, assess, and mitigate risks, which in turn improves their ability to seize opportunities in a dynamic and uncertain entrepreneurial landscape. The methodology employed is a combination of desk review and content analysis, involving the systematic collection, evaluation, and synthesis of existing data from various …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 7, Issue 2, 2024 · pp. 129–137 Read article
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The Role of Social Entrepreneurship in Driving Social Transformation toward Sustainable Development: A Comprehensive Review
Abstract: The persistent challenge of achieving inclusive social transformation and long-term sustainability has drawn attention to social entrepreneurship as a hybrid mechanism for addressing developmental gaps that governments and markets alone cannot resolve. Despite its growing recognition, existing scholarship remains fragmented many studies focus narrowly on single sectors, use qualitative descriptions without robust measurement, or underrepresent certain regions, creating a significant research gap in understanding the multidimensional role of social entrepreneurship …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 8, Issue 2, 2025 · pp. 1–11 Read article
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MIS-Selling of Financial Products: A Review
Abstract: This paper describes the mis-selling of financial products as it has been documented in the literature. The evidence pointed out that agents are maximising their own income at the cost of selling unsuitable financial products to retail investors. It is well documented that non-transparent product structures encourage mis-selling by agents and advisors. To structure the discussion, literature review is segregated into three parts: (1). Mis-selling & Misconduct in Financial sector. …
Published in NOLEGEIN Journal of Financial Planning and Management · Vol. 1, Issue 2, 2018 · pp. 1–11 Read article