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311 articles for “Research and development”
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Latest Trends in Development of Soft Skills in Managers for Successful Organisations
Abstract: A skill is a perfect balance between knowledge and behaviour that is to say what is to be done andhow it is to be done. It can also be the balance between practice and time. Soft skills are the nontechnical skills and abilities that will help to carve out a successful career assisting in transformingthe managers to become completely professional. These soft skills not only help in shaping the careerof …
Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 4, Issue 1, 2021 Read article
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AI-Powered Strategic HRM: Preparing Students and Organizations for the Talent Demands of 2026–2027 Smart Enterprises
Abstract: The rapid evolution of artificial intelligence (AI) is reshaping Human Resource Management (HRM) and redefining workforce expectations in the emerging era of smart enterprises. This study examines the integration of cognitive, generative, and sentient AI into strategic HRM to prepare students and organizations for the talent demands of 2026–2027. It proposes a novel theoretical framework that aligns AI-powered HR practices with student learning, university curricula, and industry skill requirements, addressing …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 9, Issue 2, 2026 · pp. 20–31 Read article
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A Study of the Green HRM Practices and Its Role in Sustainable Development
Abstract: As of late, there has been noticed expanding mindfulness inside business networks on the criticalness of practicing environmental awareness and embracing different climate of the board techniques. Considering the whole expanding social class and ecological emergency nowadays, maintainable improvement is an unquestionable requirement for business production. Maintainable advancement has now become the need of the hour. The idea of worry for climate appears to have a sweeping critical function for …
Published in NOLEGEIN Journal of Human Resource Management & Development · pp. 9–18 Read article
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The Role of Mentoring in Reducing Employee Attrition in the IT Sector
Abstract: The present paper aims at explaining how mentoring can be applied effectively to decrease employee turnover in the Information Technology (IT) sector. The reasons for high employee turnover in the IT sector include high work demands, limited career growth, and burnout. This paper aims at examining how the mentoring programs support employees in the IT industry in order to reduce turnover. Mentoring programs offer employees support, career guidance, and emotional …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 8, Issue 2, 2025 · pp. 6–11 Read article
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Build The Skills Your Company Needs
Abstract: This article explores the critical importance of intelligence agencies and understanding "intelligence of the future" for contemporary companies' survival and success. It begins with recent research on the evolving nature of professional positions, jobs, and requisite skills within companies. Two distinct approaches to developing organizational capabilities for consulting firms are presented, along with preliminary steps for establishing an intelligence agency and identifying key issues. Examples from various companies demonstrate diverse …
Published in NOLEGEIN Journal of Organizational Behavior Management · Vol. 7, Issue 2, 2024 · pp. 37–42 Read article
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Tackling Covid-19 from Technological advancement
Abstract: In the universe, it has changed day-to-day exercises; something as simple as a walk in the garden is perceived very differently now. The same is valid for business. Various business houses have closed down or changed to oblige a social distancing. New way of consumer and worker behavior and expectations have emerged during the first week of the crisis. Corona-virus addresses a giant monetary shock and weight. Lately, the center …
Published in NOLEGEIN Journal of Management Information Systems · Vol. 4, Issue 2, 2021 · pp. 40–44 Read article
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Analysis The Relation Between Education Motivate and People to Become Entrepreneurs
Abstract: Education plays a crucial role in motivating people to become entrepreneurs. Entrepreneurship education cultivates innovative talents, which are essential for future development. It provides students with the knowledge, skills, and resources needed to identify opportunities and develop the necessary resources for success. The following points highlight the importance of education in fostering entrepreneurial motivation: Innovation and Entrepreneurial Mindset: Entrepreneurship education encourages students to develop an entrepreneurial mindset, which is linked …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 7, Issue 1, 2024 · pp. 1–5 Read article
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A Study on Impact of Pricing Strategy on Customer PurchaseIntention with reference to FMCG products
Abstract: This study looks at how pricing strategy affects customers' purchase intention towards FMCG products, as price is one of the main factor’s customers consider while buying everyday products. The study focuses on understanding how pricing methods such as discounts, promotional offers, and value-based pricing influence customers' buying decisions. The information for the study was collected through a structured questionnaire, and additional details were obtained from books, journals, company reports, and …
Published in NOLEGEIN Journal of Advertising and Brand Management · Vol. 9, Issue 2, 2026 Read article
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Building a youth centric brand marketing strategies of Boat In Indian Audio market in MI Store at Tiruppur
Abstract: This study investigates the impact of youth-centric marketing strategies adopted by boAt, a leading Indian audio and lifestyle brand, in engaging young consumers at the MI Store in Tiruppur, a rapidly developing tier-II city. With the expansion of digital lifestyles and increasing smartphone penetration, the research examines how boAt effectively utilizes influencer marketing, social media promotions, exclusive product launches, and experiential branding initiatives to strengthen its connection with consumers aged …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 9, Issue 1, 2026 · pp. 34–40 Read article
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Creating Powerful Digital Marketing Plans to Boost Lead Generation and Brand Engagement in B2B Markets
Abstract: This study finds what digital marketing strategies are best and most efficient in B2B brand engagement and lead generation, considering unique needs and behaviors in the B2B clientele. This research, adopting a qualitative approach, examines the existing strategies and their effectiveness on brand engagement and lead generation through semi-structured interviews with 20 firms. Key trends, challenges, and best practices were identified using thematic analysis of data obtained, giving a wide …
