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1698 articles
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Impact of Artificial Intelligence-Based Supply Chain Management on Supply Chain Performance and Organizational Effectiveness: An Empirical Investigation of Oil and Gas Industry in India
Abstract: The present study focuses on the oil and gas (O&G) industry to examine the impact of adopting Artificial Intelligence (AI)-based Supply Chain Management (SCM) on its 'Organizational Effectiveness (OE), while assessing the mediating effect of Supply Chain Performance (SCP). A well-designed questionnaire was sent to target professionals from large public-sector oil and gas firms in India, with a total of 296 purposively sampled completed questionnaires endorsed for this study. The …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 8, Issue 2, 2025 · pp. 1–14 Read article
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Corporate leadership for gender equality
Abstract: The worldwide ratio of female and male leaders in the corporate sector is very poor. The government has taken an initiative to motivate gender equality in corporate. Keeping in mind this scenario, the theme of International Women’s Day 2025 was kept ‘Accelerate the Action’. The presence of women in corporate leadership positions has many advantages. As women are equally responsible for growth of an organization, they should get equal opportunities …
Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 8, Issue 2, 2024 · pp. 1–7 Read article
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Exploring the Effects of Transformational Leadership on Organizational Culture within the Landscape of Private Higher Education in Ethiopia
Abstract: This research examines the association between the leadership style known as “transformational” and the development of organizational culture within private higher education institutions in Ethiopia. An explanatory study with a quantitative approach surveyed 301 employees (systematically chosen) to analyze the effect of leadership behaviors on organizational culture. Analyzing the data (via SPSS) using multiple linear regression revealed that idealized influence, inspirational motivation, intellectual stimulation, and individual consideration all contribute to …
Published in NOLEGEIN Journal of Organizational Behavior Management · Vol. 8, Issue 2, 2025 · pp. 1–4 Read article
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The Role of Women’s Empowerment in Shaping India’s Economic Development
Abstract: Women were assigned a secondary repute in this traditional patriarchal society, which is reflected in the political, social, and economic domains. But women equality and empowerment has constantly remained a priority in the vicinity and has been taken utmost care of by way of stakeholders. Landis’s empowerment and economic improvement are carefully associated: in a single direction, improvement by me can play a chief function in the use of down …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 8, Issue 1, 2025 Read article
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Barriers and Opportunities: Overcoming Challenges for Women to Reach Leadership Roles in Private Engineering Colleges and Technical Institutions
Abstract: Women are still underrepresented in leadership positions in private engineering colleges and technical institutes, even if more of them are pursuing careers in STEM (science, technology, engineering, and mathematics). This study examines the obstacles that prevent women from achieving high-level jobs in various academic settings, such as institutional cultures, gender bias, problems with work-life balance, and a lack of opportunities for professional growth and mentoring. Additionally, it explores the opportunities …
Published in NOLEGEIN Journal of Organizational Behavior Management · Vol. 8, Issue 2, 2025 · pp. 1–5 Read article
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Leveraging Indigenous Knowledge for Sustainable Business Models: A Study on Tribal Entrepreneurship and Commercial Innovation in Gudalur Taluk
Abstract: Indigenous knowledge has long been a foundation for sustainable business practices, particularly among tribal entrepreneurs in Gudalur Taluk. This study examines the role of traditional wisdom in shaping entrepreneurial ventures, fostering innovation, and ensuring economic sustainability. Through a survey of 300 tribal entrepreneurs, the research explores how indigenous knowledge influences business operations, competitive advantages, and resource utilization while assessing the effectiveness of government policies and skill development programs. Findings reveal …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 8, Issue 1, 2025 · pp. 1–5 Read article
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Smart Finance: Leveraging Artificial Intelligence for Data-Driven Business Growth
