NOLEGEIN Journal of Global Marketing
Volume 6, Issue 2 (2023)
Published
Table of contents
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Analysis the Role and Significance of Entrepreneurship in Education
Abstract: The role and significance of entrepreneurship in education are multifaceted and have a direct impact on the success factors in mobile commerce. In order to educate college students for a particular vocation, entrepreneurial education seeks to develop and promote these qualities in them as well as their ambition, drive, pioneering spirit, and sense of adventure. business venture or plan The development of the strategic skills and resources needed by an …
Published in NOLEGEIN Journal of Global Marketing · Vol. 6, Issue 2, 2023 · pp. 1–5 Read article
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Study on Customer Fulfilment with the Execution of Customer Retention Strategies with Special Emphasis to Print Media
Abstract: Effective communication is crucial for the growth of any organization and is essential for social contact and daily life. Print media is a valuable source of information on the socioeconomic and political landscape, acting as an information and education agency and democratic instrument. It has been crucial during the independence struggle and has become a tool for improving knowledge, overcoming fear, and learning about current events. Customer retention is the …
Published in NOLEGEIN Journal of Global Marketing · Vol. 6, Issue 2, 2023 · pp. 15–19 Read article
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A Study to Examine the Concerns and Hardships in the Implementation of the 2020 National Education Policy
Abstract: Education plays a crucial role in unlocking human potential, fostering an inclusive society, and driving national development. Ensuring equitable access to quality education is paramount for India’s continued growth and global prominence in areas such as economic advancement, social justice, scientific, innovation, national integration and cultural preservation. The National Education policy 2020, introduced on July 29, 2020, acknowledges the need to address the shortcomings of the existing education system, rooted …
Published in NOLEGEIN Journal of Global Marketing · Vol. 6, Issue 2, 2023 · pp. 20–24 Read article
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A Study on Employee Attitude towards the role of Intrapreneurship in Organizational Performance
Abstract: This research paper delves into the concept of intrapreneurship, the practice of fostering entrepreneurial behaviour within established organizations, and its impact on employees and organizations. By surveying 250 employees from diverse industries in Mumbai and reviewing existing literature, this study seeks to understand current attitudes and perceptions regarding intrapreneurship, identify challenges employees face, assess organizational support, and evaluate the recognition of employee contributions. The findings reveal a positive outlook on …
Published in NOLEGEIN Journal of Global Marketing · Vol. 6, Issue 2, 2023 · pp. 25–31 Read article