Published in NOLEGEIN Journal of Global Marketing · Vol. 8, Issue 1, 2025 · pp. 6–14 Read article
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Pricing Dynamics in the Global Marketplace: A Comprehensive Analysis of Cost, Value, and Competition
Abstract: The most common pricing methods used by international companies are based on price, customer value and competition. The aim of this study, in addition to data, is to analyze the current state of advertising costs worldwide, identify copywriters and leading publishing houses, and provide further research opportunities. To this end, we used bibliometric methods to identify relevant literature in four databases: Web of Science, Emerald, Elsevier, and Spell. A total …
Published in NOLEGEIN Journal of Operations Research & Management · Vol. 7, Issue 1, 2024 · pp. 32–44 Read article
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Inclusive Education: Policy Perspective
Abstract: Inclusive is receiving children with exceptionalities in the mainstream. There are a variety of aspects such as structural, historical, and religious factors, which shape the course of special education, inclusion, and the development of law and guiding principle in India. With the experience of a complicated history and social structure, the emergence efforts of India towards special education, particularly the inclusive policy are quite significant education programmes. Do not depend …
Published in NOLEGEIN Journal of Corporate & Business Laws · Vol. 3, Issue 2, 2020 · pp. 1–5 Read article
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A Study on the Collision of Education Development in the Growth of the Indian Economy and Population
Abstract: Education helps create core values for each nation. Education plays a stellar role in the development of the economy. Education not only provides solutions to economic problems like poverty, unemployment, and economic growth, but it also gives the solution to different social issues like crime rate, population growth etc. In building a nation, the contribution of education is as vital as the economy's growth for a nation's development. Hence this …
Published in NOLEGEIN Journal of Financial Planning and Management · Vol. 6, Issue 2, 2023 · pp. 33–37 Read article
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The Adoption Dilemma: Unlocking the Potential of Open Government Data in Developing Countries
Abstract: Open Government Data (OGD) initiatives have become increasingly crucial for promoting transparency, increasing efficiency, and encouraging citizen engagement in public administration. However, organisations' successful adoption of OGD, especially government agencies, depends on various factors. The Unified Theory of Acceptance and Use of Technology (UTAUT) model is expanded in this study by including perceived risk as a crucial factor influencing OGD uptake in Tanzania.. Recognising that data accuracy, privacy, and security …
Published in NOLEGEIN Journal of Management Information Systems · Vol. 8, Issue 1, 2025 · pp. 1–11 Read article
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Training Need Analysis of UG and PG Teaching Staff
Abstract: The aim of this study is to identify training needs of university faculty members, to understand the impacts of a proper training need analysis and understand the skill gap. A list of training needs of faculty members will be developed in terms of technological innovations in general, developing skills of faculty members in the use of technological innovations and promoting university faculty members in quality assurance skills. The data collection …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies Read article
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Training Need Analysis of UG and PG Teaching Staff
Abstract: The aim of this study is to identify training needs of university faculty members, to understand the impacts of a proper training need analysis and understand the skill gap. A list of training needs of faculty members will be developed in terms of technological innovations in general, developing skills of faculty members in the use of technological innovations and promoting university faculty members in quality assurance skills. The data collection …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 4, Issue 2, 2021 · pp. 32–43 Read article
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Factors Affecting Performance of SMEs: A Study on Satkhira District of Bangladesh
Abstract: The development of SMEs has always been a big challenge in developing countries. While SMEs are playing a significant role in the economic growth of Bangladesh, there is a lack of research examining the effects of some factors on their performance. This article proposes a conceptual framework and explains the internal factors affecting SMEs performance. The study employed qualitative interviews with the owners of SMEs dealing with 1. mango cultivation, …
Published in NOLEGEIN Journal of Financial Planning and Management · Vol. 6, Issue 2, 2023 · pp. 19–32 Read article
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Revolutionizing HR: How AI Is Transforming Human Resources and Powering Business Growth
Abstract: Artificial Intelligence (AI) is an advanced technology is helpful to analyze, interpret, recommend, solve problem as well as make decision for various fields including Human Resource (HR). The study of HR focuses on the human resources that are present in a company. It justifies some responsibilities like recruitment, compensation benefits, performance appraisal, training and development, payroll scheme, employee relations etc. In today’s era. AI is serving an important role associated …
Published in NOLEGEIN Journal of Management Information Systems · Vol. 8, Issue 2, 2025 · pp. 7–16 Read article
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Factors That Affect an Individual to Become an Entrepreneur
Abstract: The process of identifying chances to develop a new method, product, or service and locating the resources needed to take advantage of the opportunity to improve people's lives is what defines entrepreneurship. Either a team or an individual may do this. A predisposition for taking risks, inventiveness, proactivity, and originality are characteristics of effective entrepreneurs. Various elements, including team member qualities, team leadership, and demographic and informational diversity, impact the …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 7, Issue 1, 2024 · pp. 20–24 Read article
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Opportunities and Difficulties of Artificial Intelligence in Human Resource Management
Abstract: Artificial Intelligence (AI) is an advanced technology, helpful in analyzing, interpreting, recommending, solving problems, and making decisions for various fields, including Human Resources. Human resources, shortly known as HR, is a complete analysis of the employees of an organization. It justifies some responsibilities like recruitment, compensation benefits, performance appraisal, training and development, payroll scheme, employee relations, etc. In today’s era. AI is serving an important role associated with HR practices …
Published in NOLEGEIN Journal of Operations Research & Management · Vol. 8, Issue 2, 2025 · pp. 9–18 Read article