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390 articles for “company”
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Approach of Lean Manufacturing and Optimization in an Automobile Industry
Abstract: Lean Manufacturing and Company Integration in Yamaha Faridabad Industry. To provide a sharpand distinct understanding and embodiment of how Faridabad Yamaha company in the Machiningindustry work with improvements in general and Lean in particular. An extended definition ofCompany Integration and how it plays a critical role in a company’s performance with regard to itsinternal interaction. Collecting data was done by conducting case studies of Faridabad factory. Thedata was then compiled …
Published in NOLEGEIN Journal of Operations Research & Management · Vol. 4, Issue 1, 2021 Read article
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A Study on Profit Performance Evaluation of Selected Leading Solar Firms in India
Abstract: The rapid expansion of solar energy in India has created a dynamic and competitive environment for leading firms operating in the renewable sector. Despite significant growth, limited firm-level research exists on how solar companies differ in their profit performance. This study evaluates the profitability of five selected solar firms in India – Adani Green Energy, Tata Power Solar, Sterling & Wilson Renewable Energy, Solar Industries India Ltd., and Jackson Investments …
Published in NOLEGEIN Journal of Operations Research & Management · Vol. 9, Issue 1, 2026 · pp. 12–29 Read article
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To Study the Process of Recruitment and Selection
Abstract: Abstract There are various sources of recruitment with different measures of selection in a company. Accordingly, study was implemented to explore the views of customers and analysis done by company. During present work new data was collected and compared with previous data provided by the company. Using convenient sampling method, 50 Executives of Human Resource (HR) Department were interviewed. In present competitive market organizations have turned out to be choosier …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 1, Issue 1, 2018 · pp. 11–15 Read article
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A Study on Financial Performance of BSNL by Using Ratios
Abstract: The main objective of the study was to analyze the financial position of the company. It is the process of identifying the financial strength and weakness of the firm by properly establishing relationship between the item of balance sheet and profit and loss account. The details regarding the history and finance details of the bank were collected through discussion with the company officers; and the secondary data were based on …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 3, Issue 2, 2020 · pp. 22–29 Read article
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Human Resource Innovations in Recent Trends and Best Practice for Workplace
Abstract: In recent years, there have been significant creative advances in the human resource industry. The world of human resources in many firms has been shaped by the convergence of technological innovation and labor practices. It is imperative for managers and HR professionals to be abreast of current trends in human resource management and promptly adjust as needed to keep the organization at the forefront of innovation. Today's workers demand a …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 7, Issue 1, 2024 · pp. 1–4 Read article
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Tools for Strategic Success in Organizations
Abstract: The capacity of a business to hold onto its workforce is known as employee retention. Employee retention has grown in importance. Employers adopt a variety of strategies to keep their staff. Because it becomes more expensive to hire and educate new personnel, a high staff turnover rate has an impact on the organization's profitability. It is a useful tool for strategy in company. Those who do not accept defeat salaries, …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 7, Issue 1, 2024 · pp. 29–38 Read article
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A study on employee satisfaction on employee engagement schemes in RP agencies
Abstract: The employee engagement construct assesses the degree to which employees are willing to go above and beyond, feel committed to the organization, and are present at work. Higher ratings suggest that employees believe their ideas are useful, that their work has an impact on the company, and that their well-being and development are valued. Employee engagement (sometimes called work engagement or worker engagement) is a business management phrase. The degree …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 7, Issue 2, 2024 · pp. 29–40 Read article
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A Study on the Growth and Success Path of Delhivery
Abstract: This is the best time for the logistics companies to grow and flourish as the world is switching from retail to online shopping. Like any other business, logistics and supply chain too must go through difficult times of market turbulence, unstable economy, and unpredictable business returns. Having said that, it is the leadership and the management of an organization that helps the company sail through times like those in order …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 1, Issue 2, 2018 · pp. 14–16 Read article
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The Importance of Customer Satisfaction in Logistics and Supply Chain
Abstract: In today’s competitive environment, the most important factor that drives a business towards success is customer satisfaction, which sets a company apart from its competitors and determines whether the customer is coming back to make the purchase again. To ensure customer satisfaction, the entire process of receiving the order to the delivery of the product needs to be tracked and overseen to maintain quality and ensure timely delivery. A dissatisfied …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 1, Issue 2, 2018 · pp. 20–22 Read article
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Integration of Forecasting in Supply Chain Forecasting and Supply Chain Planning
Abstract: Big corporates nowadays see forecasting in a light different from that was seen decades ago. The topnotch strategists came to realize that demand forecasting in and of itself was not particularly helpfulfor a company. During the surveys they came across many companies that were pretty good atforecasting, but they still struggled with their inventories, fill rates, and costs. The reason theystruggled with these problems was not that they were not …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 4, Issue 1, 2021 Read article
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Growth and Drivers of FMCG Industry in Indian FMCG Market: An Exploratory Analysis
