Search
1015 articles for “COVID-19, Education, Online classes, Satisfaction, Technology”
Nothing matched all of your words, so these match any of them.
-
Digital-Transformation Pathways for Sustainable Enterprises:Sectoral Evidence and the Integration of ESG Factors
Abstract: This study examines how digital transformation enables sustainable enterprise development through the integration of environmental, social, and governance (ESG) factors across diverse sectors. Drawing on evidence from manufacturing SMEs, Chinese listed firms, and underserved markets in the United States, the research develops a comprehensive understanding of the digital–sustainability nexus. Anchored in Resource-Based View, Dynamic Capabilities Theory, and Resource Orchestration Theory, the study highlights how digital technologies act as strategic enablers …
Published in NOLEGEIN Journal of Business Ethics, Ethos & CSR · Vol. 9, Issue 2, 2026 Read article
-
Women Entrepreneurs: Barriers and Breakthroughs
Abstract: Women entrepreneurs are playing a transformative role in the global economy by driving innovation, generating employment opportunities, and contributing to sustainable development. Over the past decade, the participation of women in entrepreneurial activities has increased significantly across both developed and developing nations. Despite this progress, women entrepreneurs continue to encounter multiple barriers that limit their business growth and long-term sustainability. These challenges include restricted access to financial resources, gender discrimination, …
Published in NOLEGEIN Journal of Business Ethics, Ethos & CSR · Vol. 9, Issue 2, 2026 · pp. 21–26 Read article
-
What Is IMC? Integrated Marketing Communications
Abstract: The marketing mix has four elements; Promotion is one of the elements. Therefore, a marketing communications (IMC) strategy that includes a combination of supporting tools can be an important part of the overall marketing strategy. Different promotional tools can make people aware of a company's product or service, make people understand the features and benefits of the product or service, and encourage them to purchase. With this in mind, this …
Published in NOLEGEIN Journal of Business Ethics, Ethos & CSR · Vol. 9, Issue 2, 2026 Read article
-
Effect of Goods and services tax (GST) on the market of FMCG
Abstract: The Goods and Services Tax (GST), enforced on national holiday, 2017, is thought to be a serious reform in taxation until date enforced in Bharat since independence in 1947. One class of tax created by amalgamating differing types of indirect taxes by State and Central Government underneath one head, called GST. GST is additional useful for the purchasers as their tax burden or liability has been significantly reduced to quite …
Published in NOLEGEIN Journal of Corporate & Business Laws · Vol. 1, Issue 1, 2018 · pp. 29–31 Read article
-
Scenario of Corporate Social Responsibility in 21st Century
Abstract: Along with the worldwide implementation of LPG policy, the concept of Corporate Social Responsibility (CSR) also came into focus and with passage of time this concept started attracting the attention not only of all the stakeholders but educationists, social activists, reformists from all over the world. As a result of this today, CSR is one of the most emerging and debatable subjects across the globe and particularly in India. Other …
Published in NOLEGEIN Journal of Corporate & Business Laws · Vol. 2, Issue 2, 2019 · pp. 31–37 Read article
-
Case Studies on Protection of Rights of Insurance Policy Holders with Special Reference to Kolhapur District Consumer Forum
Abstract: It is an important right of every consumer to get what he pays for. He has rights against themanufacture, retailer at the same time provider of services as well. Insurance Services is not anexception to it. Insurance Companies are regulated by, Insurance Regulatory and DevelopmentAuthority Act, 1999 and Insurance Act, 1938. Supreme Court has interpreted Policy Holder as a‘Consumer’ so, Consumer Protection Act is equally applicable to policy holders as …
Published in NOLEGEIN Journal of Corporate & Business Laws · Vol. 4, Issue 2, 2021 · pp. 13–17 Read article
-
An Analysis of the Profitability of Selected Indian Public, Private, and Foreign Banks
Abstract: A “commercial bank” is a type of financial institution that offers checking account services, disburses different loans, takes deposits, and sells certificates of deposit (CDs) and savings accounts to individuals and small businesses. The majority of people do their financial transactions with commercial banks. To earn income, commercial banks issue and collect interest on loans such as mortgages, business loans, auto loans, and personal loans. Deposits from customers provide banks …
Published in NOLEGEIN Journal of Corporate & Business Laws · Vol. 5, Issue 1, 2022 Read article
-
Industry-academia Collaboration: A Literature Review
Abstract: This literature review article thoroughly investigates the history, evolution, consequences, Trends, barriers and benefits of Industry Academia Collaboration (IAC) across the globe. The introduction sheds light on the origins of IAC in the early 20th century and its significance in bridging the gap between academia and industry, leading to mutual benefits and knowledge exchange. By examining studies from different countries, the literature review explores the trends, barriers, and drivers of …
Published in NOLEGEIN Journal of Corporate & Business Laws · Vol. 6, Issue 1, 2023 · pp. 28–40 Read article
-
Adapting to Consumer Trends in E-Commerce: A Case Study of the Amazon Shopping App
Abstract: The purchasing and selling of goods and services through internet services is referred to as e-commerce, or electronic commerce. E-commerce helps consumers to exchange value online and make available the facilities at their desk. E-commerce is gaining importance throughout the globe. The development of e-commerce has helped get massive marketplaces to small, single-product shops to large businesses. This increase in e-commerce has also led to the significant shift in consumer …
Published in NOLEGEIN Journal of Corporate & Business Laws · Vol. 8, Issue 2, 2025 · pp. 1–13 Read article
-
Moral Rights of Authors in Copyright Law: An International and Indian Perspective
Abstract: This paper examines the concept of author’s moral rights and their evolution within international and Indian copyright frameworks. Moral rights, rooted in the French doctrine of droit moral, emphasize the personal and reputational bond between authors and their creations, distinct from economic rights. The Berne Convention, particularly Article 6bis, recognizes these rights as independent and enduring, granting authors the right of attribution and integrity even after the transfer of economic …
