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23 articles for “Customer pattern”
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Utilization of Cost Management Software Across Construction Project Types and Scales
Abstract: In the realm of software utilization, the literature provides a foundational understanding of various software packages and their roles in cost management, yet it lacks exploration into current utilization statistics. This study investigates the utilization of cost management software by quantity surveyors in Port Harcourt, Nigeria, addressing the critical role of technology in the construction industry. The research adopts a quantitative approach via a survey, administered to Quantity Surveyors, to …
Published in NOLEGEIN Journal of Management Information Systems · Vol. 8, Issue 1, 2025 · pp. 12–22 Read article
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The Impact of Big Data in Improving Business Insights and Outcomes
Abstract: Big data has become an increasingly popular area of interest in recent years. It is considered a valuable tool that can aid in enhancing business insights and outcomes. Businesses can find patterns and trends that would be challenging to spot using traditional approaches by analyzing vast amounts of data. In this paper, we will explore the impact of big data on improving business outcomes and how data analytics is being …
Published in NOLEGEIN Journal of Management Information Systems · Vol. 6, Issue 2, 2023 · pp. 8–12 Read article
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The Impact of Music on Consumers
Abstract: Are there any features in advertisements, such as humor, gender, colour, music, etc., that only make us like the products in the message, or can they affect our behavioral patterns? Music is a fantastic tool to keep your brain active as you age. You may listen to it or play it. It offers a complete mental exercise. Studies have indicated that music listening can enhance mood, mental clarity, memory, and …
Published in NOLEGEIN Journal of Human Resource Management & Development · Vol. 7, Issue 1, 2024 · pp. 1–6 Read article