Search
186 articles for “Satisfaction”
-
The Impact of Work Environment on Employee Productivity: the Mediating Role of Motivation and Moderating Role of Work Experience in Afghanistan
Abstract: This research studies the impact of the work environment on Employee Productivity, considering motivation as a mediating factor and work experience as a moderating factor, within Afghanistan's educational sector. Using a quantitative survey and questionnaire research design, data were collected from university employees and teachers in Kabul. This study confirms earlier research by revealing a strong and positive association between Job Satisfaction and Employee Productivity. Task Variety showed a potential …
Published in NOLEGEIN Journal of Organizational Behavior Management · Vol. 6, Issue 2, 2023 · pp. 36–56 Read article
-
Performance Management in Public Sector- A pilot study
Abstract: In any organization, there is constant pressure to achieve more productivity or reach higher performance levels and meet the set target. The scientist’s effort has to be commensurate with the strategy and mission of the organisation. This requires regular feedback from the scientists as well as the organisation. Feedback surveys at regular intervals will lead to improved performance. The work described in the paper attempts to explore the factors affecting …
Published in NOLEGEIN Journal of Operations Research & Management · Vol. 7, Issue 1, 2024 · pp. 9–18 Read article
-
A Study on Impact of Pricing Strategy on Customer PurchaseIntention with reference to FMCG products
Abstract: This study looks at how pricing strategy affects customers' purchase intention towards FMCG products, as price is one of the main factor’s customers consider while buying everyday products. The study focuses on understanding how pricing methods such as discounts, promotional offers, and value-based pricing influence customers' buying decisions. The information for the study was collected through a structured questionnaire, and additional details were obtained from books, journals, company reports, and …
Published in NOLEGEIN Journal of Advertising and Brand Management · Vol. 9, Issue 2, 2026 Read article
-
Artificial Intelligence in Retail Customer Engagement: A Systematic Review ofTools, Strategies, and Consumer Impact
Abstract: Retail customer engagement has broadened far and wide thanks to the swift adoption of Artificial Intelligence (referred henceforth as AI) technologies; making it possible for businesses to create a lot more personalized, efficient, and interactive consumer experience. In this paper, a systematic review of recent research on AI in retail settings was conducted based on the implementation and application of AI tools in consumer-retailer interface areas, as well as their …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 9, Issue 02, 2026 Read article
-
Evaluating the Value Relevance of Digital Marketing Adaptation to Firm Performance
Abstract: Digital marketing has emerged as a vital tool for businesses looking to improve their overall performance, consumer engagement, and visibility in the current business climate. This study assesses how adopting digital marketing can improve IT consulting organizations' performance. IT consulting firms must adjust digital marketing tactics like social media, search engine optimization (SEO), and online advertising as businesses rely more and more on technology to interact with their clientele in …
Published in NOLEGEIN Journal of Global Marketing · Vol. 8, Issue 1, 2025 · pp. 15–23 Read article
-
Marketing Communication: A Descriptive Analysis of Cardinal Elements
Abstract: Marketing communication has experienced a profound transformation with the advancement of modern technology. Continuous innovations have reshaped marketing strategies, allowing companies to enhance their mass marketing techniques. Organizations globally invest significant resources in understanding the complexities of mass marketing, which involves strategically promoting products to a wide audience. Consequently, businesses have developed impactful advertising campaigns through mass media channels. Companies consistently allocate substantial budgets to advertising, leveraging mass communication to …
Published in NOLEGEIN Journal of Global Marketing · Vol. 8, Issue 1, 2025 · pp. 1–4 Read article
-
A Study on Role of HR Analytics in Improving the Employee Retention
Abstract: This study explores their effectiveness of employee retention in an IT service company this research aims for determine the facts of influencing so that will be identify the HR analytics in improving the retention strategies that will be helps to improve the researches so, here the information will be carried through the structured questionnaire from 111 employees. This study reveals that the HR analytics acts as important fact to improve …
