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1301 articles for “COVID-19, industry, lockdown, company, employee, leader, profit, business continuity plan”
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Influencer Marketing: Theoretical Foundations and Future Research Directions
Abstract: The rapid growth of social media has transformed the way organisations communicate with consumers, leading to the emergence of influencer marketing as a significant digital marketing strategy. Unlike traditional advertising, influencer marketing relies on individuals who have established credibility, expertise, and strong relationships with their audiences on social networking platforms. Consumers increasingly perceive influencer recommendations as authentic and trustworthy, making influencer marketing an effective tool for enhancing brand awareness, customer …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 9, Issue 02, 2026 Read article
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A Review on Risk Assessment and Management in Construction Project in India
Abstract: Risks are very general in the construction industry. The construction industry is broadly linked with a high risk and uncertainty due to the nature of its working environment. Thus, the need of risk management is required. Risk management is to identify risk, analyze risk and provide most suitable treatments. Risk analysis is done to identify these risks in the project and manage it accordingly. By using probability and impact method, …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 1, Issue 1, 2018 · pp. 11–14 Read article
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A Case Study on Failure of HP Touchpad
Abstract: This is the case of HP Touchpad, a multi-touch capacitive touchscreen tablet. It launched in July2011. It was one of the most closely watched new gadgets of 2011and turned out to be the year’s biggest flop. The Touchpad, which was supposed to be a rival to Apple’s iPad, lasted just 7 weeks in the market before H.P. killed it, citing weak sales. Industry is visualizing ups and downs every day …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 2, Issue 1, 2019 · pp. 1–4 Read article
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Comparative Analysis Between Amul Dairy and Gangotri Dairy at Mother Dairy (a Unit of G.c.m.m.f)
Abstract: Over the decades AMUL has successfully countered several challenges that have come its way with innovative responses and continuous improvement, which have enabled it to remain stable and even convert some of these challenges into opportunities. Drawing from its inner strength and beliefs, AMUL responded by launching several initiatives across all its operations in various geographies that are helping the group achieve growth even in current times. It is also …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 2, Issue 1, 2019 · pp. 19–23 Read article
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A Research Paper on Effectiveness of Pradhan Mantri Fasal Bima Yojana (pmfby)
Abstract: Banking can be defined as accepting and safeguarding money owned by other individuals and entities and then lending this money to earn a profit. However, the activities covered by the banking business have expanded with the passage of time, and banks are now also offering various other services. These days, the banking services include issuing debit and credit cards, providing safe custody of valuable items, lockers, ATM services, and transferring …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 1, Issue 2, 2018 · pp. 5–8 Read article
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Preservation and Rrestoration of Ancient Heritage Homes of Goa by Designing a Revenue Generation Model for Economic Benefits
Abstract: Goa is a smallest state of India with a rich colonial and pre-colonial heritage, visible in various architectural typologies of its churches, temples, forts and houses. By restoring old Indo-Portuguese houses by systematic planning of investments from both, owner and investors, it can open a whole new range of heritage rental villas across the state, which is already on high demand. This model also helps in the conservation and restoration …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 3, Issue 1, 2020 · pp. 23–31 Read article
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A Gender wise Study on Privacy and Security in Digital Banking
Abstract: Banks have always been a place of trust for all: Young/old, Rich/Poor, Male/Female, Literate. Theconcept of bank in India is that of a place where there are long ques for every activity and a hugeamount of paperwork is to be done for each transaction. However, due to the introduction oftechnology in the banking sector, the scenario is not the same anymore; it has reduced the quantum ofpaperwork for many banking …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 5, Issue 1, 2022 Read article
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Strategic Brand Marketing Communications
Abstract: Having a strong brand has become the key to business success. Those without a reputation and marketing strategy will have a hard time succeeding in times of crisis. The brands that connect with customers will win. A good ad has a voice message and can also include direct inspiration. Strategic Brand Management and Communications will educate you how to construct a brand, as well as how to develop key brand …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 6, Issue 2, 2023 · pp. 20–28 Read article
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Review on the Factors that Effect an individual to Become Entrepreneurs
Abstract: This analysis looks at the several aspects that impact a person's decision to become an entrepreneur. The research attempts to give a complete knowledge of the major drivers of entrepreneurship, including institutional, personal, and human capital. By examining the interplay between these factors, the review seeks to shed light on the complex process of entrepreneurial intention and the various strategies that can be employed to encourage entrepreneurship. The results of …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 6, Issue 2, 2023 · pp. 1–5 Read article
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Women Free Initiative Growth India
Abstract: ABSTRACT Ladies enterprise change is a basic a piece of human asset change. The change of ladies enterprise could be low in India, particularly in the provincial zones. Business among ladies has been a current circumstance; ladies have developed as conscious of their ways of life their rights and their artistic creations situation. Be that as it may, ladies of center polish are not very quick to change their position …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 1, Issue 1, 2018 · pp. 1–4 Read article
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Research interpretation on assimilative functionalism of FDI in Indian Insurance Sector
