8 publications

  • Published Subscription

    Corporate Digital Leadership

    Abstract: International strategy means expanding your business to compete across national borders. Today, almost 3/4th of the sales revenue of many companies in United States comes from multinational corporations. Either US firms compete abroad or foreign firms sell in the United States. In other words, most successful firms end up expanding internationally. There are three critical questions to be analyzed before expanding businesses in G7 AND BRICS countries.

    Published in NOLEGEIN Journal of Corporate & Business Laws · Vol. 2, Issue 2, 2019 · pp. 26–30 Read article

  • Published Subscription

    Economics for Sustainable World

    Abstract: This report aims to analyze the general business environment of Graphite Corp Limited. Generalizing the manufacturing unit, the main customers and where are they located, the major customers in Australia and outside Australia and their respective market share. This report also aims to discuss the factors that affect the production segment of Graphite Corp Limited. Materializing the overall stability of the business in macroeconomic environment as well as microeconomic environment …

    Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 2, Issue 2, 2019 · pp. 25–32 Read article

  • Published Subscription

    Marketing Customer engagement & Social media Advertisement

    Abstract: This marketing plan for Death Star aims to improve the customer engagement through effective use of social media platforms. This marketing plan analyses the existing customer market and customer engagement, using which new strategies are developed to improve the customer engagement in the social media platforms. This report relies on the use of secondary information from various academic and non-academic sources.

    Published in NOLEGEIN Journal of Advertising and Brand Management · Vol. 2, Issue 2, 2019 · pp. 1–18 Read article

  • Published Subscription

    Australia’s Energy Crises (Wicked Problem)

    Abstract: There is a dangerous contradiction the way Australia is developing its energy resources for the future. Australia is rushing the exports of natural gas which is the backbone of Australia’s energy resources & is a wicked problem as it has created an imbalance in every energy sector in Australia. By doing so, Australian leadership is putting pressure on other sources of energy and most of them are yet to be …

    Published in NOLEGEIN Journal of Business Risk management · Vol. 2, Issue 2, 2019 · pp. 6–14 Read article

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    Climate Change – A Super Wicked Problem

    Abstract: A wicked problem is that which does not have a simple solution. Infact, it is a problem that no one knows exactly how to solve as each solution leads to another problem. What makes wicked problems so complex is that if nothing is done about them they will become bigger problems and at the same time we may only have one chance to solve them. If our solutions are ineffective …

    Published in NOLEGEIN Journal of Business Risk management · Vol. 2, Issue 2, 2019 · pp. 23–27 Read article

  • Published Subscription

    Apple (Social Media Strategy)

    Abstract: This Paper aims to foster Apple’s social media strategy to increase the revenue as well as better strategic marketing plans. Apple has a very unique approach to how to use social media platforms. They have a face book and twitter account but they actually never posted anything. Apple also has an Instagram but it is only to feature photos of their I-Phone campaign. This picks the question that why doesn’t …

    Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 2, Issue 1, 2019 · pp. 43–48 Read article

  • Published Subscription

    Two Faces of Media Reporting

    Abstract: This paper discuss about the two faces of media reporting’s. This paper also discuss about the reasons that makes media to discuss about the same issue on two different notes. This case study discuss about the 7-Eleven issue of unethical work environment for the workers along with its consequences and how it was projected by media.

    Published in NOLEGEIN Journal of Corporate & Business Laws · Vol. 1, Issue 1, 2018 · pp. 24–28 Read article

  • Published Open access

    Oil and Gas Extraction in Gulf of Mexico

    Abstract: This paper discuss about the oil spill in the Gulf of Mexico in 2010 along with its causes and factors with lead t this disaster. This paper also suggests some of the preemptive measures that could have been taken to stop this oil spill and how BP can positively influence its shareholders even after this oil spill.

    Published in NOLEGEIN Journal of Business Risk management · Vol. 1, Issue 2, 2018 · pp. 9–12 Read article

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