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203 articles for “product development”
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Understanding Innovation Strategies for New Product Development
Abstract: The current literature indicates a high rate of New Product Development (NDP) failure. Many of them believe that the main reason behind such failures is the way the NPD process is managed. Though the scientific literature employing the term is not structurally consistent enough, it has attained a widely spread implementation-based response in the shape of national and regional innovation systems, as well as other innovation fostering initiatives. Innovation reflecting …
Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 1, Issue 2, 2018 · pp. 21–25 Read article
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Collective Intelligence Value in the culture context: New Product Development and User Innovative Behavior
Abstract: This study aimed to investigate the impact of collective intelligence on new product development (NPD) and user inventive behavior in organizational settings. The Study decisions were made using the nomothetic approach, survey conducted among 60 product development managers from 10 organizations in the industry revealed that there is a positive relationship between innovative behavior and performance (both outcomes and efficiency). However, this relationship is mediated by the positive effect of …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 7, Issue 2, 2024 · pp. 1–7 Read article
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Green Product Development and Promotion
Abstract: Now more than ever, we find ourselves deeply concerned about environmental challenges. Air contamination, plastic waste all over ground and in oceans, climate change, and food discards all stands as significant dangers, prompting us to take action to safeguard our planet. In response to these issues, millions are opting for socially responsible organic items, even if it means paying a premium. Recognizing this shift, businesses are increasingly adopting eco-friendly marketing …
Published in NOLEGEIN Journal of Management Information Systems · Vol. 8, Issue 1, 2025 · pp. 23–30 Read article
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Supply Chain–Significance and Future Trends
Abstract: Supply chain is competitive tool for all organizations in present time. Much importance was not givenearlier, but now focus has been shifted and supply chain management has got its due importance.Paradigm has been changed. Product development has become very important. Supply the product toconsumers is also important as consumer is now more demanding. Supply chain dynamics is going tobe changed as we are approaching towards a new world order. Supply …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 4, Issue 1, 2021 Read article
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Corona Response: The Case Study of Bhabhiji Papad
Abstract: This is a business case study. It is about how a company saw opportunity in Covid19 and launched new product to meet the market demand. Due to Covid19, there is a demand of products that develop immunity. Bhabhi ji papad launched a product that builds immunity. This product got lot of media attention. The product was launched by central minister Mr. Arjun Ram Meghwal. The case study is designed to …
Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 3, Issue 2, 2020 · pp. 30–32 Read article
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Analysis of JOB Management Techniques and Development of a Lean Production Methodology for Reduction of Counterproductive Content and Time in an Automobile Industry
Abstract: This thesis work provides the methodology containing the management techniques for the Managers to improve the ability to manage time effectively, and simultaneously identifying and encountering the work content which is reasons to losing the time in ineffective process and at last producing nonproductive results. Also the thesis methodology gives the idea to grow the performance potential with more effective time utilization, and will increase organizational productivity.
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 1, Issue 2, 2018 · pp. 14–22 Read article
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Science Technology and Innovation Gives Extra Boost to Development in Developing Countries
Abstract: The development of developing nations indicates that science, technology and innovation regulations which might be properly included into national improvement strategies and mixed with institutional and organizational modifications gives faster growth. It can help to boost productiveness and improve firm competitiveness. It also aids and creates new jobs. Different activities are carried out in collaboration with different un-entities, multilateral improvement institutions and country-wide opposite numbers. Technology and innovation coverage critiques …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 3, Issue 1, 2020 · pp. 1–4 Read article
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Supply Chain—Significance and Future Trends
Abstract: Supply chain is competitive tool for all organizations in present time. Much importance was not given earlier, but now focus has been shifted and supply chain management has got its due importance. Paradigm has been changed. Product development has become very important. Supply the product to consumers is also important as consumer is now more demanding. Supply chain dynamics is going to be changed as we are approaching towards a …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management Read article
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Impact of Training and Development on Employee Retention
Abstract: In the context of global business competition, organizations hope that HR is their primary resource and that their employees move forward and support themselves in achieving their organizational goals in this world. In view of this concept, organizations invest heavily in training and development programs for their employees to change the way they think and have ideas and apply their understanding and ethical standards. Most organizations hope that the improved …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 5, Issue 1, 2022 · pp. 1–7 Read article
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Key Strategies for Enhancing Afghanistan’s Gross Domestic Product Growth: Analysis of Internal and External Influential Factors
Abstract: This study aims to examine the internal and external factors affecting the growth of Afghanistan’s Gross Domestic Product (GDP). A mixed-method approach, combining quantitative and qualitative techniques, was employed. Data were collected through questionnaires distributed to 91 employees from the Ministry of Economy, the National Statistics and Information Authority, universities professors, and analyzed using SPSS software. The reliability coefficient of the questionnaire, measured by Cronbach’s alpha, was 0.816, indicating good …
Published in NOLEGEIN Journal of Global Marketing · Vol. 9, Issue 1, 2026 Read article
