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561 articles for “India”
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Sentiment Analysis Using Search Engine Drifts for Green Marketing and Related Terms: A Geographical Analysis Based on Counties
Abstract: This exploratory study's main goal was to find out how interested Google users in India will be in green products, marketing, causes, and affiliate concepts between May 2021 and May 2022. Google Trends are being used more and more for various opinion research purposes to gauge popular sentiment. We monitor Google Trends for certain keywords that correspond to our green marketing– related characteristics. As the next step, we compare the …
Published in NOLEGEIN Journal of Global Marketing · Vol. 5, Issue 2, 2022 · pp. 19–25 Read article
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A Study on Employee LOW Productivity in Hyderabad Manufacturing Industry
Abstract: The purpose of this empirical research is to better understand what factors contribute to absenteeism in Hyderabad, India's industrial sector. One hundred workers from a variety of Hyderabad-based manufacturing firms served as the study's sample. An opinion poll was used to collect the data, and then expressive statistics and deterioration analysis were used to inspect the outcome the survey found that health problems, personal reasons, and job discontent were the …
Published in NOLEGEIN Journal of Human Resource Management & Development · Vol. 7, Issue 1, 2024 · pp. 36–43 Read article
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Leveraging Technology to Boost Engagement in Human Resource Education
Abstract: Human Resource (HR) education in undergraduate programs, particularly within Indian colleges, often struggles with low levels of student engagement due to the highly conceptual and theory-driven nature of subjects such as talent acquisition, performance management, and organizational behavior. Traditional lecture-centric pedagogies frequently fail to connect theoretical frameworks with real- world HR practices, leading to reduced motivation and limited skill retention among learners. This review article explores the role of accessible …
Published in NOLEGEIN Journal of Human Resource Management & Development · Vol. 9, Issue 1, 2026 Read article
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Evolving Paradigms of Research Data Management (RDM): A Conceptual Framework for University Libraries in Rajasthan
Abstract: The challenge of managing vast amounts of research data is relatively new to Indian universities and is often tied to the issues of open science and data-intensive scholarly research. The present study focuses on the shifts relating to the Research Data Management (RDM) process within the context of higher education systems of the university in the Indian state of Rajasthan. I propose the Integrated RDM Readiness and Stewardship Framework (IRRS-Framework) …
Published in NOLEGEIN Journal of Information Technology & Management · Vol. 9, Issue 1, 2026 Read article
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Predicting Individual Investors Intention to Invest and Individual Investor Behavior
Abstract: An investor is an individual that prop money into a structure such as a pursuit for a monetary return.The main goal of any investor is to keep down risk and boost return. It is in contrast with a gambler whois pile to invest in a risky asset with the hopes of getting a worthwhile. Understanding financial marketsand investors' behavior is one of the considerable objectives in pecuniary matters. However, most …
Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 4, Issue 1, 2021 Read article
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Textile Traders’ Perception Towards GST – A Review Article with Reference to Tirupur City
Abstract: With the intention of streamlining indirect taxation and fostering economic expansion, India’s introduction of the Goods and Services Tax (GST) was a significant change to the nation’s tax system. The GST made India’s indirect tax structure more uniform by eliminating the cascading effect. Sales tax, value added tax (VAT), excise duty, service tax, and other indirect taxes levied on textile goods were all absorbed by the GST. The textile sector …
Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 8, Issue 1, 2024 · pp. 1–8 Read article
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Scholastic Pros and Cons of COVID-19: A Review
Abstract: The effect of the COVID-19 pandemic is detected throughout the world. The educational zone in Indiaand the world are severely damaged due to this. The global lockdown has imposed a very bad impacton the students lives. About 32 million students have stopped going to schools/universities, and alleducational activities have stopped in India. The COVID-19 outburst has warned us that change isunavoidable. It has acted as a activator for educational institutions …
Published in NOLEGEIN Journal of Management Information Systems · Vol. 4, Issue 1, 2021 Read article
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Viksit Bharat and Gen Z Ideology: Strategic Adaptation in a Shifting Business Landscape
Abstract: India, poised on the cusp of significant economic and social transformation, has set its sights on achieving the status of a 'developed nation' by 2047, a vision encapsulated in the 'Viksit Bharat' initiative. This ambitious goal necessitates the active participation and ownership of its youth, particularly Generation Z, who will be the primary beneficiaries and drivers of this transformation. This research paper explores the alignment of Gen Z's ideology, values, …
Published in NOLEGEIN Journal of Organizational Behavior Management · Vol. 8, Issue 2, 2025 · pp. 7–11 Read article
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A study on the Significance of Organizational Communication
Abstract: Corporate communication is the key to a successful business and is an important tool to carry out the exchange of information between different functional groups in an organization. The objective of the study was to investigate the effectiveness of the internal communication system within various departments at Indian Oil Corporation (IOCL), Pipelines Division Noida. Based on a sample size of 100 respondents, the study was conducted through the use of …
Published in NOLEGEIN Journal of Operations Research & Management · Vol. 1, Issue 2, 2018 · pp. 46–59 Read article
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Case Study on Performance of IPO of Ratnakar Bank Limited (RBL)
Abstract: Ratnakar Bank, with registered office in Kolhapur, is one of the fastest growing scheduled commercial banks. It is continuously expanding its presence across India through a growing network of branches and ATM. RBL offers specialized services under five categories i.e. corporate and institutional banking, commercial banking, retail banking, agri and development banking and financial markets. But there USP is micro finance especially rural areas. It has network of 197 branches …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 1, Issue 1, 2018 · pp. 08–10 Read article
