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724 articles for “COVID-19, educational institutions, government, humanitarian, terminations”
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Driving Consumer Choices: The Influence of Advertising Campaigns on Automobile Purchases in Uttarakhand
Abstract: This study examines how consumer buying decisions in Uttarakhand, India’s automotive industry is influenced by advertising campaigns. The goal of the study is to pinpoint the essential components of advertising campaigns that affect the choices and preferences of consumers. A structured questionnaire was given to 132 respondents utilizing a quantitative method, with an emphasis on topics, such as celebrity endorsements, emotional appeals, and the efficacy of digital advertising. The results …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 8, Issue 1, 2025 · pp. 15–22 Read article
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Examining How Digital Marketing and Social Media Affect Consumer Behavior: A Haldwani City-Specific Study
Abstract: With an emphasis on Haldwani City specifically, this study investigates how social media and digital marketing affect customer behavior. With the rise of digital platforms such as Instagram, Facebook, and Twitter, businesses increasingly rely on targeted marketing strategies to influence purchasing decisions. The research explores how factors like online reviews, influencer endorsements, and personalized advertisements shape consumer trust and brand loyalty. A structured survey-based methodology is used to analyze consumer …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 8, Issue 1, 2025 · pp. 60–72 Read article
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Reasons and Impact of Environment Degradation in India
Abstract: In the present era where attaining the goals of sustainable development is a major concern for every economy, in such a situation the concept of protection of the environment from degradation can no longer be ignored by any sector then it hardly matters whether it is the private sector or government sector. The concept of environmental degradation refers to a deterioration of the earth’s environment through overconsumption of assets like …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 2, Issue 2, 2019 · pp. 15–22 Read article
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Appraisal of Coronavirus on Global Economy: “Ineffectiveness of Economic Growth and Development in Global South”
Abstract: This study explores the main problems of global economic growth and industrial transformation across the globe before the corona virus, and how multinational forces have influenced certain areas of Third World countries since feudalism arose as a mode of production to the acceptance of capitalism as the historical history of the global economy. It also explores how capitalism later became a pioneer of imperialism, African trafficking, colonization and neo-colonialism in …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 3, Issue 1, 2020 · pp. 1–18 Read article
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Investment Opportunity in Capital Market by Focusing on Oil Sector
Abstract: Capital markets are an essential mobilization of resources for the corporate sector. Investors’ confidence is key to the healthy developments of capital markets; it includes the stock market and the bond market. It is a capital market for the trading of company stock and derivatives. The project aims to understand the overall equity market, to get to know the trading, and clearing and settlement aspect of the equity market. This …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 3, Issue 1, 2020 · pp. 19–22 Read article
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Implementation of Go Green School Program in the District 6 Schools in the Division of Manila: Basis for a Proposed Action Plan
Abstract: Environment is the surrounding where we live and the source of life. It directs our life and determines our proper growth and development. A quality social life depends on the quality of our natural environment. At home, it is the first school in which children learn moral values, love of environment and love of themselves. School is their second home. Green classrooms equip children with the knowledge on how to …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 3, Issue 2, 2020 · pp. 33–45 Read article
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Refugees’ Art and Crafts Healing Centre
Abstract: According to United Nations High Commissioner for Refugees reports, 102,000+ of refugees are resettled worldwide in 2017, 57% of the refugees come from Syria, Afghanistan and South Sudan. The number of the Syrian refugees represents more than half of all Syrians where they have been displaced by war. Approximately 140,000 Syrians live in two camps: Za’atari and Azraq in Jordan. Nearly 50% of all registered refugees are under the age …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 3, Issue 2, 2020 · pp. 26–32 Read article
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Climate Change Protocols and Corporate Survival in Africa Beyond 2012: Exploring the Grave Implications of Climate Change Regulations on African Businesses
Abstract: Climate change protocols since 1978 seek to regulate the impact of human activities to mitigate and, if possible, avoid the grave environmental upheavals implicated in the resulting climate change. The protocols advocate and increasingly legislate all—inclusive internationally binding measures to quicken the abatement of environmentally unfriendly energy sources, processes, products and services which promote the causes of climate change. While developed nations in the forefront of crafting the protocols delay …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 3, Issue 2, 2020 · pp. 14–25 Read article
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Recapitulation of Sahara Parivar Pvt. Ltd.
