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190 articles for “Communication”
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Creative Thinking Ability of Improving Teacher Education of Primary School Students with Creative Learning Model
Abstract: Creative learning skills for students are very important in the 21st century learning era. The purpose of this research is to study the improvement of students’ creative thinking driven by creative learning models, which discuss the planning phase, extracting creative ideas, research, elaboration, displaying work, and implementation. The subjects of this study were 117 third-semester students, academic year 2018–2019, at the Department of Primary School Teacher Education, Faculty of Education, …
Published in NOLEGEIN Journal of Business Ethics, Ethos & CSR · Vol. 3, Issue 2, 2020 · pp. 7–13 Read article
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Life Skill-A Dynamic Multi-dimensional Process Encompassing Human Development
Abstract: Education has been regarded as both an end in itself and as a means of realizing other desirableends. It develops the personality and rationality of individuals, qualifies them to full files certaineconomic, political and cultural functions and there by improve their socio-economic status. Byunderstanding the world scenario the quality education and empowerment of youth are very muchneeded in the context of Globalization, Liberalization and Internationalization. An effectiveeducational system is an …
Published in NOLEGEIN Journal of Business Ethics, Ethos & CSR · Vol. 4, Issue 1, 2021 Read article
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Parents’ Attitude to Inclusive Education in Malappuram District, Kerala
Abstract: The current study explores the parental attitude toinclusive education in Schools of Malappuram district, Kerala. The participants were 51 parents, whose children had different degrees of Intellectual Disability and every one of them was attending mainstream schools at the time of the study and 49 parents of normal children. The parents completed a questionnaire examining their perspectives regarding (a) the foremost effective educational placement in mainstream schools (special class, mainstream …
Published in NOLEGEIN Journal of Business Ethics, Ethos & CSR · Vol. 4, Issue 2, 2021 · pp. 7–19 Read article
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Motivation Impact on Organization Effectiveness in Afghanistan Businesses
Abstract: Organizations and businesses want to succeed in the marketplace and achieve long-term economic prosperity. On the other hand, in today's world of globalization and fierce competition, tools and technology are rapidly evolving. As a result, the market has become dangerous. Business enterprises would have to make full use of all available resources. It is commonly understood that human resources or organizational personnel are a critical asset for attaining success. However, …
Published in NOLEGEIN Journal of Business Ethics, Ethos & CSR · Vol. 6, Issue 2, 2023 · pp. 26–32 Read article
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The Role of Employability In Enhancing The Role of Soft Skills In Enhancing Employability of Technical Graduates: A Study
Abstract: This study examines the pivotal role of soft skills in augmenting the employability of technical graduates. In today's ever-evolving job market, while technical prowess is highly valued, it is becoming increasingly evident that soft skills are equally crucial. Communication, critical thinking, creativity, and emotional intelligence, all play integral roles in a graduate's ability to navigate and thrive. The paper investigates the impact of soft skills on job readiness, career progression, …
Published in NOLEGEIN Journal of Business Ethics, Ethos & CSR · Vol. 7, Issue 1, 2024 · pp. 30–39 Read article
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A Case Study on E-Governance in South Korea
Abstract: The growth in technology is witnessed every day and advancements in the information and communication technology (ICT) have driven other sectors to be automated in a large context. Human mentality of simple and easing of work in all aspects is increasing including the Public Governance. The Governance in current scenario is much automated through ICT to provide quicker and transparent services to the targeted people. South Korea is one of …
Published in NOLEGEIN Journal of Corporate & Business Laws · Vol. 1, Issue 1, 2018 · pp. 25–29 Read article
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Worker Director Scheme Revisited: Re-Packaging and Revival for a Changed Era in India, a Torch Bearer for the World
Abstract: With the New Economic Policy, the entire field of industrial relations, now renamed as employee relations, has undergone a metamorphosis. Workers Participation in Management has also undergone similar changes. With a more educated and informed workforce, the need of the hour is to introduce or redesign schemes that match contemporary trends. This paper makes a case for reviving the Worker Director Scheme launched in the 70s by the government of …
Published in NOLEGEIN Journal of Corporate & Business Laws · Vol. 1, Issue 2, 2018 · pp. 1–7 Read article
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The Impact of Excessive Social Media Usage Among College Students with Special Reference to the Students of the Nilgiri District
Abstract: Social media has become such an essential tool for education and social interaction that many people now rely on it every day. As platforms for communication, Facebook, Twitter, Instagram, LinkedIn, mobile IM apps like WhatsApp, Viber, and IMO, as well as video conferencing services like Skype, have all seen growth in recent years. Concern has recently been raised about the extent of usage of these different platforms. According to the …
Published in NOLEGEIN Journal of Corporate & Business Laws · Vol. 6, Issue 2, 2023 · pp. 1–12 Read article
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Stress That Influence Consumer Behavior in M-Business
Abstract: ABSTRACT In the past decade mobile is used as a means of communication alone, but in this current scenario Mobile business (m-business) plays a vibrant role in the process of fulfilling the wants and needs of customers through mobiles. Through the personalized advertisements and Apps in Mobile gadgets link the seller with the customer where they are located, and goods are sold by delivering in the hands of Customer. Thus, …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 1, Issue 1, 2018 · pp. 19–21 Read article
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An Empirical Study on Factors Influencing Rural Consumer Behaviour in Select Districts of Telangana
Abstract: Indian urban and rural consumer markets exhibit high degree of variations with regard to consumer behaviour. Many of the urban markets have high density of population, well-developed infrastructure and high connectivity due to communication networks and transportation. The awareness levels of urban consumers are believed to be far better as compared to their rural counterparts. Though about 70% of the Indian population still live in rural areas, the traditional rural …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 5, Issue 1, 2022 Read article
