11 publications

  • Published Open access

    An Analysis of Consumer Behaviour in Upgrading to Conspicuous Products in Branded Apparels

    Abstract: Conspicuous consumption is a phrase coined by American sociologist as well as economist Thorstein Veblen. Conspicuous consumption could be applied to luxury goods which are easily recognizable as a more costly, expensive item. Tech, automobiles, and even clothing could all be examples of products related to mindful usage. Conspicuous consumption is usually done showing a certain social class or status.

    Published in NOLEGEIN Journal of Global Marketing · Vol. 4, Issue 2, 2021 · pp. 19–23 Read article

  • Published Open access

    An Empirical Study on Employee Retention in Manufacturing Industries

    Abstract: Employee retention might be a consistent effort by the managers to outline and current labourers to get utilize of action and practices setup that tend to their different needs. A strong support system transforms into an awesome accomplishment instrument. Support of key delegate prosperity and accomplishment of any affiliation holding your best labourers ensures client satisfaction; extended thing bargains, happy accomplices, and incorporation agent’s intense movement considering andsignificantly embedded structure …

    Published in NOLEGEIN Journal of Human Resource Management & Development · Vol. 4, Issue 2, 2021 · pp. 28–34 Read article

  • Published Subscription

    A Customer Satisfaction Towards Honda Activa in Hyderabad

    Abstract: Marketing is a dynamic, exciting and challenging activity. It affords large employment opportunity in the modern business world. The success of business enterprise depends upon the efficiency of marketing management. The marketing manager must be aware of common the challenging needs and desires of consumers. In common practice, marketing means the process of distribution of goods and services. The term Marketing embraces all resources and activities to direct and facilitate …

    Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 4, Issue 2, 2021 · pp. 1–7 Read article

  • Published Subscription

    A Study on Financial Performance of BSNL by Using Ratios

    Abstract: The main objective of the study was to analyze the financial position of the company. It is the process of identifying the financial strength and weakness of the firm by properly establishing relationship between the item of balance sheet and profit and loss account. The details regarding the history and finance details of the bank were collected through discussion with the company officers; and the secondary data were based on …

    Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 3, Issue 2, 2020 · pp. 22–29 Read article

  • Published Subscription

    Performance Analysis of Select Equity Stocks and Nifty Index: A Comparative Study

    Abstract: Stock Exchanges give constant exchanging data on the recorded protections, encouraging value disclosure. It is a piece of capital market, which bargains in long haul funds of industry and government. A stock trade is a trade where stock dealers and brokers can purchase and sell stocks (likewise called shares), bonds, and different protections. Stock trades may likewise give offices to issue and reclamation of protections and other money related instruments …

    Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 3, Issue 1, 2020 · pp. 10–23 Read article

  • Published Open access

    A Study on Performance Analysis in Mutual Funds

    Abstract: A Mutual fund is a pool of money that is managed on behalf of the investors, by a Professional fund manager. The manager uses the money to buy stocks, bonds and other securities according to specific investment objective that have been established for the fund. In return of the investment, the investors are given units for that fund. The investments range from shares to debentures to money market instruments. Each …

    Published in NOLEGEIN Journal of Financial Planning and Management · Vol. 2, Issue 1, 2019 · pp. 33–42 Read article

  • Published Subscription

    An Empirical Study on Customer Relationship Management at Hotel Industries, Tirupati

    Abstract: Customer relationship management also knows as CRM, it is an important functioning activity for the business. CRM decided the long run of the business activities. The research is focus on the customer’s opinions and good well about the hotel industry in Tirupati. Tirupati is known for temple city and there are thousands of hotel in the city but the study is focus on high class and luxury sector. The samples …

    Published in NOLEGEIN Journal of Management Information Systems · Vol. 2, Issue 1, 2019 · pp. 6–11 Read article

  • Published Open access

    Impact of Social Networking Sites as a Marketing Tool for Business School Promotions

    Abstract: In selecting a B School, a prospective student finds it very difficult in selecting the right choice for him/ her. Most of the B Schools promise the same facilities, infrastructure, placements, and exposure to various subjects, etc. A student is bombarded with various choices and finds it difficult to find the right B School. Hence, it is necessary for a student to find a trusted source of information in selecting …

    Published in NOLEGEIN Journal of Information Technology & Management · Vol. 1, Issue 2, 2018 · pp. 12–20 Read article

  • Published Open access

    Impact of Human Resource Practices on Employee Performance in Hotel Industries

    Abstract: Effective human resource practices improve working standards in hotel industries. The research is focus on the human resource function like recruitment and selection, training and development, induction programme, employee performance management, employee safety and security among the employee working in hotel industry in Tirupati, Andhra Pradesh. The sample size for collecting sample was 100. The questionnaires were used for data collection and questionnaires was developed using likert normal and ordinal …

    Published in NOLEGEIN Journal of Human Resource Management & Development · Vol. 1, Issue 2, 2018 · pp. 9–16 Read article

  • Published Open access

    An Empirical Study on Work Life Integration Practices in Cement Industry

    Abstract: Organizations play a large part in how their employees deal with work-life balance. Companies have taken proactive measures in providing programs and initiatives to help their employees cope with work-life balance.Organizations, through its structure, practices, symbols and discourse, create and reproduce a dominant ideology. The dominant ideology is what drives organizational power and creates organizational norms. At the top of the organizational hierarchy, the majority of individuals are males, and …

    Published in NOLEGEIN Journal of Information Technology & Management · Vol. 1, Issue 1, 2018 · pp. 19–24 Read article

  • Published Open access

    Impact of Global Economy Crises on Employee Attrition in BPO Industries in Bangalore

    Abstract: The research is the full scale discussion of the employee’s attrition rate in BPO industry; to give the information regarding the complications that the companies all over India face. Attrition is an enormous problem for any company which creates negative bottom line impacts. Employee turnover costs can amount to thousands of dollars, annually. It can also prevent companies from pursuing their growth opportunities and acquiring new business.As there can be …

    Published in NOLEGEIN Journal of Human Resource Management & Development · Vol. 1, Issue 1, 2018 · pp. 27–41 Read article

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