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224 articles for “Reviews”
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A Thorough Analysis of How Corporate Social Responsibility Affects Consumer Behavior
Abstract: Corporate Social Responsibility (CSR) has transitioned from being a marginal concern to a core element of business strategy, playing a crucial role in shaping consumer attitudes and behaviors. This review draws from a wide range of scholarly work and empirical evidence to explore the effects of CSR activities on consumer perception, buying behavior, brand commitment, and customer advocacy. Through the inclusion of quantitative findings and illustrative case examples, the study …
Published in NOLEGEIN Journal of Global Marketing · Vol. 8, Issue 2, 2025 · pp. 1–6 Read article
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Indian Fruits & Vegetables Supply Chain Management
Abstract: Purpose: In recent years various issues and challenges are faced by Indian Fruits and Vegetablessector particularly regarding the chain of supply system. To study the supply chain of Fruits andVegetables sector in our country a list of likely challenges and ways are suggested in this paper. Themain aim of this paper is to explain and discuss the issues which are affecting the supply chain offruits and vegetables sector. This paper …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 4, Issue 1, 2021 Read article
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Case Study Analysis on MIS America Grupo Santander
Abstract: The purpose of this case study was to examine the challenges and issues that had been encountered in implementing the Chile MIS America, software pilot project at the Grupo Santander before the MIS America is rollout to other part of Latin American countries. The problem arise in the project caused a significant delays and the team were not able to produce the report to corporate executive team. It also highlights …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management Read article
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Case Study Flipkart (A): Transitioning to a Marketplace Model
Abstract: Conducted case study was attempted towards examining the misperception circulating current e-tailing marketplace concerning misinformation of the platform’s existing product. Reviewing of surfaced product quality challenge further uncovered related issues from the aspect of unhealthy price competition within the Indian marketplace, discrepancy in socioeconomic factors towards proliferation of current e-commerce practice and organizational ability in balancing sales growth to profit gain. Earlier academic studies and theoretical groundworks were reviewed and …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 5, Issue 1, 2022 Read article
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Impact of AI-Powered Chatbots on Customer Satisfaction in E-Commerce: A Secondary Data Analysis
Abstract: Today many online shopping websites use AI chatbot to talk with customers The chatbot answer fast and work all day and night 24/7. Because of this customer support becomes easy and quick. In this study we tried to see how these chatbots change customer satisfaction. For this we used old data which was already available online. In total, 45,782 customer reviews from different e-commerce platforms were used for analysis.To understand …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 9, Issue 02, 2026 · pp. 40–48 Read article
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Strategy Assessment in Risk Management Practices in Construction of Gautam Buddha International Airport
Abstract: Risk is defined as the possibility of adverse effects occurring in a project that brings about loss or damage in the project. The success and failure of a project largely depends upon the risk management of the project. The overall objective of this research is to assess the existing risk management strategy practiced during the construction of the Gautam Buddha International Airport. Key Informant Interview supported by the Literature Review, …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 3, Issue 1, 2020 · pp. 42–56 Read article
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The Study Related to Overvalued and Undervalued Stocks with Special Reference to Portfolio Management
Abstract: Market observers consider an investment "fully valued" when its market price matches its underlying value. However, an asset is either undervalued or overvalued if its market price differs from its value. Portfolio management prevents stock overvaluation and undervaluation by collecting and monitoring assets that satisfy an investor's long-term financial objectives and risk aversion. Stocks that are overvalued are those which are sold for a price that exceeds their true value. …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 6, Issue 1, 2023 · pp. 1–10 Read article
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Case Study Analysis on MIS America Grupo Santander
Abstract: The purpose of this case study was to examine the challenges and issues that had been encountered inimplementing the Chile MIS America, software pilot project at the Grupo Santander before the MISAmerica is rollout to other part of Latin American countries. The problem arise in the project caused asignificant delays and the team were not able to produce the report to corporate executive team. It alsohighlights the information systems challenges …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 5, Issue 1, 2022 Read article
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A Critical Analysis of Role of Innovation and Entrepreneurship on HR Practices in India
Abstract: The dynamic environment and globalization has brought about a consistent pressure on the organizations to continually change their practices, product and process, to endure and support. Besides, the organizations have perceived the necessity of introducing innovative and new practices, product and process. In the globalization time, to contend and continue in a long run, a business foundation must be inventive and cultivate the culture of innovation and entrepreneurship by tapping …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 5, Issue 2, 2022 · pp. 1–12 Read article
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Effect of Entrepreneurial Environment’s Risk Management on Business Sustainability: A Study of Dangote Cement PLC, Nigeria
Abstract: This paper investigates the pivotal role of risk management and its impact on business sustainability. It delves into the strategies and approaches entrepreneurs use to identify, assess, and mitigate risks, which in turn improves their ability to seize opportunities in a dynamic and uncertain entrepreneurial landscape. The methodology employed is a combination of desk review and content analysis, involving the systematic collection, evaluation, and synthesis of existing data from various …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 7, Issue 2, 2024 · pp. 129–137 Read article
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The Role of Women’s Empowerment in Shaping India’s Economic Development
