All articles
140 articles
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The Effects on the Real Estate Sector due to ‘Reverse’ Migration since Lockdown 2020
Abstract: The purpose of our study is to detect the influence of the lockdown restrictions on the real estate sector. The significance of the real estate sector to the economy may be captured with several estimates and numeric. This study is particularly focused to ascertain the effects of lockdown on the workers of the real estate markets. The main focus of our study is to check the wage rate of the …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 4, Issue 2, 2021 · pp. 25–33 Read article
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An Analysis of Empowering Women Entrepreneurship in Telangana State
Abstract: Down the ages, the potentials of matron had been suppressed and that they had been dealt with as secondary inhabitant in all of the cultures. Owing to the male dominated society, women entrepreneurs’ mostly neglected in traditional lifetime of society. Even then, there are success cases of women-run business units, details of which might inspire the women entrepreneurs within the scene. These days women are trying to erase such mark …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 4, Issue 2, 2021 · pp. 6–11 Read article
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Entrepreneur’s Perception on Instant Local Food Products: A Study with Reference to Street Vendors at Mangalore (D.K.)
Abstract: Eating outside has become costlier; more surprisingly vegetarian foods are getting inflated in their prices faster. In city limits demand for readymade local foods are picking up at a faster pace, because in the present days both of them work outside & hardly find time to cook at home. What matters to them is whatever available on time & with good quality. Eatables should be healthy, hygienic & prepared out …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 4, Issue 2, 2021 · pp. 1–5 Read article
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Social Entrepreneurs - A Case Study of Kalaghatagi Wooden Cradle Maker
Abstract: Indian Economy is scaling sky limit, credit goes to surge of innovative start-ups, changing scenario of small businesses ,more young minds are involving ,They are changing the traditional models of businesses .They are nurturing their passion ,they are converting their ideas into realities and brought the changes in the minds of people who thought or thinking that entrepreneurship is only for profit oriented. And social entrepreneurs are following ancestral business …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 4, Issue 2, 2021 · pp. 12–15 Read article
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The Pivotal Credibility of Leaders upon Environmental Challenges and Wondering Energies
Abstract: The term “Environmental Conviction” is based upon the rational humankind which determined theirwidespread souls to incept the environment along with its gravity, charm, life, belief, participation,safety, and security as very imperative right from the very beginning. Therefore, it is quite evident thatit is nothing apart from the absolute situational circumstances and the subjects, objects, and theirimpactful combination that form its surrounding. Now the fact is that each one of us …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 4, Issue 1, 2021 Read article
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Role of Women Entrepreneurship on Women Empowerment through Grounded Theory: A Literature Survey
Abstract: The Grounded theory approach proceeds by considering inductive analysis as a principal techniqueand it is a qualitative research approach. The empowerment of women entrepreneurs in emergingeconomies is an emerging area of research. Half of the brainpower on the earth is in the heads ofwomen. They provide an essential opportunity for economic and social development and progress.Women’s participation in any kind of economic activity is of a complementary nature to their …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 4, Issue 1, 2021 Read article
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Research, Innovation, and Entrepreneurship: Special Nexus for Employment Opportunities and Engineering Advancement in Nigeria
Abstract: In view of creating employment opportunities and outcome-based education, the impact of nexus ofresearch, innovation, and entrepreneurship cannot be undermined in developed and developingcountries. A lot of researches and innovations have been done without adequate links for employmentopportunities and a better pedestal for entrepreneurship. This calls for urgent attention and interventionof governments, stakeholders, consultants, engineers, and entrepreneurs. This paper assessed thecurrent trends and multi-faceted problems in research and innovation for …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 4, Issue 1, 2021 Read article
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Empowering Women through Financial Literacy in India
Abstract: Today, women are making their mark in every field. Their contribution is remarkable to society aswell as to the economy of any country. If we talk about women’s empowerment in the present scenariowhere time rapidly changes, it demands not only literacy but also financial literacy amongst women.Financial literacy is the possession of the set of skills and knowledge that allows an individual tomake informed and effective decisions with all of …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 4, Issue 1, 2021 Read article
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A Study on Dark Side of Entrepreneurs
Abstract: The life of an entrepreneur sounds exciting when you are on the exterior looking in. Entrepreneurcomes in the showcase by setting claim plan, making possess rules, and building the sort of companyin which he/she does work. Numerous new ventures have qualities and practices that license them toprevail in their organizations. These same characteristics can regularly demonstrate hindering intheir parts. Entrepreneurs confront difficulties in social and proficient intelligence due to theiridentity …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 4, Issue 1, 2021 Read article
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Impact of Nudge Marketing on Performance of Insurance Products with Special Reference to Insurance Sector in Kochi
Abstract: Nudge marketing is a new trend in marketing and a widely discussed concept today. Nudge marketing refers to deliberately manipulating how choices are presented to consumers. Its goal is to influence what consumers choose, either to steer them toward options that the marketer believes are good for them or simply to stimulate purchases and increase sales. Very few studies have been conducted on the effectiveness and success of nudge marketing. …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 3, Issue 2, 2020 · pp. 35–40 Read article
