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710 articles for “: Contactless payment, COVID-19, digital wallet, payment issues”
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Digital Marketing Toolkit for Entrepreneurs [2024]
Abstract: These days, one of the most crucial business techniques is digital marketing. Many individuals use the internet to research companies and items because they are interested in learning more about the things they are buying. You can reach your target audience through the channels they currently use by employing various digital marketing methods to promote your brand and products online.To grow your audience, you can use a range of digital …
Published in NOLEGEIN Journal of Management Information Systems · Vol. 7, Issue 1, 2024 · pp. 1–8 Read article
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Emotional Expression in Generation Z: a Review of Digital Communication Tools
Abstract: Emotional expression plays crucial role to convey the message effectively whether it is face to face or digital communication. Without emotions, communication is incomplete. The era of digitalization has changed the pattern of expressing emotions along with communication in different spheres of life. As digital natives, Generation Z heavily relies on digital communication tools to share their views and emotions in everyday interactions this study investigates the unique ways in …
Published in NOLEGEIN Journal of Management Information Systems · Vol. 8, Issue 2, 2025 · pp. 1–6 Read article
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Social Innovation Through Extension in Education: Case Study of the Extension Project for Digital Inclusion of Youth
Abstract: The constant social challenges have led different areas and countries to focus on their possible solutions through the eradication of poverty and the promotion of quality education. In Brazil, based on its Legal Charter, education is the basic pillar for its development. The development of education is carried out by institutions for this purpose, but the Federal Institutes belonging to this network. One of the strategic forms used is extension, …
Published in NOLEGEIN Journal of Organizational Behavior Management · Vol. 3, Issue 1, 2020 · pp. 1–7 Read article
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Impact of CSR on Brand Recognition During COVID-19 Crisis
Abstract: When a crisis occurs, brands need to understand that there is a moment for everything, and now is the time not to focus on big-budget advertisement through any kind of medium to talk about their brand. During a crisis, what brands can do is emerge as customer-oriented and help them with the current scenario. This scenario does not mean there should not be any kind of marketing; however, it can …
Published in NOLEGEIN Journal of Advertising and Brand Management · Vol. 3, Issue 1, 2020 · pp. 15–19 Read article
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Corporate Digital Leadership
Abstract: International strategy means expanding your business to compete across national borders. Today, almost 3/4th of the sales revenue of many companies in United States comes from multinational corporations. Either US firms compete abroad or foreign firms sell in the United States. In other words, most successful firms end up expanding internationally. There are three critical questions to be analyzed before expanding businesses in G7 AND BRICS countries.
Published in NOLEGEIN Journal of Corporate & Business Laws · Vol. 2, Issue 2, 2019 · pp. 26–30 Read article
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Strategic Adaptation Through Digital Transformation in The Banking Sector
Abstract: This research aims to comprehend how the banking industry has changed from a traditional banking environment to a digital one. As with many other businesses, digitalization is causing a major upheaval in the banking sector. Digital banking, blockchain, mobile banking, and artificial intelligence (AI) are examples of cutting-edge technologies that have changed the way financial services are provided. In addition to changing the way services were provided, the advent of …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 8, Issue 2, 2025 · pp. 1–7 Read article
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Role of Artificial Intelligence in Inclusive and Digital Lending in India
Abstract: A vast majority of the population, especially the rural and low-income strata of the society, lacks access to credit from financial institutions. Lack of documented income, issues in ascertaining the customer identity and creditworthiness, relatively high distribution, and service cost are barriers to financial inclusion. In the post-COVID era, these customers may further be isolated and deprived of formal credit. Artificial intelligence (AI) offers novel ways of assessing creditworthiness, repayment …
Published in NOLEGEIN Journal of Information Technology & Management Read article
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Impact of COVID-19 on Agricultural Practices of India
Abstract: Agriculture is the prime sector which feed all the people living in the world. From the ancient to modern period, people are giving more importance for agriculture in order to fulfill their food needs.It is important to say that COVID-19 make a significant impact on agriculture in various dimensions.The researcher has studied the impact of COVID-19 on agriculture in various aspects in India. Personal observation and unstructured interview were conducted …
Published in NOLEGEIN Journal of Business Risk Management Read article
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A Study on Socio-economic Status of Contract Labour in Manasagangothri Campus, Mysuru
Abstract: In the present study, the researchers have made an attempt to study the socio-economic conditions of contract labours and their health issues, facilities provided to them, health and hygiene in the Manasagangothri, University of Mysore. Descriptive research design was used in the present study. Interview schedule was used to collect data from the respondents. Researchers made an effort to meet all the respondents personally in the morning and evening. While …
Published in NOLEGEIN Journal of Corporate & Business Laws · Vol. 3, Issue 2, 2020 · pp. 6–11 Read article
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Impact of E-commerce and Digitalization in Growth of Indian Economy
Abstract: In the modern world, digitization is a major economic force, so it is crucial to integrate the economy by developing digital markets. Recent studies reveal that emerging economies are more likely than developed economies to benefit from e-commerce. There are opportunities to boost manufacturing in emerging economies. The nation's digitalization is the focus of the government. The 2015-launched "Digital India" project provided a solid foundation to expand digital operations across …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 5, Issue 2, 2022 · pp. 16–27 Read article