Abstract: AI (Artificial Intelligence) has been a major factor in changing the financial landscape in recent years. The term "Smart Finance" describes use of AI tools like RPA (robotic process automation), ML (machine learning), natural language processing (NLP) to improve financial decision-making, automate repetitive tasks, and offer more in-depth understanding of how businesses operate. Financial institutions can improve customer service, manage risk better, streamline operations, and spur long-term development with this …
Published in NOLEGEIN Journal of Financial Planning and Management · Vol. 8, Issue 1, 2025 · pp. 22–27 Read article
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Eco-Innovation and Entrepreneurship: Pathways to Sustainable Development
Abstract: Green innovation and entrepreneurship are critical drivers for achieving sustainable economic growth in an era defined by environmental challenges and resource scarcity. This paper examines the role of green innovation-technological, organizational, and process-based advancements aimed at reducing environmental impact-in fostering eco-friendly entrepreneurship. By exploring the intersection of sustainability and business innovation, the paper identifies key factors influencing the adoption of green practices among entrepreneurs, including regulatory frameworks, consumer demand for …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 8, Issue 1, 2025 · pp. 1–11 Read article
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Analyzing How Social Media Advertising Affects Consumer Decision-Making Processes
Abstract: This study looks into how advertising on social media affects consumers' decision-making. In order to better engage customers, businesses have been changing their advertising methods in response to the rise of social media platforms like Facebook, Instagram, and Twitter. The goal of the study is to investigate the psychological processes that underlie how social media ads affect consumers' awareness, deliberation, preference, and, finally, choice to buy. This study investigates variables …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 8, Issue 2, 2025 · pp. 1–7 Read article
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A study on Financial Inclusion and its impact on business strategy of street vendors in Mumbai city
Abstract: The study examines the influence of financial inclusion on the business strategies of street vendors in Mumbai city. By analyzing factors such as access to credit, adoption of digital payments, and participation in government schemes, the research highlights how financial services enhance business growth. The findings show that vendors with access to financial services experience higher sales, increased customer retention, and improved income stability. Despite these benefits, barriers such as …
Published in NOLEGEIN Journal of Financial Planning and Management · Vol. 8, Issue 1, 2025 · pp. 6–12 Read article
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A Comparative Analysis of Performance Metrics of India’s Top 5 Public and Private Banks
Abstract: The financial performance of banks is a vital indicator of a country’s economic stability and progress. In India’s rapidly evolving and competitive banking landscape, understanding financial trends and outcomes is essential for evaluating institutional resilience and sector-wide health. This analysis focuses on the financial efficiency of five prominent Indian banks for the period of 2019-2024. Using a descriptive research design, the study assesses key financial ratios including profitability, liquidity, and …
Published in NOLEGEIN Journal of Financial Planning and Management · Vol. 8, Issue 1, 2025 · pp. 22–29 Read article
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Unravelling the Electoral Bonds Scheme: A Legal Journey towards Transparency
Abstract: The Indian government launched the Electoral Bonds Scheme in 2018 with the goal of preserving donor anonymity while promoting openness in political financing. However, the scheme has sparked extensive debate over its effectiveness and potential for misuse. This paper traces the legal journey of the Electoral Bonds Scheme, analysing its implications on transparency, accountability, and democracy in India. Through a detailed examination of legislative provisions, judicial scrutiny, and public discourse, …
Published in NOLEGEIN Journal of Corporate & Business Laws · Vol. 8, Issue 2, 2025 · pp. 1–6 Read article
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Awareness of Menstrual Cups Among Postgraduate Students at the University of Mysore
Abstract: Menstrual hygiene is a critical aspect of women's health, yet sustainable menstrual products like the menstrual cup remain underutilized due to awareness gaps, misconceptions, and cultural barriers. This study assesses the awareness, perceptions, and adoption barriers of menstrual cups among postgraduate students at the University of Mysore. Structured questionnaires were used to gather data from 100 female students as part of a descriptive study design. Findings reveal that while 45% …
Published in NOLEGEIN Journal of Human Resource Management & Development · Vol. 8, Issue 1, 2025 · pp. 17–21 Read article
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A Novel Approach to Optimizing Assignment Problems in Business Economics Strategies