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E-Marketing the Future of Marketing Field
Abstract: Globalization and technological improvements are imminent and those that embrace it today will be better prepared for tomorrow. E-marketing is growing at a dramatic pace and is impacting customer and market behaviours. These have made organizations to incorporate budget allocation and to start incorporating e-marketing as the main form of marketing and try to meet their targeted customers’ needs to the satisfaction. This topic tries to investigate and states what …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 3, Issue 2, 2020 · pp. 24–29 Read article
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Earliest Validated Learning
Abstract: The journey of entrepreneurship starts with identification of problem which needs to be solved. Existing practices such as minimum viable product is more focussed towards the validation of solution to the problem. There is no point in progressing further if the problem identified does not worth solving, so validation of problem is the first and very important activity in entrepreneurship journey. The earliest validated learning (EVL) is a set of …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 3, Issue 2, 2020 · pp. 30–34 Read article
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Corporate and Business Strategies of Tesla Company
Abstract: Tesla Company has become one of the leading electric vehicle manufacturing companies in the US market. The differentiation strategy currently adopted by Tesla Company is not making the organisation distinct in the US electric vehicle industry. This report has recommended the favourable corporate and business strategic directions for Tesla in order to achieve its strategic vision and thereby gain sustainable competitive advantage in the US market. At the corporate level, …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 3, Issue 2, 2020 · pp. 10–23 Read article
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Multinational Corporations in India
Abstract: The present study is about multinational corporations (MNCs) with reference to developing counties like India. The paper traces their growth and present position, their merits and demerits, and their inevitability in the global scenario. However, it calls for regulation of the MNCs to reduce their harmful effects on the economy and the ecology.
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 3, Issue 2, 2020 · pp. 1–9 Read article
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Entrepreneurship Finance
Abstract: All micro, small, medium and large entrepreneurial ventures are of importance in all economies. Any entrepreneurial venture, no matter how small, helps create employment and helps in the economic growth. One of the key components of any entrepreneurial venture is its capital. We have tried to discuss the various aspects of entrepreneurial finance like its modes, sources and their advantages and disadvantages. As in today’s era, entrepreneurial finance is one …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 3, Issue 1, 2020 · pp. 36–40 Read article
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Role of Higher Education for Women Empowerment
Abstract: In this paper, the investigator focuses on the role of higher education in context of women empowerment. Women constitute about 48.2% of population of our country as per the last census data. The principle of gender equality is enshrined in the preamble of Indian Constitution. Still, we are not reaching our goal in the women empowerment phase. Women empowerment is a global issue and the Government of India celebrated the …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 3, Issue 1, 2020 · pp. 6–9 Read article
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Full-service Restaurant Industry is a Growing Entrepreneurship in Global Perspectives
Abstract: Full-service restaurant industry should maintain balance expansions considering global demographic and geographic locations. It would need to make clear strategic choices to achieve its financial goals and aggressive growth. To make an important priority on menu innovation, the inconsistent economic growth is fostering increased competition and consumers taste. Ethical concepts of public confidences on business corporations, health and safety issues should be considered as growing entrepreneurship of feasible sustainability.
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 3, Issue 1, 2020 · pp. 10–26 Read article
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A Study on Entrepreneurship Education Programme in the Curriculum of Indian Higher Education System
Abstract: India is one among the fastest growing economies in the world. The modern era has brought many opportunities to bring changes in multiple fields. Introduction of globalisation, industrialisation and commercialisation brought an immense transformation in various aspects of life. Entrepreneurship plays a key role in the economic development of a country. The major problems like unemployment and poverty are addressed by entrepreneurship. Various support initiatives like Make in India, Start …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 3, Issue 1, 2020 · pp. 1–5 Read article
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Role of Non-cognitive Skills as Predictors of Entrepreneurship
Abstract: Each of us is endowed with a unique set of skills that we use in all aspects of oureveryday life. Non-cognitive skills are the skills which fall outside of the traditional definitions of intelligence and are not measured on standardized tests. They are not specifically analytical in nature, but they include range of personality and motivational habits and attitudes like growth mindset, self-motivation, optimism, resiliency, adaptability, conscientiousness, self-efficacy, hope, and …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 3, Issue 1, 2020 · pp. 27–35 Read article
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Women Entrepreneurship
Abstract: A woman or a group of women who starts a business, collects all necessary resources, faces different types of challenges, takes risks, provides employment to others and manages the business by her own is known as women entrepreneur. It is estimated that approximately 1/3 of the entrepreneurs in the world are women entrepreneurs. However, this definition gave birth to several criticisms about the theory. In recent times, the role of …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 2, Issue 2, 2019 · pp. 9–13 Read article