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Impact of Demonetization
Abstract: The French coined the term Demonetize in 1850 -1855, and many countries have used the demonetization policy with restriction and discomfort as it disrupts both the economy and population Present study is an event study. Demonetization in India was an historical decision and present paper is analysis of immediate change in important macro variables due to demonetization. Paper calls for further study on effect of demonetization too which will be …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 1, Issue 2, 2018 · pp. 7–13 Read article
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The Effect of Covid-19 On Indian Banking Sector
Abstract: Covid 19 pandemic which disrupted the Indian banking sector, leading to challenges in asset quality, investment, and overall economic stability. Although the Indian banking sector has been studied,. this report has been written based on many different articles, news which shows major impact on Banking sector performance. Covid 19 pandemic comes with catalyzing unprecedented challenges and adaptations, for example - Operational constraints, heightened nonperforming assets, sluggish credit growth and many. …
Published in NOLEGEIN Journal of Financial Planning and Management · Vol. 7, Issue 1, 2024 · pp. 98–103 Read article
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A Study on Digital Currencies & Blockchain Technologies
Abstract: Digital currencies and blockchain technology have been pivotal topics in recent years, promising to revolutionize numerous industries, particularly finance. This essay provides a comprehensive examination of digital currencies and blockchain technology, outlining their history, mechanisms, applications, challenges, and future prospects. Starting with an exploration of basic concepts, the study traces the historical development of digital currencies from the inception of Bitcoin to the rise of various other cryptocurrencies and stablecoins. …
Published in NOLEGEIN Journal of Information Technology & Management · Vol. 7, Issue 2, 2024 · pp. 36–43 Read article
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Analysis of Opportunities and Challenges of Cloud Computing in Developing Countries
Abstract: Cloud computing has emerged as a transformative technology globally, offering scalable, flexible, and cost-effective computing solutions for individuals, businesses, and governments. However, in developing countries, the adoption of cloud computing varies across regions due to socio-economic, technological, and organizational factors. This research paper critically examines the opportunities created by cloud computing in developing countries, including cost savings, increased accessibility, support for innovation, and improved service delivery. It also examines major …
Published in NOLEGEIN Journal of Management Information Systems · Vol. 9, Issue 2, 2026 Read article
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Examining How Digital Transformation Affects Business
Abstract: The article presents advancements connected to the use of digital technology in all aspects of business, including the potential for digital transformation of a corporation. According to a study on digital businesses, developing companies are concentrating on incorporating digital technologies like social media, cloud computing, analytics/big data, and mobile in order to change the way firms operate. A clear digital strategy backed by leaders who cultivate a culture that is …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 8, Issue 2, 2025 · pp. 15–30 Read article
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Analyzing Role of User-generated Content in Marketing in Digital Age
Abstract: User-generated content is that content on the internet in which users contributed in creation. In this digital age, customers are creative and actively engage with the business. They share their opinions, inventions, and insights. Users also create posts while using business’s products and services and share them with their audience. Tools for collecting user-generated content include Blogs and Groups, Photos and Videos, Questions and Answers, Ratings and Reviews, and Wish …
Published in NOLEGEIN Journal of Information Technology & Management Read article
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COVID-19 Impacts on Indian Economy: A Review
Abstract: The COVID-19 pandemic had a great outbreak not only on human lives but also on the economies. Arising economies like India had faced a greater impact of this pandemic because of its poor health infrastructure, poverty, population, and slowing growth rates. The government is taking various decisions to control this pandemic, but nobody knows is these decisions are sufficient or not, as this depend on when the virus is controlled …
Published in NOLEGEIN Journal of Financial Planning and Management · pp. 8–14 Read article
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Impact of COVID-19 on E-Marketing Channels
Abstract: With increased social media engagement and craving for digital content, digital Medias provided the marketers with lot of opportunities to cash on. This endeavor is about the E-Marking framework grasped by association in the current fast moving world and how they develop their market, how they reach to their customer and give them a basic strategy to improve relationship by giving them proficient and snappy online business opportunity. Directly the …
Published in NOLEGEIN Journal of Advertising and Brand Management · Vol. 4, Issue 2, 2021 · pp. 19–23 Read article
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Application of Digital Marketing to the Scope and Distribution of E-books
Abstract: This phrase has been used for several decades: electronic marketing. Any form of marketing that makes use of electronic devices and that marketing specialists can utilize to disseminate marketing messages and evaluate their efficacy during the consumer journey. This study investigates the importance of digital marketing in the context of e-books. In addition, we'll examine the benefits and drawbacks of digital marketing in the context of e-books as well as …
Published in NOLEGEIN Journal of Advertising and Brand Management · Vol. 6, Issue 2, 2023 · pp. 24–28 Read article
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An Overview on Digitalisation & Financial Inclusion of Self-Help Groups in India
Abstract: Digitalization empowers money related consideration by conveying cost-saving money related administrations inside a shorter period by employing an advanced stage to get to manage an account and budgetary services. The present article could be a basic survey as well as a quantitative inquire about plan. It decides how digitalization is playing a part of catalyst in empowering SHGs to perform better way. The widespread lack of funding available at the …
Published in NOLEGEIN Journal of Financial Planning and Management · Vol. 7, Issue 2, 2024 · pp. 47–52 Read article