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Examining How Digital Marketing and Social Media Affect Consumer Behavior: A Haldwani City-Specific Study
Abstract: With an emphasis on Haldwani City specifically, this study investigates how social media and digital marketing affect customer behavior. With the rise of digital platforms such as Instagram, Facebook, and Twitter, businesses increasingly rely on targeted marketing strategies to influence purchasing decisions. The research explores how factors like online reviews, influencer endorsements, and personalized advertisements shape consumer trust and brand loyalty. A structured survey-based methodology is used to analyze consumer …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 8, Issue 1, 2025 · pp. 60–72 Read article
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Understanding Consumer Behavior in Purchasing Branded Footwear: A Review Study
Abstract: Consumer buying behaviour towards branded footwear is influenced by various factors, including brand image, quality perception, marketing strategies, and digital engagement. This review examines the key drivers shaping consumer preferences, such as trust, brand loyalty, price sensitivity, and the role of social media in purchase decisions. The emergence of e-commerce and advancements in digital marketing have significantly transformed the way consumers engage with footwear brands, resulting in noticeable changes in …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 8, Issue 1, 2025 · pp. 1–8 Read article
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A Study on the Strategic Role of Online Ratings and Reviews in E-Commerce
Abstract: Consumer trust is a fundamental determinant of purchasing behavior in the digital marketplace. This study investigates the strategic role of online ratings and reviews in fostering trust among e-commerce consumers. By examining key factors such as review authenticity, sentiment trends, and platform credibility, the research explores how online feedback influences trust formation and purchase intent. Using a mixed-method approach, including surveys, other researcher opinion results highlight that transparent review processes, …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 8, Issue 2, 2025 · pp. 1–7 Read article
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Role of social media in the Madhya Pradesh Assembly Election 2023 A Study of Digital Campaigning and Voter Engagement
Abstract: The Madhya Pradesh Assembly Election 2023witnessed an unprecedented integration of social media platforms in political campaigning and voter outreach. This study examines the role social media played in shaping public opinion, disseminating political narratives, and influencing voter behavior during the election. By analyzing campaign strategies of major political parties on platforms like Facebook, Twitter, Instagram, and WhatsApp, the paper highlights how digital communication complemented traditional methods to reach diverse demographics. …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 8, Issue 2, 2025 · pp. 1–8 Read article
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Determinants of Employee Motivation and Satisfaction in Indian Postal Services
Abstract: Employee motivation and job satisfaction play a crucial role in the effectiveness of public service organisations, particularly in labour-intensive sectors such as the Indian postal services. In an environment marked by rising service expectations, technological change, and operational pressures, understanding the factors that influence employees’ motivation and satisfaction is essential to sustaining service quality and organisational performance. The present study examines the key determinants of employee motivation and job satisfaction …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 9, Issue 1, 2026 Read article
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The Influence of Instagram Influencers on Consumer Behavior in Delhi NCR
Abstract: The swift expansion of social media networks has significantly reshaped how consumers identify, assess, and interact with brands. In this evolving digital environment, Instagram influencers have become influential trendsetters and trusted voices, playing a crucial role in shaping consumer perceptions and purchase decisions within online marketplaces. This study examines the influence of Instagram-based content creators on consumer purchasing behavior, brand perception, and trust formation within the Delhi NCR region. As …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 9, Issue 1, 2026 Read article
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Artificial Intelligence in Retail: Redefining Consumer Expectations and Retail Innovation
Abstract: This study offers an updated and comprehensive perspective on the integration of artificial intelligence (AI) within the retail sector and its transformative impact on modern commerce. The rapid expansion of digital technologies, combined with the dominance of global technology leaders such as Amazon, Alibaba, Apple, Google, and Microsoft, has significantly elevated consumer expectations and redefined retail dynamics. AI technologies, including machine learning, predictive analytics, and automation, enable retailers to process …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 9, Issue 02, 2026 · pp. 1–8 Read article
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Consumer Trust in AI-Driven Responsible Marketing
Abstract: Artificial Intelligence (AI) is rapidly becoming a core element of modern marketing practice. Organisations increasingly rely on AI-based tools such as personalised recommendations, automated messaging, and targeted advertising to improve customer engagement and marketing efficiency. These technologies allow brands to communicate with consumers in ways that feel more relevant and customised. At the same time, the widespread use of AI has raised important concerns about data privacy, transparency, and ethical …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 9, Issue 02, 2026 Read article
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Influencer Marketing: Theoretical Foundations and Future Research Directions
Abstract: The rapid growth of social media has transformed the way organisations communicate with consumers, leading to the emergence of influencer marketing as a significant digital marketing strategy. Unlike traditional advertising, influencer marketing relies on individuals who have established credibility, expertise, and strong relationships with their audiences on social networking platforms. Consumers increasingly perceive influencer recommendations as authentic and trustworthy, making influencer marketing an effective tool for enhancing brand awareness, customer …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 9, Issue 02, 2026 Read article
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Study on Challenges with Buyers perception affecting Business
Abstract: A research study aimed at understanding the perception choice of Indian consumers in selecting mobile telecommunications service providers was conducted. The perception of consumers varies widely according to the attributes of communication quality, call service, facilities, price, and customer care and service provider.
Published in NOLEGEIN Journal of Business Risk Management · Vol. 2, Issue 1, 2019 · pp. 27–29 Read article