Abstract: Women were assigned a secondary repute in this traditional patriarchal society, which is reflected in the political, social, and economic domains. But women equality and empowerment has constantly remained a priority in the vicinity and has been taken utmost care of by way of stakeholders. Landis’s empowerment and economic improvement are carefully associated: in a single direction, improvement by me can play a chief function in the use of down …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 8, Issue 1, 2025 Read article
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An Empirical Study of Job Satisfaction and Work-Life Balance Among Indian Higher Education Faculty
Abstract: Faculty members in Indian higher education institutions today face increasing challenges in balancing their professional and personal lives. The growing demands of teaching, research, administrative responsibilities, and student engagement combined with institutional pressures have intensified work-related stress and impacted job satisfaction. This research paper explores the relationship between work-life balance (WLB) and job satisfaction among faculty in India, using insights from existing literature and review-based observations. The study highlights how …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 8, Issue 2, 2025 · pp. 8–13 Read article
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Downsizing, Jobsecuirty and Employability: a Critical Reappraisal
Abstract: Downsizing has now become a standard organizational practice in the corporate world. Living human beings are thrown out of their jobs like junks to reduce cost. A new concept of employability is presented as an alternative to job-security. Both these concepts come from a ruthlessly pragmatic approach to human beings. This article examines this specter of downsizing in a critical perspective and presents a more humane approach to the problem. …
Published in NOLEGEIN Journal of Human Resource Management & Development · Vol. 2, Issue 1, 2019 · pp. 25–31 Read article
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The Impact of Music on Consumers
Abstract: Are there any features in advertisements, such as humor, gender, colour, music, etc., that only make us like the products in the message, or can they affect our behavioral patterns? Music is a fantastic tool to keep your brain active as you age. You may listen to it or play it. It offers a complete mental exercise. Studies have indicated that music listening can enhance mood, mental clarity, memory, and …
Published in NOLEGEIN Journal of Human Resource Management & Development · Vol. 7, Issue 1, 2024 · pp. 1–6 Read article
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Leveraging Technology to Boost Engagement in Human Resource Education
Abstract: Human Resource (HR) education in undergraduate programs, particularly within Indian colleges, often struggles with low levels of student engagement due to the highly conceptual and theory-driven nature of subjects such as talent acquisition, performance management, and organizational behavior. Traditional lecture-centric pedagogies frequently fail to connect theoretical frameworks with real- world HR practices, leading to reduced motivation and limited skill retention among learners. This review article explores the role of accessible …
Published in NOLEGEIN Journal of Human Resource Management & Development · Vol. 9, Issue 1, 2026 Read article
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Tourism and Investment: Glimpse from the Literature
Abstract: Tourism has been considered as a vehicle for promoting better understanding and peace among the nations, and investments from the public and private sectors are vital for the general economic growth as well as the sectoral growth such as tourism sector. Therefore, this study presents a review of existing literature and discussion on public and private investments and tourism growth. A keen review of existing literature in stated field revealed …
Published in NOLEGEIN Journal of Information Technology & Management · Vol. 3, Issue 1, 2020 · pp. 6–17 Read article
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Applicability of Classical Entrepreneurship Theory in 21st Century Entrepreneurship
Abstract: This study examines the applicability of classical entrepreneurship theory in the 21st Century Entrepreneurship. The Theoretical Reasoning Approach (TRA) was employed for this study. It involves a comprehensive review of literature in the area of study to identify relevant reasoning, concepts and theories. It helps to identify the major variables or domains of the study and the interrelationship between them. With this method access to reliable information and resources was …
Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 8, Issue 1, 2024 Read article
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Harnessing Emotional Intelligence for Modern Leadership and Team Management
Abstract: This study examines the influence of emotional intelligence (EI) on leadership efficacy and team administration. This study seeks to address gaps in the literature by analyzing how leaders with high emotional intelligence cultivate team cohesion, improve communication, and promote overall organizational performance. A mixed-method approach will be employed, integrating quantitative surveys and qualitative interviews to deliver a thorough understanding of emotional intelligence's influence on leadership and team dynamics. The findings …
Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 8, Issue 1, 2024 · pp. 32–40 Read article
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What DO Audit Directors SAY? Qualitative Validation of the CAS Control Adjustment → Detection Pathway
Abstract: Purpose: Quantitative studies have established that Continuous Auditing Systems (CAS) are positively associated with Fraud Detection Effectiveness (FDE), and that Internal Control Integrity (ICI) mediates this relationship. However, the underlying mechanisms remain a “black box.” This study provides qualitative validation of the mediation pathway, exploring how real‑time monitoring translates into improved detection outcomes through control adjustments. Design/methodology/approach: Semi‑structured interviews were conducted with 15 audit directors (10 internal audit heads, 5 …
Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 9, Issue 2, 2026 · pp. 49–57 Read article
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Design Thinking and Innovation
Abstract: In today's highly competitive and rapidly evolving business environment, organizations are continuously seeking innovative approaches to solve complex problems, enhance customer satisfaction, and maintain sustainable competitive advantages. One such approach that has gained significant attention in both academic and professional circles is Design Thinking (DT). Design thinking is a human-centered, creative, and systematic problem-solving methodology that integrates user needs, technological feasibility, and business viability to generate innovative solutions. The primary …
Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 9, Issue 2, 2026 Read article