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402 articles for “change”
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The Stationery Store's Digital Transformation
Abstract: One of the most ongoing changes to modern society is digitalization, which affects many aspects of daily life and business. The retail industry is impacted by this development as well as being affected by it, so this transition is significant. Retailers are both impacted by the new modes of consumption connected to these digital technologies and offer consumers a variety of digital goods and services that are tailored for their …
Published in NOLEGEIN Journal of Advertising and Brand Management · Vol. 7, Issue 1, 2024 · pp. 1–4 Read article
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AIIM = Artificial Intelligence (AI) + Cohort of Individuals + Marketing
Abstract: Artificial Intelligence (AI) is part of computer science that allows machines to imitate human thinking, such as learning, thinking, solving problems, and understanding the world around them. It uses models based on data, like machine learning and deep learning, to study large amounts of information and find patterns, helping machines make decisions or predictions on their own. Next, there's a group of people in the world who were born between …
Published in NOLEGEIN Journal of Advertising and Brand Management · Vol. 9, Issue 2, 2026 Read article
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Life Skill-A Dynamic Multi-dimensional Process Encompassing Human Development
Abstract: Education has been regarded as both an end in itself and as a means of realizing other desirableends. It develops the personality and rationality of individuals, qualifies them to full files certaineconomic, political and cultural functions and there by improve their socio-economic status. Byunderstanding the world scenario the quality education and empowerment of youth are very muchneeded in the context of Globalization, Liberalization and Internationalization. An effectiveeducational system is an …
Published in NOLEGEIN Journal of Business Ethics, Ethos & CSR · Vol. 4, Issue 1, 2021 Read article
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Guardians of the Vault: A Comprehensive Analysis of Cybersecurity Measures in the Financial Sector
Abstract: The digital era has brought about unparalleled convenience and efficiency in the quickly changing financial services market, but it is not without inherent concerns. Under the heading “Guardians of the Vault: A Comprehensive Analysis of Cybersecurity Measures in the Financial Sector,” this research paper explores the crucial topic of cybersecurity in the financial sector. The goal of the study is to give a comprehensive analysis of the tactics and safeguards …
Published in NOLEGEIN Journal of Business Ethics, Ethos & CSR · Vol. 7, Issue 1, 2024 · pp. 21–25 Read article
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What Is IMC? Integrated Marketing Communications
Abstract: The marketing mix has four elements; Promotion is one of the elements. Therefore, a marketing communications (IMC) strategy that includes a combination of supporting tools can be an important part of the overall marketing strategy. Different promotional tools can make people aware of a company's product or service, make people understand the features and benefits of the product or service, and encourage them to purchase. With this in mind, this …
Published in NOLEGEIN Journal of Business Ethics, Ethos & CSR · Vol. 9, Issue 2, 2026 Read article
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Custodial Violence on Undertrial Prisoners Is Biggest and Hidden Threat to Human Rights: Legal Implications and Global Concern
Abstract: Torture has existed for as long as humans have. Torture in custody, which might result in the accused's death, is not a new phenomenon; it has long been a practice. A person who has been detained while being investigated, examined, or tried for a crime they are suspected of committing is known as a "under-trial." The percentage of undertrial inmates held in jails for more than a year has increased …
Published in NOLEGEIN Journal of Corporate & Business Laws · Vol. 7, Issue 2, 2024 · pp. 18–28 Read article
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Adapting to Consumer Trends in E-Commerce: A Case Study of the Amazon Shopping App
Abstract: The purchasing and selling of goods and services through internet services is referred to as e-commerce, or electronic commerce. E-commerce helps consumers to exchange value online and make available the facilities at their desk. E-commerce is gaining importance throughout the globe. The development of e-commerce has helped get massive marketplaces to small, single-product shops to large businesses. This increase in e-commerce has also led to the significant shift in consumer …
Published in NOLEGEIN Journal of Corporate & Business Laws · Vol. 8, Issue 2, 2025 · pp. 1–13 Read article
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Economic Crash of Covid-19
Abstract: The Coronavirus flare-up is a sharp update that pandemics, as other seldom-happening calamities,have occurred before and will keep on occurring later on. Regardless of whether we cannot forestallperilous infections from arising, we ought to get ready to hose their impacts on society. The currentepisode has had serious financial outcomes across the globe, and it does not appear as though anynation will be unaffected. This not just has ramifications for the …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 4, Issue 1, 2021 Read article
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The Influence of Consumer Behaviour on Market Research
Abstract: Consumer behaviour is a crucial aspect of market research, as it provides insight into the behaviour, preferences, and decision-making processes of consumers. Businesses must have a thorough understanding of consumer behaviour in order to design effective marketing, product development, and sales strategies. This paper discusses the influence of consumer behaviour on market research, including the methods and tools used in market research, and the challenges faced by researchers. It also …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 5, Issue 2, 2022 · pp. 32–36 Read article
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Analyzing The Influence of Marketing Tactics in The Fast- Food Sector on Consumer Behavior
Abstract: India's diverse culture, which is made up of several states and regions, is implicitly reflected in its diverse cuisine. Home-cooked meals are a tradition among Indians, and both religion and the individual enjoy them. However, due to rising awareness of and influence from western civilization, there has been a slight shift over time in the food consumption pattern among urban Indian households. The economic shifts led to the entry of …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 7, Issue 1, 2024 · pp. 6–13 Read article
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Understanding Consumer Behavior in Purchasing Branded Footwear: A Review Study