Abstract: FMCG (fast moving consumer goods) is fourth largest sector and growth driver of Indian economy and accounts for 14% to 15% of GDP. It serves the rural and urban consumers with food and beverages, health care, household and personal care product categories. Present study has analyzed the sales, growth of sales and profit in FMCG industry and reviewed the FDI (foreign direct investment) investment in FMCG sector. Growth is driven …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 5, Issue 2, 2022 · pp. 28–43 Read article
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A study on inventory management in Surya Min Chem Pvt. Ltd. DELHI
Abstract: This study examines inventory management practices at Surya Min Chem Pvt. Ltd., a private limited company operating in the chemical and mineral manufacturing sector in Delhi. The research aims to evaluate existing inventory control systems, assess their effectiveness, and identify areas for improvement within a chemical manufacturing environment where safety, regulatory compliance, and operational continuity are critical. A descriptive and exploratory research design was adopted. Primary data were collected from …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 9, Issue 1, 2026 · pp. 31–47 Read article
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The Role of Advertising in Todays World
Abstract: As we know that Advertising is the most important tool of marketing. Several modes are available for advertising depends on the types of products. Television is most effective media for the products of kids same like that social media is very famous in young stars. In today’s advertising world, the doesn’t simply means about 30-second’s advertisement, but the companies need to be more concerned with how to cover all the …
Published in NOLEGEIN Journal of Advertising and Brand Management · Vol. 2, Issue 1, 2019 · pp. 19–22 Read article
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Slogan-Importance and Meaning in Business
Abstract: Advertising has many meanings in the business world. A keyword is a term or phrase that is frequently used by marketers to draw in customers. It has more impact. Advertisements may offer promises or rewards to customers. Sometimes it can be a guarantee of the quality, value or reliability of the product or service. A catchphrase lends a company's or its goods' individuality. This is a quick and easy method …
Published in NOLEGEIN Journal of Advertising and Brand Management · Vol. 6, Issue 2, 2023 · pp. 18–23 Read article
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Demographic Characteristics of The Purchasing Behavior of Jinhua Ham, A Local Specialty Product, Based on Online and Offline Puffery Context
Abstract: In the era of network information, a wide variety of information filled with consumer eyeballs, including how to stand out from the fierce competition in the market and product homogenization of the status quo, has become an enterprise and an urgent problem. In addition, the user's willingness to buy and the behavior of the necessary conditions for the generation of users to notice the company's products, and how to make …
Published in NOLEGEIN Journal of Advertising and Brand Management · Vol. 7, Issue 1, 2024 · pp. 29–33 Read article
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The Influence of Social Media on Consumer Purchase Intentions and Behavior: An Empirical Study in India
Abstract: For many organizations and sectors, social media has altered business models. Studying how social media affects consumer behaviour is a relatively new field. In today's economy, communication is a crucial tool for firms and organizations to handle the intense competition. These days, our young groups have a new alternative to the tedious task of selecting and buying products thanks to internet sites. Nearly all children use online social networking sites …
Published in NOLEGEIN Journal of Advertising and Brand Management · Vol. 9, Issue 1, 2026 Read article
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AIIM = Artificial Intelligence (AI) + Cohort of Individuals + Marketing
Abstract: Artificial Intelligence (AI) is part of computer science that allows machines to imitate human thinking, such as learning, thinking, solving problems, and understanding the world around them. It uses models based on data, like machine learning and deep learning, to study large amounts of information and find patterns, helping machines make decisions or predictions on their own. Next, there's a group of people in the world who were born between …
Published in NOLEGEIN Journal of Advertising and Brand Management · Vol. 9, Issue 2, 2026 Read article
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How Mukesh Ambani Revived Campa Cola: The Business Strategy Behind Reliance's FMCG Revolution
Abstract: The revival of Campa Cola by Reliance Consumer Products Limited (RCPL) represents one of the most significant examples of strategic brand resurrection and market disruption in India's Fast-Moving Consumer Goods (FMCG) industry. Acquired by Reliance Industries in 2022 for approximately ₹22 crore, the once-iconic Indian soft drink brand was repositioned to challenge the long-standing dominance of multinational beverage companies such as Coca- Cola and PepsiCo. This case study examines the …
Published in NOLEGEIN Journal of Advertising and Brand Management · Vol. 9, Issue 2, 2026 · pp. 19–30 Read article
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Case Study Analysis on Google Inc. in 2014 Published in Harvard Business Review
Abstract: Google Inc.'s 2014 case study problem-solving approach. Harvard Company Review case studies, like the one released that year on Google Inc., provide readers a taste of what it's like to deal with real-world business challenges. In 2014, Google Inc. faced serious issues that necessitated in-depth research into the root causes as well as the promotion of several solutions and suggestions. Whencomparing organizations that provide search engine services and related software, …
Published in NOLEGEIN Journal of Business Ethics, Ethos & CSR · Vol. 5, Issue 1, 2022 Read article
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The Impact of Corporate Social Responsibility (CSR) on Labor Welfare: Indian Perspective
Abstract: Corporate Social Responsibility (CSR) in India has transitioned from something voluntary and charitable, to something corporate as a matter of law, made to be an obligation under the Companies Act of 2013. Traditionally it has been the case that CSR has been a focus of environmental sustainability, education and community development, but its effect of promoting labor welfare is now more widely appreciated. Labor welfare covers a spectrum from health …
Published in NOLEGEIN Journal of Business Ethics, Ethos & CSR · Vol. 9, Issue 1, 2026 Read article