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A Theoretical Analysis of Extroversion and Introversion at Workplace
Abstract: India is a country with a large mass of unemployed youths looking for jobs. Most of the Indians belongs to either poor or middle-class families. In this country the gathering of necessities of life is of prime importance and the people here have no other option but to force themselves into jobs against their will. The students here do not judge their own personalities according to the jobs available before …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 6, Issue 2, 2023 · pp. 15–23 Read article
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Use of Technology in Education Through Hybrid Mode
Abstract: Education plays an important role to realize one’s full potential, creating society and advancing national progress. The New Education Policies foresee significant technologically assisted reforms to the educational sector. India is the global leader in ICTs (information and communication technology) and other cutting-edge disciplines. The Digital India Campaign is playing a significant role in the nation's transformation toward a digitally empowered knowledge economy and society. While education will be essential …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 7, Issue 2, 2024 · pp. 1–6 Read article
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Farming-as-a-Service (FaaS) and Software-as-a-Service (SaaS) for Sustainable Agriculture 4.0 Ecosystem: A Supply Chain Management Perspective
Abstract: Agriculture is considered as the pillar of India which can fulfill the basic need of every human beings. There is basic need of efficient re-inventions of existing agriculture farming practices, combined with tech-driven innovations. Promoting new technologies to strengthen India’s agricultural research and productivity is one of the most important needs for agricultural growth. For disaster recover from the economic crisis, natural calamities, farmers in India are progressively adopting smart …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 4, Issue 2, 2021 · pp. 28–36 Read article
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A Study on Retailers Preference Towards Amul Milk Product in Pune City
Abstract: For the Gujarat Cooperative Milk Marketing Federation Limited (GCMMF), a two-month study project named "Placement and Promotion of Amul Dairy Products in Pune" was conducted. In addition to studying and spending time on promotion, these two months provide insight into what other businesses do to thrive in the marketplace and what work goes into running such businesses. The GCMMF is India's biggest food product marketing association. It is the highest …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 8, Issue 1, 2025 · pp. 21–29 Read article
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Standardizing Domestic Value Addition Audits: A Framework for OEMs in Emerging EV Markets
Abstract: Domestic Value Addition (DVA) has become a vital compliance parameter in India’s electric vehicle (EV) industry, particularly for Original Equipment Manufacturers (OEMs) seeking eligibility under government incentive programs such as FAME II and the Production Linked Incentive (PLI) scheme. This study proposes a standardized audit framework for verifying DVA claims in emerging EV markets by integrating financial auditing, techno-commercial assessment, and regulatory certification practices. The research is based on internship-driven …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 9, Issue 2, 2026 · pp. 24–29 Read article
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An Empirical Study on Employee Retention in Manufacturing Industries
Abstract: Employee retention might be a consistent effort by the managers to outline and current labourers to get utilize of action and practices setup that tend to their different needs. A strong support system transforms into an awesome accomplishment instrument. Support of key delegate prosperity and accomplishment of any affiliation holding your best labourers ensures client satisfaction; extended thing bargains, happy accomplices, and incorporation agent’s intense movement considering and significantly embedded …
Published in NOLEGEIN Journal of Human Resource Management & Development · pp. 28–34 Read article
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Influence of Blogs: A Study of Young Consumers of J&K
Abstract: Introduction: Blogs are everywhere in today’s electronic media. They are considered as one of the well- known social media platform and a powerful marketing tool (Hsu & Tsou, 2011). They are listed on world wide web giving information about different products to the consumers and thus creating an impact on their purchase behaviour. In today’s digital world, blogging has been considered as one of the most recognizable and famous platform …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research Read article
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A Study on Risk and Return Analysis of Select Public Sector Banks
Abstract: Money is the study of Assets The executives. The overall regions of account are business money, individual budget (private money), and public account. Account incorporates setting aside cash and regularly incorporates loaning cash. The field of account manages the ideas of time, cash, hazard and how they are interrelated. It likewise manages how cash is spent and planned. India Money and Venture Guide gives quality data and information sources with …
Published in NOLEGEIN Journal of Business Risk Management Read article
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Radio: An Effective Medium of Advertisement
Abstract: The reach to the mass through air is “FM Radio”. FM Radio has the twin benefit of that it has a wide coverage along with cost effectiveness. In 12 major cities in India, we have 245 private FM Radio stations. Radio has become a primary local advertising media, which appeals to a narrow segment of the population with a highly special programming. Across India, various radio channels have a deeper …
Published in NOLEGEIN Journal of Advertising and Brand Management · Vol. 3, Issue 2, 2020 · pp. 19–29 Read article
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Disruptive Business Innovation: A Case on Reliance JIO Telecom Services
Abstract: The Indian wireless telecom sector stands to be the second-largest market in the world in terms of subscribers and data consumption after China. From being a voice-oriented to data-oriented service,the telecom business model has seen rapid adoption by consumers and capacity expansion throughout the Indian landscape. However, this sudden shift in the business model has been observed ever since the inception of Reliance Jio’s disruptive digital platform. As a new …
Published in NOLEGEIN Journal of Advertising and Brand Management · Vol. 4, Issue 2, 2021 · pp. 13–18 Read article