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491 articles for “Productiveness”
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Behavioral Insights into Sustainable Consumer Choices
Abstract: The increasing urgency of addressing environmental challenges has brought consumer behaviours into focus as a critical lever for fostering sustainability. Insights from psychology and behavioural economics shed light on how individuals make choices, often revealing a "value-action gap"—the discrepancy between sustainable intentions and actual behaviours. While many consumers express a preference for eco-friendly products, factors like cost, convenience, and limited information often deter them from making sustainable purchases. One impactful …
Published in NOLEGEIN Journal of Global Marketing · Vol. 8, Issue 1, 2025 · pp. 1–5 Read article
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The Future of Electric Mobility in India: Insights from Tata Motor’s Journey
Abstract: This report presents a comprehensive analysis of Tata Motors’ marketing strategy for its Electric Vehicle (EV) segment, focusing on the five-year period from 2020 to 2024. As the global and Indian automotive industries shift toward sustainable mobility, Tata Motors has positioned itself as a pioneer and leader in India’s EV market. The report explores key strategic pillars, including market research and segmentation, product positioning, pricing strategy, promotion and communication tactics, …
Published in NOLEGEIN Journal of Global Marketing · Vol. 8, Issue 2, 2025 · pp. 8–15 Read article
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A Study on Employee Grievances Handling System in Manigreeva Knitters at Tirupur
Abstract: Any true or imagined sensation of dissatisfaction or injustice that an employee has regarding his or her job and its nature, as well as management rules and processes, is referred to as a grievance. It must be expressed by the individual and brought to management's and the organization's attention. When grievances are not resolved, they become collective disagreements. Employee morale and productivity will also suffer as a result. Frustration, unhappiness, …
Published in NOLEGEIN Journal of Human Resource Management & Development · Vol. 4, Issue 2, 2021 · pp. 35–42 Read article
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The Effect of Poor Employee Retention on Organizational Performance and Employee Engagement
Abstract: Employee retention is a critical aspect of organizational success, as it directly affects various aspectsof a company’s performance and the well-being of its workforce. This research article aims to explorethe effects of poor employee retention on organizational performance and employee engagement. Itexamines the factors contributing to high turnover rates, identifies the consequences of inadequateretention strategies, and proposes effective solutions for improving employee retention. The researchmethodology involves a comprehensive literature review, …
Published in NOLEGEIN Journal of Human Resource Management & Development · Vol. 6, Issue 1, 2023 · pp. 21–30 Read article
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The Role and Significance of Entrepreneurship Education
Abstract: This essay was written with the intention of analyzing the functions of entrepreneurship education. People who are innovative, creative, dynamic, adaptable, bold, and risk-takers are considered entrepreneurs. They are network builders, opportunity recognizers, autonomous, self-sufficient, and possess leadership abilities. A nation's ability to expand economically depends heavily on its entrepreneurship, which also helps to create wealth, lower unemployment, boost productivity, encourage creativity and innovation, and increase production. All of the …
Published in NOLEGEIN Journal of Human Resource Management & Development · Vol. 7, Issue 1, 2024 · pp. 7–12 Read article
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Computer-based Marketing Analysis in a Pharma PSU
Abstract: Computer is mandatory in this advanced era and pharmaceutical and related subjects are not exception to it. This review mainly focuses on the various applications, software and use of computers in pharmaceutical and pharmacy. Computer science and technology is deeply utilized in pharmaceutical field everywhere like in, pharmaceutical industries, pharmacy colleges, research centers, hospital pharmacy and many more. Computer significantly reduces the time, expenditure, and manpower required for any kind …
Published in NOLEGEIN Journal of Information Technology & Management · Vol. 3, Issue 2, 2020 · pp. 13–25 Read article
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Analyzing Role of User Generated Content in Marketing in Digital Age
Abstract: User generated content is that content on the internet in which users contributed in creation. In thisdigital age, customers are creative and actively engage with the business. They share their opinions,inventions and insights. Users also create posts while using business’s products and services andshare them with their audience. Tools for collecting user generated content include Blogs andGroups, Photos and Videos, Questions and Answers, Ratings and Reviews, and Wish Lists andFavorites …
Published in NOLEGEIN Journal of Information Technology & Management · Vol. 4, Issue 1, 2021 Read article
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Online Shopping Behaviour of Consumers Concerning Selected Karnataka State Districts
Abstract: The Internet is a powerful medium that can serve as a one-of-a-kind platform for expanding retail brands in India. The Indian e-commerce market is revolutionising; brand awareness is growing in Tier II and III cities, but products and services are not keeping pace. To overcome this, e-tailers must penetrate Tier II and III cities more than developed countries. Online retailing channels have made the consumers’ decision-making process easy as they …
Published in NOLEGEIN Journal of Information Technology & Management · Vol. 6, Issue 2, 2023 · pp. 21–32 Read article
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Waste Reduction Strategies for Business Sustainability: Applying Vedic Principles and Smart Recycling Techniques
Abstract: Waste management is a critical worldwide concern as garbage production rises as a result of rising urbanization and consumption. There is a growing interest in resurrecting age-old practices that foster harmony with the environment in the search for sustainable solutions. This chapter examines the fundamentals of Vedic trash management, which have their roots in antiquated Indian customs, and investigates the ways in which cutting-edge smart recycling technology can be used …
Published in NOLEGEIN Journal of Information Technology & Management · Vol. 7, Issue 1, 2024 · pp. 11–15 Read article
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Impact of Consumer Behaviour on Hotel Sales
Abstract: This paper proposes a conceptual framework to encapsulate our understanding of how consumers’ behavior influences sales in the hotel industry. By embracing a trade-off between price information and product information in hotels, we suggest that firms can better match consumer preferences and needs. The trade-off’s complexity is influenced by the prior knowledge of the consumer’s product and the level of sales in the competitive market. Our framework suggests that tour …
Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 2, Issue 2, 2019 · pp. 33–49 Read article
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The Impact of Effective Management on a Company’s Capacity to Manufacture Items and Develop Software
Abstract: This case study examines the impact of good leadership on productivity in a manufacturing companyand a software development company. The study identifies key leadership strategies that can be effective in improving productivity, including employee engagement, training and development, performance management, building a culture of trust, empowering employees, fostering collaboration, and promoting continuous improvement. According to the study, these tactics significantly affect employee satisfaction, motivation, and output, which boosts organisational effectiveness …
Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 6, Issue 1, 2023 · pp. 13–17 Read article
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Evaluating Conflict Management Strategies and Industrial Harmony in Banking Organisation: A Study of United Bank for Africa, Lafia Branch Nigeria
Abstract: Circumstances that involve conflict have an influence on the overall effectiveness of organizations because they disturb the harmony that exists amongst members in the organization. The question that has to be answered, therefore, is what organizations do in their management of conflict in order to attain fair levels of harmony and keep the "applecart" of organizational activity running smoothly. Against this background, therefore, this study is set to evaluate conflict …
Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 5, Issue 2, 2022 · pp. 18–27 Read article
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Review on the Importance of Staying Organizational Behavior
Abstract: Organizational behavior plays a crucial role in the success of any business, as it encompasses various aspects of how individuals and groups interact within an organization. This research paper explores the importance of staying organizational behavior, focusing on its impact on employee performance, job satisfaction, and organizational culture. The study will examine the relationship between organizational culture, leadership behavior, and job satisfaction, highlighting the significance of understanding and promoting a …
Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 6, Issue 2, 2023 · pp. 26–30 Read article
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To study human behavior while booking hotels through online website
Abstract: The e-commerce industry is spreading like a network. In the past few years, India has witnessed the immense growth in the online industry which somewhere affected the way tourists search and purchase those products plus transformed the dispersion of travel products. The emerging operators of online travel bookings represent a significant percentage of global travel sales which have become a global phenomenon. Online intermediaries in the travel industry are mostly …
Published in NOLEGEIN Journal of Management Information Systems · Vol. 2, Issue 2, 2019 · pp. 11–15 Read article
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Does Supply Chain Need Robotics?
Abstract: Autonomous robots can be used to increase the speed and accuracy of daily operations, especially in warehouses and factories; work alongside people to be more effective; and reduce the risk of injury to workers in hazardous areas. As robot management hardware and software continue to improve, it could give employers a competitive advantage over the next 10 years. By improving sensors, dexterity, artificial intelligence and training, they have become faster …
Published in NOLEGEIN Journal of Management Information Systems · Vol. 6, Issue 2, 2023 · pp. 23–29 Read article
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Digital Marketing Toolkit for Entrepreneurs [2024]
Abstract: These days, one of the most crucial business techniques is digital marketing. Many individuals use the internet to research companies and items because they are interested in learning more about the things they are buying. You can reach your target audience through the channels they currently use by employing various digital marketing methods to promote your brand and products online.To grow your audience, you can use a range of digital …
Published in NOLEGEIN Journal of Management Information Systems · Vol. 7, Issue 1, 2024 · pp. 1–8 Read article
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Emerging challenges of startups (A study with reference to the state of Andhra Pradesh)
Abstract: ‘Start-ups’ are entrepreneurial ventures that have been launched recently and the founders attempt to find solutions to the problems in the form of an innovative and technology-driven products or services with a scalable business model. These ventures are expected to boost the economic growth of a nation to a great extent, by transforming viable business ideas into start-up ventures and thereby generating jobs, increasing consumption, improving Gross Domestic Product, finding …
Published in NOLEGEIN Journal of Management Information Systems · Vol. 8, Issue 1, 2025 · pp. 36–47 Read article
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Total Quality Management
Abstract: TQM system is for a customer focused organization that involves all the employees in continual improvement of all aspects of the organization. Customer is at the center of any organization because your profit or we can say growth of any organization is depends on customer and customer prefers quality product. So in this century of cut throught competition, if you want to survive in market, go with the choice of …
Published in NOLEGEIN Journal of Organizational Behavior Management · Vol. 2, Issue 1, 2019 · pp. 1–3 Read article
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Stress Management and Psychological Aspects of Workforce
Abstract: The significant connection between work-life balance, mental health, and stress at work is the main emphasis of this study. The modern workplace, marked by rapid technological change and high-performance expectations, poses significant psychological challenges for employees. Unmanaged stress can cause a variety of issues that impact an organization's and an individual's health. This research aims to understand how stress affects mental health and work-life balance and identify effective strategies to …
Published in NOLEGEIN Journal of Organizational Behavior Management · Vol. 7, Issue 1, 2024 · pp. 26–31 Read article
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The Evolution of Work: Trends and Implications of Remote and Hybrid Models in the Post-COVID Era
Abstract: The COVID-19 epidemic has sped up the adoption of remote and hybrid work modes by causing a paradigm shift in workplace dynamics. This essay examines how these models are being shaped by changing trends and what that means for businesses, workers, and larger social systems. Traditional ideas of the workplace have been altered by remote and hybrid work, which places an emphasis on employee autonomy, flexibility, and digital connectedness. However, …
Published in NOLEGEIN Journal of Organizational Behavior Management · Vol. 8, Issue 1, 2025 · pp. 13–19 Read article