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A Study on Satisfaction Level of Consumers Towards Royal Enfield in Tirupur District
Abstract: Consumer perception is very important factor to be considered in new product development or doing modifications in the available product in the market. The present study aims in determining the consumer perception towards the Royal Enfield motorcycles in Tirupur District. The researcher seeks to collect information from the respondents in the usage patterns and preference of the respondents who are using Royal Enfield bikes which consists of brand image, awareness, …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 2, Issue 2, 2019 · pp. 20–24 Read article
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Infrastructure and Development in Nigeria: The Financing Implications of Budget Deficits for Economic Productivity
Abstract: A consensus of opinions from the scholarly literature reiterates that the major cause for the buildup of external and domestic debt, by low-developed Developed Countries (LDCs), is the financing burden arising from public expenditure, which is associated with fiscal deficit. In Nigeria, the provision of infrastructure, such as in the area of transportation via road construction, airways and waterways, via the financing of budget deficits, however, has implications for productivity. …
Published in NOLEGEIN Journal of Financial Planning and Management · Vol. 7, Issue 1, 2024 · pp. 105–116 Read article
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A Conceptual Study on Reflected Learning and Emerging Challenges in Digital Journey
Abstract: Today, for most kind of businesses, digitalization is a fundamental agent of transition. As such, digitalization is not a unitary issue. Digitalization can be approached in various ways as it provides opportunities and threats on various dimensions. The present research paper identifies and also examines four stages of marketing’s digitalization journey till date, and also points of interest along the way. The journey of digitalization provides a narrative and metaphor …
Published in NOLEGEIN Journal of Global Marketing · Vol. 3, Issue 1, 2020 · pp. 1–15 Read article
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A Study on Factors Influencing Consumer Purchase and Intension towards daily products.
Abstract: The contemporary consumer marketplace offers a vast array of dairy choices characterized by distinct brands, diverse pricing structures, and varying quality standards. As health consciousness and urbanization rise dramatically among consumers, the demand for safe, hygienic, and premium quality dairy staples has surged concurrently. Modern buying journeys are heavily swayed by multi- dimensional factors, including structural packaging formats, online social proof, and widespread point-of-sale availability. This study utilizes Consumer Behaviour …
Published in NOLEGEIN Journal of Advertising and Brand Management · Vol. 9, Issue 2, 2026 · pp. 47–53 Read article
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A Study on Sustainable Dairy Marketing Practices Followed by the Indian Dairy Industry
Abstract: The Indian dairy industry plays important role in the country's economy and agricultural landscape, providing livelihoods to millions of people while meeting the nutritional needs of entire population. In recent years, the industry has witnessed significant growth and transformation, with a focus on sustainability across various aspects of dairy production and marketing. This paper presents a comprehensive study on sustainable dairy marketing practices adopted by the Indian dairy industry. It …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 7, Issue 2, 2024 · pp. 35–43 Read article
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A Concentrate on Indian Economy and effect of Coronavirus Pandemic on Indian Economy
Abstract: India has arisen as the quickest developing significant economy on the planet according to the Focal Measurements Association (CSO) and Global Money related Asset (IMF) and being one of the main three monetary powers of the world throughout the following 10-15 years is normal. It is the tenth biggest economy by Gross domestic product and liable to be the third biggest economy with a Gross domestic product size of $15 …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 7, Issue 1, 2024 · pp. 1–5 Read article
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Corporate and Business Strategies of Tesla Company
Abstract: Tesla Company has become one of the leading electric vehicle manufacturing companies in the US market. The differentiation strategy currently adopted by Tesla Company is not making the organisation distinct in the US electric vehicle industry. This report has recommended the favourable corporate and business strategic directions for Tesla in order to achieve its strategic vision and thereby gain sustainable competitive advantage in the US market. At the corporate level, …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 3, Issue 2, 2020 · pp. 10–23 Read article
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Paradigm shift in Supply Chain – Post Pandemic Era.
Abstract: Many organizations lost its importance and performance during covid period. Supply chain of manyorganizations became totally defunct. Even financial supply chain also was not working and financegot stuck across the world. Now we need to design the supply chain and supply chain network in a newway. So we can defend any situation in future. In the 1940s and 1950s, the focus was into materialhandling in labor intensive operations and making …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 5, Issue 1, 2022 Read article
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Analyzing Role of User-generated Content in Marketing in Digital Age
Abstract: User-generated content is that content on the internet in which users contributed in creation. In this digital age, customers are creative and actively engage with the business. They share their opinions, inventions, and insights. Users also create posts while using business’s products and services and share them with their audience. Tools for collecting user-generated content include Blogs and Groups, Photos and Videos, Questions and Answers, Ratings and Reviews, and Wish …
Published in NOLEGEIN Journal of Information Technology & Management Read article
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The Influence of Consumer Behaviour on Market Research
Abstract: Consumer behaviour is a crucial aspect of market research, as it provides insight into the behaviour, preferences, and decision-making processes of consumers. Businesses must have a thorough understanding of consumer behaviour in order to design effective marketing, product development, and sales strategies. This paper discusses the influence of consumer behaviour on market research, including the methods and tools used in market research, and the challenges faced by researchers. It also …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 5, Issue 2, 2022 · pp. 32–36 Read article