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532 articles for “marketing”
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Assessing Perception Towards Post-Merger Service Quality and Its Effect on Customer Satisfaction in Indian PSB's
Abstract: Recent changes and trends in public sector banks have affected their clients and stakeholders. The changes and advancements, which include the mergers of numerous PSBs, technology upgrades, and changes in management, have left the public with an unsolved question of the perception of these changes by customers and stakeholders. This study investigates how customers perceive the quality of service in consolidated public sector banks and the subsequent impact on their …
Published in NOLEGEIN Journal of Operations Research & Management · Vol. 7, Issue 2, 2024 · pp. 25–31 Read article
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Digital Approach to the Cost Management of Construction Works: Exploring Key Areas for Operations Improvement
Abstract: Digital approaches to construction cost management use digital technology to analyze project data and improve operations, cost predictions, identify cost drivers, set budgets, and reduce the risk of going over budget. However, empirical evidence indicates that the software and hardware requirements in performing cost estimation vary. These requirements vary depending on the technological advancement, the client and/or market demand, and the users’ needs, amongst other factors. There is thus scope …
Published in NOLEGEIN Journal of Operations Research & Management · Vol. 8, Issue 1, 2025 · pp. 21–32 Read article
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Case Study on Performance of IPO of Ratnakar Bank Limited (RBL)
Abstract: Ratnakar Bank, with registered office in Kolhapur, is one of the fastest growing scheduled commercial banks. It is continuously expanding its presence across India through a growing network of branches and ATM. RBL offers specialized services under five categories i.e. corporate and institutional banking, commercial banking, retail banking, agri and development banking and financial markets. But there USP is micro finance especially rural areas. It has network of 197 branches …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 1, Issue 1, 2018 · pp. 08–10 Read article
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To Study the Process of Recruitment and Selection
Abstract: Abstract There are various sources of recruitment with different measures of selection in a company. Accordingly, study was implemented to explore the views of customers and analysis done by company. During present work new data was collected and compared with previous data provided by the company. Using convenient sampling method, 50 Executives of Human Resource (HR) Department were interviewed. In present competitive market organizations have turned out to be choosier …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 1, Issue 1, 2018 · pp. 11–15 Read article
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A Critical Evaluation of HR practices of KOSO, Nashik --A Case study
Abstract: In the present competitive world, the companies are facing a lot of skill shortage, talent crunch and attrition those reached historically height ever, that made the companies feel the internal customer also more important equally with external customers, so every company try to devise innovative HR practices to attract the best talent, giving them a nice environment to work with, that enables the company to retain talents, the above-said practices …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 2, Issue 2, 2019 · pp. 18–22 Read article
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Need for the New Concept of DRNR for Efficiency and High Quality in the Management of Offices: An Application of New Concept—An Ethical Development Approach
Abstract: Office is an important place for every organisation and it plays a vital role in the growth and development of the organisation. The goodwill of the organisation fully depends on the ethical efficiency of its office. Market value of the shares and the net worth of the organisation also depend on the efficiency and quality of works carried out by the office with zero error. But nowadays, almost in every …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 3, Issue 2, 2020 · pp. 30–41 Read article
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Impact of Employee Empowerment on Organisational Performance: A Critical Evaluation of Literature
Abstract: Employee empowerment is not a new management concept. Because of its being a complexmanagement tool, when it is applied properly, it can improve organizational performance, individualperformance and individual productivity as well. The present study explores the concept ofempowerment of employees and proves that there is a significant role of employee empowerment onorganizational performance. To solve this purpose, selected studies have been reviewed andevaluated further. The organizations which adopt employee empowerment …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 4, Issue 1, 2021 Read article
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Performance Management: Taking a Step forward in Managing Employee Performance and Driving Business Results
Abstract: Organizations at present have become very competitive due to the fact that there is no monopoly inthe present market scenario. There are many similar organizations belonging to a particular sectorand some are doing well while others are not. What makes some organizations more successful thanthe others are the employees working in those organizations. The organizations at present havemoved from a traditional performance appraisal system to a more formal performance managementsystem …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 4, Issue 1, 2021 Read article
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Practices to Sustain Women Entrepreneurs and Economic Development
Abstract: Women are the nucleus of a nation. They are the actual architects and designers of a country’s future. In any community, the position and status of women serve as a barometer of its development and civilisation. Even though, it has been more than 50 years since independence, women’s entrepreneurial development has not progressed as quickly as other indicators of development. They can take on all kinds of responsibilities at different …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 5, Issue 2, 2022 · pp. 34–39 Read article
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Performance Analysis of Quant, ICICI, Kotak, SBI, and Franklin Balanced Mutual Funds
Abstract: Mutual funds have emerged as a popular investment option in India, particularly in the form of balanced funds that offer a diversified portfolio of equities and debt securities. This study aims to analyze the performance of the top five balanced funds in India, with the objective of assisting investors in achieving their investment goals through portfolio diversification and maximizing returns. The study begins by introducing the concept of mutual funds …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 6, Issue 1, 2023 · pp. 38–43 Read article