Published in NOLEGEIN Journal of Human Resource Management & Development · Vol. 9, Issue 2, 2026 Read article
-
A study on inclusive growth in Numaligarh, Assam: With special reference to CSR activities of NRL
Abstract: Purpose: The objective of the paper is to study the overall growth level in the villages around Numaligarh Refinery Limited (NRL), Assam achieved because of various corporate social responsibility (CSR) activities and to examine the status of standard of living of these people. Approach: The methodology of this paper is based on primary data collected through a structured interview schedule and questionnaire based on correlation and regression is used to …
Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 1, Issue 1, 2018 · pp. 1–24 Read article
-
Leadership Challenges is an Era of Turbulence
Abstract: A leader is a person who not only guides or inspires others within an organization or community, but also inspires himself to achieve a goal. Leadership development begins with the simple realization that you want to be a leader. Leadership is widely considered to be an important aspect of organizing. It impacts managers’ organizational commitment, their job satisfaction, their communication and their managerial effectiveness. The purpose of this paper is …
Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 3, Issue 1, 2020 · pp. 11–16 Read article
-
Analytical Study on Organizational Behavior VS Organizational Theory
Abstract: Organizational behavior is a multidisciplinary field that studies how individuals and groups interact within organizations, focusing on aspects such as job performance, satisfaction, innovation, and leadership. The theory of organizational behavior encompasses various concepts and principles that can be applied to improve workplace dynamics and employee retention. Some key aspects of organizational behavior and theory include Individual and Group Dynamics Organizational gets examines the relations between individuals and groups, as …
Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 7, Issue 1, 2024 · pp. 9–13 Read article
-
Effect of AI Application on Decision-Making Efficiency in Public Hospitals of Hawassa City, Ethiopia
Abstract: The investigation analyzes the effects of AI applications on decision-making efficiency in public hospitals in Hawassa City, Ethiopia. Employing an explanatory design and quantitative analysis, the research collected data from 316 workers who were working in various departments of public hospitals through self-administered questionnaires. The data analyzed using multiple linear regression techniques to explore the relationship between AI applications and decision-making efficiency. The findings reveal that AI applications facilitate the …
Published in NOLEGEIN Journal of Management Information Systems · Vol. 8, Issue 1, 2025 · pp. 48–56 Read article
-
Enhancing Demand Forecasting in Supply Chains Through Deep Learning Techniques
Abstract: Demand forecasting is critical in supply chain management, particularly for perishable goods, where inaccurate predictions can lead to significant financial losses and wastage. This paper explores the application of advanced deep learning techniques for food demand forecasting to optimize inventory management, reduce stockouts and overstock situations, and improve overall supply chain efficiency. By employing architectures such as LSTM, Bi-LSTM, Stacked-LSTM, and Transformer-based models, this research demonstrates the transformative potential of …
Published in NOLEGEIN Journal of Management Information Systems · Vol. 8, Issue 2, 2025 · pp. 1–8 Read article
-
Analyzing the Vital Connection between Motivation and Employee Retention: A Conceptual Study
Abstract: This article presents a critical analysis of the relationship between motivation and employee retention, highlighting key concepts, theories, and strategies employed by organizations to enhance employee motivation and improve retention rates. Effective employee motivation plays a pivotal role in enhancing job satisfaction, productivity, and overall organizational performance. In this article, Maslow’s theory, Herzberg theory, and self-determination theories have been discussed. It examines how fulfilling employees' intrinsic and extrinsic needs, fostering …
Published in NOLEGEIN Journal of Organizational Behavior Management · Vol. 6, Issue 1, 2023 · pp. 11–20 Read article
-
Significance of Organizational Behavior
Abstract: This research paper intends to investigate the relevance of maintaining organizational behaviour in contemporary work environments. The study of how people interact and influence one another within groups, organizations, and institutions is known as organizational behaviour. The paper highlights the key reasons why organizations should prioritize and maintain a positive organizational behavior climate. The purpose and objective of this research is to answer these questions which includes: What is organizational …
