NOLEGEIN Journal of Information Technology & Management
Volume 7, Issue 1 (2024)
Published
Table of contents
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The Combination of Neuromarketing and Artificial Intelligence Technology Allows Marketers to Understand Customer Behavior, Thoughts, And Preferences.
Abstract: In real time, people have decided to transcend their own intelligence to better understand the world and live a better life, creating intelligence. Robots, smartphones, machines and software, which were pure creations of science fiction writers more than a decade ago, are becoming increasingly necessary in our daily lives, and it is not true that business, especially business, will benefit from them. Considering that neuromarketing is fundamentally based on technology, …
Published in NOLEGEIN Journal of Information Technology & Management · Vol. 7, Issue 1, 2024 · pp. 1–5 Read article
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Waste Reduction Strategies for Business Sustainability: Applying Vedic Principles and Smart Recycling Techniques
Abstract: Waste management is a critical worldwide concern as garbage production rises as a result of rising urbanization and consumption. There is a growing interest in resurrecting age-old practices that foster harmony with the environment in the search for sustainable solutions. This chapter examines the fundamentals of Vedic trash management, which have their roots in antiquated Indian customs, and investigates the ways in which cutting-edge smart recycling technology can be used …
Published in NOLEGEIN Journal of Information Technology & Management · Vol. 7, Issue 1, 2024 · pp. 11–15 Read article
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CRM Practices in Commercial Banks – A Study on Bankers Outlook Analysis
Abstract: Nowadays, banking is predominantly a trust-based industry. Because customers trust banks to fulfill their promises, banks are able to control a large amount of their deposits, act as an intermediary, and also make up the payment system. The study will be helpful to the banking sector in comprehending how customers perceive and anticipate the CRM strategies used by the banks. Bankers can also determine how well they are able to …
Published in NOLEGEIN Journal of Information Technology & Management · Vol. 7, Issue 1, 2024 · pp. 16–24 Read article
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Data Breach on Facebook Is an Unethical Practice for Personal and Corporate Safety and Security
Abstract: Facebook has been failed to keep its users' account information confidential. It is difficult to fight back towards safety and security for human life and potential breaches. These data breaches can reveal everything from social security numbers to personal and financial information. Once a criminal has this information, they can engage in all types of fraud under anyone's name. These consequences can include destruction or corruption of databases, the leaking …
Published in NOLEGEIN Journal of Information Technology & Management · Vol. 7, Issue 1, 2024 · pp. 25–34 Read article
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Technology used by Library
Abstract: Ongoing advancements in computing, communication, and mass storage technologies play a pivotal role in redefining how libraries engage with information—shaping the methods of access, retrieval, storage, manipulation, and dissemination for users. The influence of technology extends across various facets of academic library operations, notably impacting collection development strategies, library infrastructure, and collaborative initiatives. Information and Communication Technology (ICT) has introduced profound changes and metamorphosis in academic libraries and information services, …
Published in NOLEGEIN Journal of Information Technology & Management · Vol. 7, Issue 1, 2024 · pp. 6–10 Read article