Search
278 articles for “Resources”
-
Exploring the Transformative Impact of Artificial Intelligence on Customer Segmentation and Precision Targeted Advertising Strategies
Abstract: The application of Artificial Intelligence (AI) in customer segmentation and targeted advertising has transformed modern marketing by enabling deeper insights and more personalized engagement with consumers. AI technologies, including machine learning, deep learning, and predictive analytics, allow businesses to analyze vast amounts of data and identify specific customer segments with remarkable accuracy. Unlike traditional methods that rely on broad demographic criteria, AI-driven segmentation incorporates behavioral, psychographic, and contextual data, creating …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 8, Issue 1, 2025 · pp. 22–31 Read article
-
Determinants of Employee Motivation and Satisfaction in Indian Postal Services
Abstract: Employee motivation and job satisfaction play a crucial role in the effectiveness of public service organisations, particularly in labour-intensive sectors such as the Indian postal services. In an environment marked by rising service expectations, technological change, and operational pressures, understanding the factors that influence employees’ motivation and satisfaction is essential to sustaining service quality and organisational performance. The present study examines the key determinants of employee motivation and job satisfaction …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 9, Issue 1, 2026 Read article
-
A Study on Tourism Prospects in Majulias: A Community-Based Tourism and Sustainable Tourism
Abstract: Tourism in India is having a high potential to attract myriads of inbound and domestic tourists from all over the world. As India is topped up with diverse culture and cuisines, among them the Northeast India exhibits flamboyant attractions. So studies have spotlighted one of the less specified destinations of Assam, i.e. Majuli. Majuli can be a perfect holiday destination if it will be channelized properly, as the destination is …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 3, Issue 2, 2020 · pp. 1–8 Read article
-
Implementation of Go Green School Program in the District 6 Schools in the Division of Manila: Basis for a Proposed Action Plan
Abstract: Environment is the surrounding where we live and the source of life. It directs our life and determines our proper growth and development. A quality social life depends on the quality of our natural environment. At home, it is the first school in which children learn moral values, love of environment and love of themselves. School is their second home. Green classrooms equip children with the knowledge on how to …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 3, Issue 2, 2020 · pp. 33–45 Read article
-
A Study about the Opportunity of Sustainable Tourism: A Step for Eco-Tourism Development with Reference to Konkan Region and Tourism Industry
Abstract: Tourism has a crucial role to play in booming the economic condition of the states. Foreign relationshas a co-relationship and greater significance with tourism. This industry (tourism) has strongcultural roofs. The economic growths of Konkan are mainly due to Agriculture, Horticulture,Fisheries, Floriculture, and Tourism. Out of which, tourism can be regarded as the largest and fastestcontributor. The major factors which are needed for development have very high significance in thedevelopment …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 4, Issue 2, 2021 · pp. 33–40 Read article
-
Recapitulation of Sahara Parivar Pvt. Ltd.
Abstract: Being your boss gives a different kind of feeling, and one of the sources where we can be our boss and earn money, also by serving our country is entrepreneurship. India is becoming a hub of entrepreneurs as advancements in terms of technology, resources and government support are giving the new minds an encouragement to do their best. The new minds are coming up with ideas that are benefitting the …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 5, Issue 1, 2022 Read article
-
Managing Risk to Enhance Collaboration and Impact in Multidisciplinary Academic Research
Abstract: Multidisciplinary academic research has become indispensable in addressing complex global challenges that span technological, social, economic, and environmental domains. As contemporary problems grow increasingly interconnected, no single discipline can provide comprehensive solutions, making collaborative inquiry both necessary and valuable. While collaboration across disciplines enhances innovation, creativity, and societal relevance, it also introduces significant uncertainties related to governance structures, coordination mechanisms, ethical compliance, data stewardship, and equitable resource allocation. These uncertainties …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 9, Issue 1, 2026 Read article
-
Comparative Analysis & Financial Performance of Private & Public sector banks using CAMEL MODEL
Abstract: This study compares the financial performances of public sector - private sector bank in india by taking canara bank - axis bank for the study, the main determination of this study is to understand how both banks performed in areas like profitability, asset quality, management efficiency, liquidity and capital adequacy, the study is based on secondary data composed from annual report of selected banks, RBI publications, journals and other reliable …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 9, Issue 2, 2026 Read article
-
Women Entrepreneurship Development through Self-Help Groups: A Case Study of Mulshi Taluka
Abstract: Development of Women entrepreneurship is an important part of human resource development of any society. Entrepreneurship amongst women in India has not been very encouraging and significant. In the past there has been some good development on this front, however, much is yet to happen. Over the period, women have become conscious of their rights. Though, women of middle class are not too willing to come out in the open. …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 2, Issue 1, 2019 · pp. 29–34 Read article
-
Empowering Women through Financial Literacy in India
Abstract: Today, women are making their mark in every field. Their contribution is remarkable to society aswell as to the economy of any country. If we talk about women’s empowerment in the present scenariowhere time rapidly changes, it demands not only literacy but also financial literacy amongst women.Financial literacy is the possession of the set of skills and knowledge that allows an individual tomake informed and effective decisions with all of …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 4, Issue 1, 2021 Read article