Published in NOLEGEIN Journal of Organizational Behavior Management · Vol. 7, Issue 1, 2024 · pp. 21–25 Read article
-
Customer Experience Management as a Competitive Advantage in Service Industries: A Study with Reference to the Retail Sector
Abstract: Customer Experience Management (CEM) has increasingly become a pivotal source of competitive advantage in service industries, particularly in the retail sector, where product differentiation is minimal and price-based competition is easily replicable. In such an environment, the overall experience perceived by customers across multiple touchpoints plays a decisive role in shaping brand preference, loyalty, and long-term profitability. This empirical study examines the role of Customer Experience Management as a strategic …
Published in NOLEGEIN Journal of Organizational Behavior Management · Vol. 9, Issue 1, 2026 · pp. 15–19 Read article
-
An Empirical Study on the Impact of Work-Life Balance Onmental Stress Among Faculty Members in Highereducational Institutions
Abstract: Teachers play an important role in college and universities because they improve the value of education, support students’ learning & personal development, contribute to research activities, help institutions develop & positively influence society. Earlier, the main job of a faculty member was only to teach students in the classroom, but now their responsibilities have increased a lot, separately from training, they have to do research, publish papers, guide students, attend …
Published in NOLEGEIN Journal of Organizational Behavior Management · Vol. 9, Issue 2, 2026 Read article
-
Exploring The Impact of E-HRM on Employee Performance: A Systematic Literature Review
Abstract: e-HRM (Electronic Human Resource Management) refers to the integration of digital technologies into traditional HR processes to streamline and optimize human resource management activities. e-HRM can encompass a wide range of functions, such as recruitment and applicant tracking, performance management, training and development, compensation and benefits, and employee self-service. By leveraging digital tools and platforms, e-HRM aims to improve the efficiency, accuracy, and accessibility of HR processes, while also enhancing …
Published in NOLEGEIN Journal of Operations Research & Management · Vol. 7, Issue 1, 2024 · pp. 1–8 Read article
-
Procore in Construction: Revolutionizing Project Management Through Efficiency and Collaboration
Abstract: Procore has emerged as a groundbreaking platform that revolutionizes construction project management through improved efficiency and collaboration. By addressing inefficiencies inherent in traditional project management approaches, Procore provides real-time communication, centralized data storage, and advanced tools that streamline construction workflows. This paper explores Procore’s role in enhancing project collaboration, quantifying tangible benefits, and analyzing challenges in its implementation. Findings reveal that Procore significantly reduces project durations, administrative overheads, and rework …
Published in NOLEGEIN Journal of Operations Research & Management · Vol. 8, Issue 1, 2025 · pp. 1–5 Read article
-
Customer Perception of Pricing Strategies and Their Influence on Hotel Booking Decisions: Evidence from Rajasthan
Abstract: The growing competitiveness and fluctuating demands of tourism are a challenge to the hospitality industry, and the issue of prices is a critical issue that determines the choice of hotels to stay. Hotels commonly vary the price of their rooms using dynamic, seasonal, discount, and corporate pricing to maximize their occupancy and income. Price differences, however, are seen differently by customers, and this poses a challenge in ensuring price transparency, …
Published in NOLEGEIN Journal of Operations Research & Management · Vol. 9, Issue 2, 2026 · pp. 17–28 Read article
-
Factors Influencing Employee Engagement at Authorised Dealership of Maruti Suzuki in Mumbai
Abstract: Employee Engagement is the level of employee’s participation and contribution towards the achievement of organisational goals and mission. It helps to determine the employee’s commitment towards the organisation. Employee Engagement has emerged as a critical factor for the business success. Engagement has the potential to significantly affect Employee Retention, Productivity, and Loyalty. The study attempts to investigate the level of Employee Engagement and its predictors among the employees of authorised …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 2, Issue 1, 2019 · pp. 31–40 Read article