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Factors Affecting Premium of Term Insurance Plan of Aditya Birla Capital (ABC)
Abstract: A contract between a policy holder and an insurer under which the insurer agrees to pay a predetermined sum upon the demise of an insured party or after an agreed-upon period of time in exchange for a premium is referred to as an insurance policy. Everyone should think about insurance coverage if they want to protect their loved ones, property, and selves from financial risk or losses. More and more …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 6, Issue 1, 2023 · pp. 21–37 Read article
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A Theoretical Analysis of Extroversion and Introversion at Workplace
Abstract: India is a country with a large mass of unemployed youths looking for jobs. Most of the Indians belongs to either poor or middle-class families. In this country the gathering of necessities of life is of prime importance and the people here have no other option but to force themselves into jobs against their will. The students here do not judge their own personalities according to the jobs available before …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 6, Issue 2, 2023 · pp. 15–23 Read article
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The Impact of Training and Development on Employee Retention
Abstract: This study explores the important relationship between staff development and training programs and retention rates within organizations. By scrutinizing the correlation between investments in training initiatives and employee retention, this study seeks to provide a comprehensive understanding of how strategic training and development efforts contribute to fostering a loyal and skilled workforce within an organization. The significance of training and development programs has grown in importance in today's dynamic business …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 7, Issue 1, 2024 · pp. 10–20 Read article
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Innovative Teaching and Learning Process with Multidisciplinary Approach
Abstract: Education is the most powerful weapon to change the world. The education in management begins with theories and practicals. The teaching and learning process in management employs a variety of approaches. Numerous methods can be used in teaching. Generally, by giving lectures, demonstrations, realistic examples and summarizing the topic in an easy way. These methods emphasize memory, applications, and topic comprehension while concentrating on the main ideas. A student can …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 7, Issue 1, 2024 · pp. 5–9 Read article
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The Relationship Between Informal Workplace Learning Outcomes and Organizational Commitment: An Empirical Study
Abstract: This study underscores the crucial role informal learning plays in influencing employees' attitudes and their sense of connection to their organizations. To investigate this, a detailed questionnaire was developed to gather data on learning outcomes and organizational commitment from a sample of 125 corporate employees. The survey included participants from various industries, ensuring a diverse range of perspectives and experiences. The questions addressed multiple aspects of informal learning, such as …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 8, Issue 1, 2025 · pp. 19–28 Read article
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A Comparison of Employees Productivity in a Hybrid and Physically Work Mode
Abstract: The evolution of workplace dynamics in the 21st century has accelerated drastically, particularly after the global outbreak of COVID-19, which compelled organizations worldwide to adopt flexible work models. Among these, hybrid and fully remote work models have emerged as dominant approaches, each with distinct implications on employee productivity and organizational performance. This research paper investigates and compares productivity outcomes between hybrid and fully remote work environments, focusing on how each …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 9, Issue 2, 2026 · pp. 1–10 Read article
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AI-Powered Strategic HRM: Preparing Students and Organizations for the Talent Demands of 2026–2027 Smart Enterprises
Abstract: The rapid evolution of artificial intelligence (AI) is reshaping Human Resource Management (HRM) and redefining workforce expectations in the emerging era of smart enterprises. This study examines the integration of cognitive, generative, and sentient AI into strategic HRM to prepare students and organizations for the talent demands of 2026–2027. It proposes a novel theoretical framework that aligns AI-powered HR practices with student learning, university curricula, and industry skill requirements, addressing …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 9, Issue 2, 2026 · pp. 20–31 Read article
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Amazon Supply Chain Management: A Case Study
Abstract: This study aims to clarify the position of Amazon in the retail industry which it primarily gained through high level supply chain and logistic developments. This research describe the E-commerce industry and the supply chain practices adopted by them, specially the Amazon. This paper will discuss the penetration of internet in India, E-commerce market in light of Amazon, Supply chain in Amazon, IT application and SC automation and finally Business …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 1, Issue 1, 2018 · pp. 23–27 Read article
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THE SATISFACTION LEVEL OF RETAILERS OF AMUL MILK IN PORBANDAR CITY AT MOTHER DAIRY (UNIT OF G.C.M.M.F. Ltd)
Abstract: MOTHER DAIRY (UNIT OF G.C.M.M.F. Ltd,), set up in 1994,is a wholly owned subsidiary of National Dairy Development Board (NDDB) of India. Mother Dairy (UNIT OF G.C.M.M.F.Ltd) owned by Gujarat Cooperative Milk Marketing federation Limited (G.C.M.M.F.Ltd) – a state level apex cooperative organization of 1.6 million farmers of Gujarat and was commissioned in September 19, 1994 with a sole objectives of receiving each and every drops of milk from its …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 2, Issue 1, 2019 · pp. 23–29 Read article
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Performance Management—A Way to Enhance Productivity and Achieving Organizational Goals
Abstract: Human Resource Management is a relatively young discipline. In recent years, it has undergone a rapid evolution. With the globalization of the world economy, the marketplace has become highly complex, turbulent, and competitive. People are at the heart of business success. Today, the fundamental need of organizations is agility, responsiveness, innovation or transcendence, efficiency, and execution for sustainable competitive advantage. It is here that performance management can help organizations to …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 2, Issue 2, 2019 · pp. 1–5 Read article