Published in NOLEGEIN Journal of Corporate & Business Laws · Vol. 9, Issue 1, 2026 Read article
-
Digital Afterlife Data Decay Protocols: Challenges, Frameworks, and FutureDirections
Abstract: What sticks around online when someone dies - things like email, profiles, stored files, or digital names - makes up what people call a digital afterlife. Long trails left behind in apps and platforms grow wider every year, making it more urgent to handle such information with care, respect choices made while alive, and avoid confusion later on. Problems pop up not just in how systems store or delete data …
Published in NOLEGEIN Journal of Corporate & Business Laws · Vol. 9, Issue 2, 2026 · pp. 22–26 Read article
-
A Study of Exchange Union with Reference to Tirupur Region
Abstract: ABSTRACT The Research has been directed to think about the client observation towards administrations gave by open banks utilizing SERVQUAL display. The exploration has been directed with open part banks. Ordinarily, clients see almost no distinction in the keeping money items offered by open banks managing in administrations as any new offering is immediately coordinated by contenders. Parasuramanet,al (1985) and Zeithaml et., al (1990) noticed that the key technique for …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 1, Issue 1, 2018 · pp. 14–18 Read article
-
Investigating Service Quality in Banking Sector Using Servqual Model
Abstract: This research was based on a survey conducted through the use of questionnaire. The research is based upon primary and secondary data both. The primary data was collected through a questionnaire designed exclusively for the study. The questionnaire was designed to collect information about demographic profile of the respondents such as age, gender, education and family monthly income. In addition to this various questions related to the knowledge and experience …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 2, Issue 1, 2019 · pp. 1–17 Read article
-
A Gender-wise Comparative Study on Career Related Aspirations of MBA Students
Abstract: Since last half-century in emerging economies, beyond elementary or basic education, professional and skill-oriented education has become popular as they offer students to aspire for various specialized professions and career-related opportunities. They have gained exponential relevance and in a way, have become imperative. Master of Business Administration or MBA is one the most sought after degrees by students who aspire to become not only management professionals (to be employed under …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 2, Issue 2, 2019 · pp. 1–9 Read article
-
Influence of Blogs: A Study of Young Consumers of J&K
Abstract: Introduction: Blogs are everywhere in today’s electronic media. They are considered as one of the well-known social media platform and a powerful marketing tool (Hsu & Tsou, 2011). They are listed on world wide web giving information about different products to the consumers and thus creating an impact on their purchase behaviour. In today’s digital world , blogging has been considered as one of the most recognizable and famous platform …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 4, Issue 2, 2021 · pp. 15–24 Read article
-
Case Study Flipkart (A): Transitioning to a Marketplace Model
Abstract: Conducted case study was attempted towards examining the misperception circulating current e-tailing marketplace concerning misinformation of the platform’s existing product. Reviewing of surfaced product quality challenge further uncovered related issues from the aspect of unhealthy price competition within the Indian marketplace, discrepancy in socioeconomic factors towards proliferation of current e-commerce practice and organizational ability in balancing sales growth to profit gain. Earlier academic studies and theoretical groundworks were reviewed and …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 5, Issue 1, 2022 Read article
-
Mastering Practice Management: Strategies for Success in Today’s Competitive Landscape
Abstract: Efficient practice management strategies play a vital role in maximizing productivity and success inany professional setting. Whether it's a healthcare practice, legal firm, or a consulting business,implementing effective strategies can significantly enhance workflow, improve client satisfaction,and boost overall profitability. This research paper explores the essential strategies for successfullymanaging and growing a practice in various professional fields. Practice management plays acrucial role in the long-term success and profitability of any business, …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 6, Issue 1, 2023 · pp. 45–55 Read article
-
Exploring Consumer Behaviour in E-Commerce: A Research Investigation in Varanasi and Prayag Raj Districts of Uttar Pradesh
Abstract: As e-commerce is growing as a technical market with a lot of features, it attracts customers very quickly, changing the decision-making process of shopping in the modern day of globalisation. Today, e-commerce is increasing the interest of people to purchase goods and services over the internet, which has significantly changed the scenario of the Indian retail market. The Big Billion-Day Sale offered by Flipkart is a perfect example of changing …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 7, Issue 1, 2024 · pp. 24–39 Read article
-
Impact of E-CRM on Customer’s Awareness Towards Banking Products and Services
Abstract: E-CRM techniques are being used by the banks and they have started offering products and services in a new way to the customers so that they remain connected with the bank and could access banking products and services through the online mode to the customers. This paper focused on evaluation of the customer awareness level among the customers towards banking products and services provided by different banks and later the …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 7, Issue 2, 2024 · pp. 3039 Read article
-
Examining How Digital Marketing and Social Media Affect Consumer Behavior: A Haldwani City-Specific Study
Abstract: With an emphasis on Haldwani City specifically, this study investigates how social media and digital marketing affect customer behavior. With the rise of digital platforms such as Instagram, Facebook, and Twitter, businesses increasingly rely on targeted marketing strategies to influence purchasing decisions. The research explores how factors like online reviews, influencer endorsements, and personalized advertisements shape consumer trust and brand loyalty. A structured survey-based methodology is used to analyze consumer …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 8, Issue 1, 2025 · pp. 60–72 Read article