-
The Pivotal Credibility of Leaders upon Environmental Challenges and Wondering Energies
Abstract: The term “Environmental Conviction” is based upon the rational humankind which determined theirwidespread souls to incept the environment along with its gravity, charm, life, belief, participation,safety, and security as very imperative right from the very beginning. Therefore, it is quite evident thatit is nothing apart from the absolute situational circumstances and the subjects, objects, and theirimpactful combination that form its surrounding. Now the fact is that each one of us …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 4, Issue 1, 2021 Read article
-
The Relevance of New Institutional Economics for the Indian Economy
Abstract: The rules of the economics game included both governmental institutions and policy. The fundamental characteristics of a government, such as whether the rule of law is upheld, property rights are maintained, and taxes are applied consistently and fairly, are determined by the policies established by the government. An economy with strong institutions can endure the odd bad policy, but a strong economy cannot have weak institutions. On the relative weight …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 5, Issue 1, 2022 Read article
-
Case Study Analysis on MIS America Grupo Santander
Abstract: The purpose of this case study was to examine the challenges and issues that had been encountered inimplementing the Chile MIS America, software pilot project at the Grupo Santander before the MISAmerica is rollout to other part of Latin American countries. The problem arise in the project caused asignificant delays and the team were not able to produce the report to corporate executive team. It alsohighlights the information systems challenges …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 5, Issue 1, 2022 Read article
-
A Concept for an Enhanced Future Readiness Model (FRM) for Firms in the Context of Industry 4.0
Abstract: Since the pandemic organizations have focused on ways to improve engagement, adapt to the new world and develop strategies for survival. In support of these goals an enhanced future-readiness model is proposed that encompasses concepts from ambidexterity, strategic foresight and organisational resilience applied to the industry 4.0 context. The model identifies thirteen primary (13) internal and external factors that can be used to design and apply a future readiness model …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 6, Issue 1, 2023 · pp. 1–9 Read article
-
Prosperity and Development for Holistic Growth
Abstract: In order to illustrate the critical necessity for the environment's specific protection, this study emphasizes the essential function of the environment as a crucial public resource within human systems. As far as we now know, any human system requires sustainability. In the past few decades, the idea of sustainable development has sparked a huge global movement, particularly in the area of education. Studies and research projects are being conducted to …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 6, Issue 1, 2023 · pp. 63–67 Read article
-
A Review of Challenges for Sustainable Development Goals in India
Abstract: Sustainable development follows a multidisciplinary approach of the certain problems, their resolutions and their interaction with sustainable development goals (SDGs). Sustainable development not only ensures effective use of their limited resources but also improve human welfare with the help of various policies that increases income equality, health and education. This paper try to know the challenges which nations are facing to achieve seventeen sustainable development goals set up by United …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 6, Issue 1, 2023 · pp. 58–62p Read article
-
Challenges Before Startup Entrepreneurs in Present Entrepreneurial Ecosystem
Abstract: The entrepreneurial ecosystem is the environment in which startups are born, grow, and succeed. It comprises elements that help companies succeed, such as infrastructure, talent, and finance access. The entrepreneurial ecosystem is constantly evolving, and the challenges faced by startup entrepreneurs are also changing. To provide a supportive environment for businesses and entrepreneurs, initiatives like Startup India, Make in India, and Digital India have been introduced. Startup entrepreneurs are indi- …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 6, Issue 1, 2023 · pp. 51–59 Read article
-
Factors That Affect an Individual to Become an Entrepreneur
Abstract: The process of identifying chances to develop a new method, product, or service and locating the resources needed to take advantage of the opportunity to improve people's lives is what defines entrepreneurship. Either a team or an individual may do this. A predisposition for taking risks, inventiveness, proactivity, and originality are characteristics of effective entrepreneurs. Various elements, including team member qualities, team leadership, and demographic and informational diversity, impact the …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 7, Issue 1, 2024 · pp. 20–24 Read article
-
India’s Trade Balance Deficit: A Study with Reference to India’s Top Foreign Trade Business Partners
Abstract: India is the one of largest economy in the world based on nominal GDP estimates. Foreign trade in India is not new and it can date back to as old as 4th century BCE in western Tamil Nadu. Foreign trade not only brings foreign reserves in India, but it also has many benefits like optimal use of natural resources, access to diverse goods and services, market expansion and economic growth, …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 7, Issue 1, 2024 · pp. 35–42 Read article
-
Empowering Economics: The role of women entrepreneurship in driving Economic Development
Abstract: Any economy depends heavily on its entrepreneurs. These are the people with the abilities and initiative required to promote solid new ideas and take the appropriate actions to ensure their profitability. The potential financial gains the entrepreneur could make are the payoff for the risks taken. A "women entrepreneur" is technically any woman who plans and runs any business, typically with a lot of initiative and risk. However, the term …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 7, Issue 1, 2024 · pp. 43–53 Read article