Abstract: Being your boss gives a different kind of feeling, and one of the sources where we can be our boss and earn money, also by serving our country is entrepreneurship. India is becoming a hub of entrepreneurs as advancements in terms of technology, resources and government support are giving the new minds an encouragement to do their best. The new minds are coming up with ideas that are benefitting the …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 5, Issue 1, 2022 Read article
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A Case Study on Country Simulation: Asia’s Emerging Economy Has Overlapped a Major Part by Chinese, Indian, and Philippines Market Strategies
Abstract: Reemergence of Asia’s economic was driven by a system that gradually embraced open trade and investment. The rapid rise of developing Asia’s commerce, foreign direct investment, gross domestic product, and gross national product, among other economic indicators, helped close the development gap with developed nations and reduced poverty. Market strategies depends on finance investment in scalable and sustainable innovations by enterprises in areas including health, education, agriculture, handloom work, garments, …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 5, Issue 2, 2022 · pp. 1–7 Read article
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Effective Disaster Management with the Use of Information Technology
Abstract: Effective disaster management is essential for minimizing the damage caused by natural or man-made disasters. In recent years, technology has played a critical and crucial role in improving disaster management processes all across the globe. This article aims to explore the various technologies that can be used for effective disaster management and their benefits. The study begins by discussing the different types of disasters that can occur and their impacts. …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 6, Issue 1, 2023 · pp. 15–19 Read article
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Technological Alternatives for Fundamental Sanitation in India
Abstract: Access to basic sanitation facilities remains a major challenge in India, where over half of the population lacks access to proper toilets. This issue is particularly severe in rural regions, where traditional pit latrines and the practice of open defecation persist prominently. In this paper, we review the technology options available for improving basic sanitation in India, with a focus on low-cost and sustainable solutions. Let's start by examining the …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 6, Issue 1, 2023 · pp. 29–34 Read article
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Strategic Brand Marketing Communications
Abstract: Having a strong brand has become the key to business success. Those without a reputation and marketing strategy will have a hard time succeeding in times of crisis. The brands that connect with customers will win. A good ad has a voice message and can also include direct inspiration. Strategic Brand Management and Communications will educate you how to construct a brand, as well as how to develop key brand …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 6, Issue 2, 2023 · pp. 20–28 Read article
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Strategic Risk Management for PMPML Bus Operation in Pune and PCMC Areas
Abstract: The purpose of this study is to improve public transportation safety and operational efficiency by examining the strategic risk management strategies used by PMPML buses that operate in the Pune and PCMC districts. The study investigates a thorough approach to risk management, which includes driver education initiatives, GPS-based tracking devices, and thorough road assessments. It evaluates a number of risk factors, including weather, traffic patterns, road conditions, illumination problems, and …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 7, Issue 2, 2024 · pp. 38–44 Read article
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Financial theories associated with financial distress – A systematic review.
Abstract: Decisions related to capital structure are not easy, it is important that such a structure is optimal, and debt and equity mix needs to be appropriate for further handling the operations of business. The management of the business finds it difficult to plan their capital structure. Modigliani and Miller (1958) in their study, discussed about interest as an expense which is a tax-deductible expense, hence the companies need to raise …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 8, Issue 1, 2025 · pp. 1–9 Read article
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A Markov Chain Model for Assessing the Risk of Road Transport in Nigeria
Abstract: In this paper, we study the occurrence of road accidents in the South-East geopolitical zone of Nigeria to determine the fatality within the period under study. The data for the study was secondary data collected on road accidents from FRSC Statistical Digest, 2019 - 2023. We adopted Markov chain analysis to determine the risk of road transport using the risk matrix. From the result of the study, we discovered that …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 8, Issue 1, 2025 · pp. 10–18 Read article
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SAARC-India Trade and Economic Cooperation: Prospects and Difficulties
Abstract: In order to create and advance regional and economic unity among South Asian countries, SAARC was founded in 1995. One of the organization's founding members, India has always been important. Over the years, there have been variations in India's trade with SAARC countries. India maintains close trading relations with all of the SAARC countries, especially with Bangladesh, Nepal, and Sri Lanka. The volume and value of India's bilateral imports and …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 8, Issue 1, 2025 · pp. 27–35 Read article
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A Study of Deflation, Risk and Inflation on the Economy Cycle
Abstract: Inflation and deflation represent two opposing economic phenomena that significantly impact economies worldwide. Inflation is characterized as a sustained increase in the general price level that lowers purchasing power, whereas deflation is a decrease in the general price level, which can impede economic growth and increase the real burden of debt. Both have far-reaching consequences on consumer behaviour, business investments, and government policies. This paper explores the causes, effects, and …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 8, Issue 1, 2025 · pp. 7–20 Read article
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A Study on Evaluation of Mutual Funds and Stock Investments: A Comparative Analysis
Abstract: Investment plays a vital role in achieving long-term financial security and wealth creation. It enables individuals to grow their savings, beat inflation, and meet future financial goals through disciplined planning and informed choices. This study explores the comparative merits and limitations of mutual funds and direct stock investments, two widely used investment avenues among retail investors. With the increasing participation of young and digitally empowered investors, the research focuses on …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 8, Issue 2, 2025 · pp. 1–9 Read article
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Domestic Payment Frauds in India (2022–2025): A Quantitative Analysis of Trends, Risk Indicators, and Policy Implications
Abstract: The rapid rise of digital payment systems in India, especially the Unified Payments Interface (UPI), has changed how financial transactions are made by improving convenience, speed, and access for everyone. However, this increase in digital payments has also led to more cyber-related risks, particularly domestic payment fraud. This research aims to look at the patterns and implications of domestic payment fraud in India from September 2022 to March 2025, using …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 8, Issue 2, 2025 · pp. 6–15 Read article