Abstract: As a largest democracy India is no doubt a developing economic ecology and many economists consider it an attractive hotspot for financially inclusion, in particular generalization specially for rapidly growing and changing insurance market spatial space. Indian insurance industry is one of the sunrise sectors with huge growth potential. Foreign direct investment pivoted deceive functionalistic role in the economic development of the country. However, Foreign Direct Investment (FDI) is injected …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 1, Issue 2, 2018 · pp. 1–6 Read article
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Women Entrepreneurship
Abstract: A woman or a group of women who starts a business, collects all necessary resources, faces different types of challenges, takes risks, provides employment to others and manages the business by her own is known as women entrepreneur. It is estimated that approximately 1/3 of the entrepreneurs in the world are women entrepreneurs. However, this definition gave birth to several criticisms about the theory. In recent times, the role of …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 2, Issue 2, 2019 · pp. 9–13 Read article
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A Study on Entrepreneurship Education Programme in the Curriculum of Indian Higher Education System
Abstract: India is one among the fastest growing economies in the world. The modern era has brought many opportunities to bring changes in multiple fields. Introduction of globalisation, industrialisation and commercialisation brought an immense transformation in various aspects of life. Entrepreneurship plays a key role in the economic development of a country. The major problems like unemployment and poverty are addressed by entrepreneurship. Various support initiatives like Make in India, Start …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 3, Issue 1, 2020 · pp. 1–5 Read article
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Entrepreneurship Finance
Abstract: All micro, small, medium and large entrepreneurial ventures are of importance in all economies. Any entrepreneurial venture, no matter how small, helps create employment and helps in the economic growth. One of the key components of any entrepreneurial venture is its capital. We have tried to discuss the various aspects of entrepreneurial finance like its modes, sources and their advantages and disadvantages. As in today’s era, entrepreneurial finance is one …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 3, Issue 1, 2020 · pp. 36–40 Read article
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An Analysis of Empowering Women Entrepreneurship in Telangana State
Abstract: Down the ages, the potentials of matron had been suppressed and that they had been dealt with as secondary inhabitant in all of the cultures. Owing to the male dominated society, women entrepreneurs’ mostly neglected in traditional lifetime of society. Even then, there are success cases of women-run business units, details of which might inspire the women entrepreneurs within the scene. These days women are trying to erase such mark …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 4, Issue 2, 2021 · pp. 6–11 Read article
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Study on protection of Intellectual Property Rights, with Special Reference to Protection of Biodiversity, Traditional Knowledge of Indigenous People in India and Sustainable Development
Abstract: The world can be divided into two parts based on the availability of rich biodiversity and the lesseravailability of such biodiversity. Biodiversity consists of flora, fauna, animals, insect species, etc.from small bacteria to huge animal, it includes everything. Human conduct is causing threat tobiodiversity. It is resulting into extinction of certain species of plants and animals. India is rich inbiodiversity having the culture of protecting environment. Extinction of certain species …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 5, Issue 1, 2022 Read article
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A Study on Knowledge, Skills and Attitude Among Under Graduate Students of Government Colleges Regarding E-learning in Dakshina Kannada District, Karnataka, India
Abstract: The development in Information Communication Technology has resulted in changing trend inlearning. The digital learning platform has shifted the momentum of information-gathering than intraditional learning methods and plays a vital role in transforming Information/Knowledge in the mostefficient way with effective audiovisuals. In India, the COVID-19 pandemic has opened the way to risethe use of digital platforms for learning in higher education. During the pandemic, the digital learningmethod helped the students …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 5, Issue 2, 2022 · pp. 13–19 Read article
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Generation Z: Making Way for India's Promising Entrepreneurial Future
Abstract: India's economy has one of the fastest growth rates in the entire world. It is still a land of opportunity, with a sizable youth population and considerable possibilities for people who wish to start their own businesses. This presents a chance for an entrepreneur to recognise needs that no company now fills and come up with a remedy for those needs. Gen Z has been accustomed to seeking solutions and …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 6, Issue 1, 2023 · pp. 58–62 Read article
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A Research on: Gym Market Place
Abstract: Any company that doesn't have a website is losing out on one of their most effective marketing tools. The biggest benefit of having a website is that it increases the likelihood that customers will find you. Nowadays, the majority of individuals will investigate items and businesses online before making a purchase. Because of increasing reliance on the internet, we create websites for gyms where customers can get all the information …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 6, Issue 1, 2023 · pp. 124–130 Read article
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A Review of Challenges for Sustainable Development Goals in India
Abstract: Sustainable development follows a multidisciplinary approach of the certain problems, their resolutions and their interaction with sustainable development goals (SDGs). Sustainable development not only ensures effective use of their limited resources but also improve human welfare with the help of various policies that increases income equality, health and education. This paper try to know the challenges which nations are facing to achieve seventeen sustainable development goals set up by United …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 6, Issue 1, 2023 · pp. 58–62p Read article