Abstract: Consumer buying behaviour towards branded footwear is influenced by various factors, including brand image, quality perception, marketing strategies, and digital engagement. This review examines the key drivers shaping consumer preferences, such as trust, brand loyalty, price sensitivity, and the role of social media in purchase decisions. The emergence of e-commerce and advancements in digital marketing have significantly transformed the way consumers engage with footwear brands, resulting in noticeable changes in …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 8, Issue 1, 2025 · pp. 1–8 Read article
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Role of Research in Nation Building
Abstract: This article focuses on the role of research in building of nation. Nation is a group of people living in a country with a distinct government. Building of nation is necessary for evolution and progress. The meaning of nation building is development of education. The base of nation building is research. Research is developed from knowledge. Knowledge is the ability to think innovative ideas from human mind. A person who …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 3, Issue 2, 2020 · pp. 9–13 Read article
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Domestic Payment Frauds in India (2022–2025): A Quantitative Analysis of Trends, Risk Indicators, and Policy Implications
Abstract: The rapid rise of digital payment systems in India, especially the Unified Payments Interface (UPI), has changed how financial transactions are made by improving convenience, speed, and access for everyone. However, this increase in digital payments has also led to more cyber-related risks, particularly domestic payment fraud. This research aims to look at the patterns and implications of domestic payment fraud in India from September 2022 to March 2025, using …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 8, Issue 2, 2025 · pp. 6–15 Read article
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Impact of Demonetization
Abstract: The French coined the term Demonetize in 1850 -1855, and many countries have used the demonetization policy with restriction and discomfort as it disrupts both the economy and population Present study is an event study. Demonetization in India was an historical decision and present paper is analysis of immediate change in important macro variables due to demonetization. Paper calls for further study on effect of demonetization too which will be …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 1, Issue 2, 2018 · pp. 7–13 Read article
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A Study on Entrepreneurship Education Programme in the Curriculum of Indian Higher Education System
Abstract: India is one among the fastest growing economies in the world. The modern era has brought many opportunities to bring changes in multiple fields. Introduction of globalisation, industrialisation and commercialisation brought an immense transformation in various aspects of life. Entrepreneurship plays a key role in the economic development of a country. The major problems like unemployment and poverty are addressed by entrepreneurship. Various support initiatives like Make in India, Start …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 3, Issue 1, 2020 · pp. 1–5 Read article
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A Critical Analysis of Role of Innovation and Entrepreneurship on HR Practices in India
Abstract: The dynamic environment and globalization has brought about a consistent pressure on the organizations to continually change their practices, product and process, to endure and support. Besides, the organizations have perceived the necessity of introducing innovative and new practices, product and process. In the globalization time, to contend and continue in a long run, a business foundation must be inventive and cultivate the culture of innovation and entrepreneurship by tapping …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 5, Issue 2, 2022 · pp. 1–12 Read article
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A Review of Challenges for Sustainable Development Goals in India
Abstract: Sustainable development follows a multidisciplinary approach of the certain problems, their resolutions and their interaction with sustainable development goals (SDGs). Sustainable development not only ensures effective use of their limited resources but also improve human welfare with the help of various policies that increases income equality, health and education. This paper try to know the challenges which nations are facing to achieve seventeen sustainable development goals set up by United …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 6, Issue 1, 2023 · pp. 58–62p Read article
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Understanding The New Education Policy 2020 - What Does It Mean for India
Abstract: The new Education Policy (2021) is a significant step towards upgrading India's education system for the 21st century and ensuring that the students of the country have the information and skills necessary to compete effectively in the global economy. The policy that the government has outlined outlines a comprehensive framework that will help create an environment where students have access to the best educational opportunities, teachers are empowered and motivated, …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 7, Issue 1, 2024 · pp. 30–34 Read article
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Cultivating Innovation: Strategies for Agriculture Entrepreneurship Development
Abstract: Agriculture entrepreneurship plays a vital role in driving innovation, economic growth, and sustainability within the agricultural sector. By combining the principles of business with the unique challenges and opportunities presented in agriculture, entrepreneurs are able to create value, drive change, and contribute to food security on a global scale. In this article, we will explore the strategies and resources available for aspiring and established agricultural entrepreneurs, highlighting the importance of …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 7, Issue 2, 2024 · pp. 22–28 Read article
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Entrepreneurial Perspectives on Implementing Open and Distance Learning in Secondary Education
Abstract: This study investigates the entrepreneurial implications of Open and Distance Learning (ODL) in secondary education, particularly in Kuje Area Council, Federal Capital Territory, Nigeria. Amidst challenges posed by traditional learning methods exacerbated during the Covid-19 pandemic, ODL emerges as a critical avenue for nurturing entrepreneurial skills and fostering innovative educational practices. Using a descriptive research design and validated questionnaire, this research explores the feasibility and challenges of integrating ODL in …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 7, Issue 2, 2024 · pp. 51–61 Read article