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892 articles for “branding, corporate social responsibility, COVID-19, crisis, funding”
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Perspectives of Men Towards Feminism: A Case Study of an Educational Institute
Abstract: In contemporary society, discussions surrounding feminism have increasingly been accompanied by debates over its perceived misrepresentation and alleged misuse, often labeled as “pseudo” or “fake” feminism. Such narratives have contributed to confusion, particularly among men, and in some instances have diverted attention from women who require genuine gender-just support and empowerment. Within this context, the present study examines men’s perceptions and interpretations of feminism in an educational institutional setting. The …
Published in NOLEGEIN Journal of Human Resource Management & Development · Vol. 9, Issue 1, 2026 Read article
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A Strategic HRM Framework Integrating Cognitive, Generative, and Sentient AI for Talent Intelligence in Smart Enterprises
Abstract: The accelerating integration of artificial intelligence (AI) within smart enterprises has significantly reshaped the scope and effectiveness of Human Resource Management (HRM). As organizations increasingly rely on intelligent systems, HR functions are evolving from administrative support to strategic decision-making roles. This study proposes a comprehensive strategic HRM framework that integrates three advanced AI paradigms – Cognitive AI, Generative AI, and Sentient AI – to strengthen talent intelligence and workforce planning. …
Published in NOLEGEIN Journal of Human Resource Management & Development · Vol. 9, Issue 1, 2026 Read article
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Diversity, Equity, and Inclusion: Key Strategies for HR Professionals
Abstract: In the modern and fast-changing global work environment, Diversity, Equity, and Inclusion (DEI) have become vital components for enhancing organizational performance and ensuring long-term success. Human Resource (HR) professionals have a key responsibility in integrating DEI values into workplace culture, organizational policies, and everyday practices. This study explores practical approaches that HR professionals can use to effectively introduce and maintain DEI initiatives within varied organizational contexts. It highlights the significance …
Published in NOLEGEIN Journal of Human Resource Management & Development · Vol. 9, Issue 2, 2026 Read article
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Indian Trade Union: a with Global perspectives SWOT Analysis
Abstract: A trade union is an organization of workers performing together, who are looking for to protect and promote their mutual interests through collective bargaining. Trade unions are primarily based upon the idea of "class-battle" between the capitalist employers and their workers. Trade unions have three cardinal ideas; cohesion is power, Equality of pay for same work, safety of employment. Trade unions have step by step developed and have now come …
Published in NOLEGEIN Journal of Information Technology & Management · Vol. 1, Issue 2, 2018 · pp. 8–11 Read article
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Financial Performance Analysis of HCL and Wipro
Abstract: Ratio analysis is a very quick and popular method of doing financial analysis since a long time. In order to properly utilize funds and analyze the company’s financial condition, liquidity, profitability, risk, solvency, efficiency, and operational effectiveness, this analysis is crucial. For shareholders of the company making investment decisions, it also displays a trend or comparison of financial results. In this project, we have chosen two IT sector companies and …
Published in NOLEGEIN Journal of Information Technology & Management · Vol. 6, Issue 1, 2023 · pp. 27–35 Read article
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An Investigation of the Effects of Artificial Intelligence on Human Resources
Abstract: This research paper explores the profound impact of Artificial Intelligence (AI) on the field of Human Resources (HR). As organizations increasingly integrate AI technologies into their HR processes, it becomes imperative to understand the implications, challenges, and opportunities associated with this transformation. The study aims to provide insights into the evolving role of AI in HR and its effects on various aspects such as recruitment, employee engagement, performance management, and …
Published in NOLEGEIN Journal of Information Technology & Management · Vol. 6, Issue 2, 2023 · pp. 38–45 Read article
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Analysing the Impact of Market Planning in Hospitality Industry
Abstract: Marketing feeds the target audience about the products and services that are being offered at a hotel . Marketing projects the value of the product and services, its USP and additional details the end customers wishes to know. Marketing assists in boosting Sales by utilizing different modes to promote the products or services that a hotel offers. Various mediums are used to increase sales which positively impacts profitability include word …
Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 2, Issue 1, 2019 · pp. 6–8 Read article
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Employee Empowerment at a Workplace
Abstract: The project focuses on employee empowerment and its importance in today’s corporate world. Empowerment is the process of supporting and encouraging the employees to fully utilize their skills, abilities and creativity to accept ownership and accountability for their job/project. The study identifies the employee empowerment systems implemented in organizations. The various prerequisites for employee empowerment as well as the benefits if empowerment is implemented effectively are also discussed Empowerment includes …
Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 2, Issue 1, 2019 · pp. 9–15 Read article
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Evaluating Conflict Management Strategies and Industrial Harmony in Banking Organisation: A Study of United Bank for Africa, Lafia Branch Nigeria
Abstract: Circumstances that involve conflict have an influence on the overall effectiveness of organizations because they disturb the harmony that exists amongst members in the organization. The question that has to be answered, therefore, is what organizations do in their management of conflict in order to attain fair levels of harmony and keep the "applecart" of organizational activity running smoothly. Against this background, therefore, this study is set to evaluate conflict …
Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 5, Issue 2, 2022 · pp. 18–27 Read article
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Innovative Business Practices for Sustainable Development
Abstract: Organizations need to be reformed in order to provide the wealth used by a growing portion of the world's population. I trust you got my email. associated analysis of the paper Technology should play an important role in the economic transformation of society. But innovation needs to be integrated with social and organizational innovation. We need social change. Environmental design has been used in engineering design for over a decade. …
Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 6, Issue 2, 2023 · pp. 1–14 Read article
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Urbanization in India: a Reflective Study for Causes
Abstract: Urbanization is not just a modern phenomenon; rather, it is a historic and swift change of human social roots occurring all over the world, with a rapid replacement of predominantly rural culture with predominantly urban culture. The adoption of a mixed economy by India resulted in the expansion of the private sector and the acceleration of urbanization. In India, urbanization is happening fairly quickly. Objective: to study the causes of …
Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 6, Issue 2, 2023 · pp. 31–39 Read article
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Future of Leadership: Navigating through Uncertainty
Abstract: The dynamic nature of the 21st century, characterized by rapid technological advancements, globalization, and socio-political complexities, has redefined leadership paradigms. In such uncertain and volatile environments, traditional leadership approaches often fall short of addressing emerging challenges. Leaders must now demonstrate adaptability, resilience, and emotional intelligence while fostering innovation and inclusivity. This research examines the evolving role of leaders in navigating uncertainty, emphasizing the importance of agility, trust-building, and a growth …
Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 8, Issue 1, 2024 · pp. 1–5 Read article
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A study on Strategic Alliances and Business Growth
Abstract: In today’s dynamic and competitive business landscape, companies increasingly rely on strategic partnerships and alliances to foster growth and strengthen their market presence. These relationships can take many different forms, including as joint ventures, licensing agreements, distribution partnerships, and co-branding. By pooling resources and leveraging each other’s expertise, businesses can explore new opportunities, enter untapped markets, and enhance their competitive edge. Strategic alliances offer a range of benefits, including market …
Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 8, Issue 1, 2024 Read article
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Encouraging Intellect: The Vital Role of Women in Research and Education
Abstract: The role of women in education and research has evolved significantly over the last century, with women increasingly occupying influential positions in academic institutions, scientific research, and technological advancements. Despite historical barriers, women today contribute to a diverse range of fields, from medicine and engineering to social sciences and literature. This paper explores the pivotal role of women in education and research, highlighting their contributions, the challenges they face, and …
Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 8, Issue 2, 2024 · pp. 1–5 Read article
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Purpose-Driven Startups: A Holistic Leadership Framework for Building Resilient and Scalable Ventures
Abstract: Leadership in the twenty-first century is increasingly challenged by rapid technological disruption, systemic uncertainty, and expanding stakeholder expectations, making traditional hierarchical approaches less effective. The NAVIGATOR™ Model for Leadership & Strategy offers a comprehensive, future-ready framework designed to address these complexities by redefining leadership as a continuous journey of purpose, adaptation, ethical judgment, and value creation. Rooted in systems thinking and a purpose-driven philosophy, the model emphasizes the integration of …
Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 9, Issue 1, 2026 Read article
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A Study on the Reasons Behind NVIDIA’s Emergence as the Leading AI Company: Evidence from Primary Data
Abstract: This study explores students’ perceptions regarding the major factors behind NVIDIA’s emergence as a global leader in the Artificial Intelligence (AI) industry. The research primarily focuses on understanding how technological innovation, leadership vision, and strategic planning contribute to the company’s competitive advantage and long-term success. A descriptive research design was adopted for the study. Primary data were collected through a structured questionnaire administered to IT and MBA students, while secondary …
Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 9, Issue 2, 2026 · pp. 37–48 Read article
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Role of Artificial Intelligence in Strengthening Self-Help Groups (SHGs) andMicrofinance Institutions in Rural India: A Systematic Review of Literature
Abstract: India's Self-Help Group (SHG) ecosystem is the largest microfinance model in the world, covering over 17.75 crore households as of March 2024 and representing 83.52% women-only groups. Despite this remarkable scale, SHGs and Microfinance Institutions (MFIs) in rural India continue to grapple with chronic inefficiencies: poor recordkeeping, high loan default rates, geographic exclusion, language barriers, and the persistent gap between savings-linked and credit-linked groups. Artificial Intelligence (AI) has emerged as …
Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 9, Issue 2, 2026 Read article
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Assessing the Impact of Work from Home on Employeeproductivity in the Modern Workplace
Abstract: Work from Home (WFH), also called remote work, became very common during the COVID-19 pandemic when many organizations allowed employees to work from their homes to continue their work safely. This research focuses on how working from home affects employee productivity. WFH has several positive effects. Employees save time because they do not need to travel to the office, which can reduce stress and give them more time to focus …
Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 9, Issue 2, 2026 · pp. 1–11 Read article
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Statistical Analysis of Investment by Women
Abstract: This research study is mainly based on the analysis of investment pattern of respondents, i.e., working women in the Delhi (NCR). Presently, women are involved in all fields like politics, research, military, etc. So they are contributing in economic growth as they are moving towards employment and saving their money for increasing their wealth. In this research study, we mainly try to understand their investment preference and their awareness towards …
Published in NOLEGEIN Journal of Management Information Systems · Vol. 1, Issue 2, 2018 · pp. 26–37 Read article
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A Study on Awareness About Artificial Intelligence in Marketing Among Management Students
Abstract: Artificial intelligence (AI) is an area of computer science in which machines works like a human being and also gives more accurate results. Marketing is the business process of creating relationships with and satisfying customers. Since AI is used in every field nowadays, therefore it is used for marketing also. The rise in AI-powered marketing is taking the load off many marketers. Since many management students want to work in …
Published in NOLEGEIN Journal of Management Information Systems · Vol. 2, Issue 2, 2019 · pp. 21–27 Read article