Abstract: The assignment problem is a fundamental optimization challenge in business economics, where resources or tasks must be allocated efficiently to minimize costs or maximize productivity. Traditional methods, such as the Hungarian algorithm, provide optimal solutions but fail to incorporate dynamic business constraints such as fluctuating economic conditions, priority-based assignments, and fairness considerations. This paper proposes a novel approach that integrates priority-based assignment modelling, a dynamic cost adjustment mechanism, and an …
Published in NOLEGEIN Journal of Financial Planning and Management · Vol. 8, Issue 1, 2025 · pp. 10–14 Read article
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Effect of AI Application on Decision-Making Efficiency in Public Hospitals of Hawassa City, Ethiopia
Abstract: The investigation analyzes the effects of AI applications on decision-making efficiency in public hospitals in Hawassa City, Ethiopia. Employing an explanatory design and quantitative analysis, the research collected data from 316 workers who were working in various departments of public hospitals through self-administered questionnaires. The data analyzed using multiple linear regression techniques to explore the relationship between AI applications and decision-making efficiency. The findings reveal that AI applications facilitate the …
Published in NOLEGEIN Journal of Management Information Systems · Vol. 8, Issue 1, 2025 · pp. 48–56 Read article
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A Study on Barriers to Women's Corporate Leadership in South Chennai
Abstract: Despite significant growth in women’s participation in the corporate workforce, their representation in leadership roles remains disproportionately low, particularly in India. This study explores the obstacles faced by women in achieving corporate leadership positions in South Chennai, focusing on both external and internal barriers. Key findings reveal that gender bias in promotion and performance evaluations, challenges in balancing family responsibilities due to inadequate organizational support, and limited access to mentorship …
Published in NOLEGEIN Journal of Organizational Behavior Management · Vol. 8, Issue 1, 2025 · pp. 20–26 Read article
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A Study on Individual Investor Decision Making on Mutual Fund as a Wealth Creation Tool with Special Reference to Chennai City
Abstract: A mutual fund is a trust that pools the savings of several investors with similar investment objectives. The money collected from investors is invested by a competent fund manager in securities such as shares and debentures. The primary goal of the study is to identify the variables that affect investors' decisions regarding mutual funds. In the study both primary and secondary data are taken, and for the primary data well-structured …
Published in NOLEGEIN Journal of Financial Planning and Management · Vol. 8, Issue 1, 2025 Read article
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Building Brands that Last: A Review of Consumer Loyalty, Brand Equity, and Emerging Strategies
Abstract: Brand equity and consumer loyalty are the most significant aspects of modern branding which have a huge influence on how consumers perceive, interact, and remain loyal to brands within the competitive environment. The purpose of this paper is to dive deep into the mechanisms through which marketing strategies and psychology drive brand loyalty and equity and show that is largely due to the emotional, cognitive, and behavioural factors. The article …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 8, Issue 1, 2025 · pp. 1–8 Read article
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Factors Affecting Decision-Making Capacity of Women: A Survey
Abstract: This research paper examines the factors influencing women's decision-making capacity in a contemporary context, focusing on socio-economic, cultural, and psychological factors. The study highlights the multifaceted nature of women's empowerment and the persistent challenges that hinder their full participation in decision-making processes. Key factors include education, employment, income, gender roles, cultural norms, family structure, psychological factors like self-confidence, risk aversion, and mental health, political and legal factors like legal rights, …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 8, Issue 2, 2025 · pp. 12–18 Read article
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A study on Strategic Alliances and Business Growth
Abstract: In today’s dynamic and competitive business landscape, companies increasingly rely on strategic partnerships and alliances to foster growth and strengthen their market presence. These relationships can take many different forms, including as joint ventures, licensing agreements, distribution partnerships, and co-branding. By pooling resources and leveraging each other’s expertise, businesses can explore new opportunities, enter untapped markets, and enhance their competitive edge. Strategic alliances offer a range of benefits, including market …
Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 8, Issue 1, 2024 Read article