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708 articles for “: Contactless payment, COVID-19, digital wallet, payment issues”
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Impact of COVID-19 on Digital Payment System in Chennai
Abstract: The goal of this study is to quantify the impact of the COVID-19 pandemic on the digital paymentsystem in Chennai. The COVID-19 pandemic has accelerated the adoption of digital payment systemswhile also causing a significant increase in users taking precautionary measures to ensure the safetyof their financial transactions. Questionnaires were used to collect primary data on the ground, whilesecondary data was gathered via the internet, journals, and business publications. A …
Published in NOLEGEIN Journal of Performance Management & Retention Strategies · Vol. 4, Issue 2, 2021 · pp. 24–31 Read article
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A Study on Recent Trends in Digital Payment System in India
Abstract: India’s digital payment ecosystem has experienced an unprecedented transformation over the past decade, positioning the country as one of the global leaders in real-time digital transactions. This rapid growth has been primarily driven by the Unified Payments Interface (UPI), strong government initiatives under Digital India, expansion of digital public infrastructure, increasing smartphone penetration, and continuous innovation by fintech companies. My study examines recent trends in India’s digital payment landscape during …
Published in NOLEGEIN Journal of Financial Planning and Management · Vol. 9, Issue 1, 2026 Read article
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Growth of Digital Wallets in India: Opportunities and Challenges for Business
Abstract: The rapid growth of digital wallets has become one of the most significant developments in India’s evolving digital financial ecosystem. Supported by technological advancements, widespread smartphone adoption, affordable internet connectivity, and proactive government initiatives such as Digital India and Unified Payments Interface (UPI), digital wallets have transformed the way financial transactions are conducted across the country. This study examines the growth of digital wallets in India and evaluates the opportunities …
Published in NOLEGEIN Journal of Financial Planning and Management · Vol. 9, Issue 1, 2026 Read article
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UPI and the Transformation of India's Digital Economy
Abstract: From a payment innovation, the Unified Payments Interface (UPI) has grown into a crucial pillar of India's quickly developing digital economy. It is important not just for facilitating electronic transfers but also for establishing an interoperable environment where banks, merchants, customers, and IT firms may engage in digital transactions via a shared infrastructure. This shift has been expedited by the expansion of mobile connection, cellphones, bank account penetration, and financial …
Published in NOLEGEIN Journal of Management Information Systems · Vol. 9, Issue 2, 2026 Read article
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COVID-nomics: The Economic Impact of COVID-19
Abstract: As we know, there are few things in this world that do not have two-faced implication, COVID-19 has also had both positive and negative economic impacts. As the monetary outcomes following from the COVID-19 emergency unfurl, it is normal that more seasoned economic assets will be affected, as they have been during past fiscal plunges. These variables will hit more diligently in significant expense zones of the nations where monetary …
Published in NOLEGEIN Journal of Global Marketing · Vol. 4, Issue 2, 2021 · pp. 15–18 Read article
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A Conceptual Study on Reflected Learning and Emerging Challenges in Digital Journey
Abstract: Today, for most kind of businesses, digitalization is a fundamental agent of transition. As such, digitalization is not a unitary issue. Digitalization can be approached in various ways as it provides opportunities and threats on various dimensions. The present research paper identifies and also examines four stages of marketing’s digitalization journey till date, and also points of interest along the way. The journey of digitalization provides a narrative and metaphor …
Published in NOLEGEIN Journal of Global Marketing · Vol. 3, Issue 1, 2020 · pp. 1–15 Read article
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A Study on Assessing the Effectiveness of Indian Post Payments Bank in Expanding Financial Inculsion Among Rural Area
Abstract: Financial inclusion remains a critical driver of equitable economic development in India, particularly in rural areas where access to formal banking services has historically been limited. This study examines the effectiveness of India Post Payments Bank (IPPB) in expanding financial inclusion among rural populations by leveraging the extensive postal network and digital banking infrastructure. Established to bridge the last-mile connectivity gap, IPPB delivers doorstep banking services through postmen and Gramin …
Published in NOLEGEIN Journal of Operations Research & Management · Vol. 9, Issue 2, 2026 Read article
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The Effect of Digital Payment Systems on Financial Performance of Small Retailers: Evidence from a Social Media-Based Survey in Nigeria
Abstract: Objective: This study examines the effect of digital payment systems on the financial performance of small retailers in Nigeria using primary data collected through a social media-based survey. Material and Methods: A cross-sectional research design was employed. Data were collected from 350 small retail business owners through structured questionnaires distributed via social media platforms, including WhatsApp and Facebook. A non-probability convenience sampling technique was adopted. The collected data were analyzed …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 9, Issue 2, 2026 · pp. 1–7 Read article
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Digital Payment Adoption in India: A UTAUT2-Based Analysis of Facilitators and Inhibitors
Abstract: The rapid expansion of digital payment systems in India has created a paradox characterized by extensive technological availability alongside uneven user adoption. Although digital payments offer significant advantages, such as convenience, speed, transparency, and enhanced financial inclusion, behavioral resistance continues to limit their widespread acceptance. Concerns related to usability, trust, and perceived value often influence individuals’ decisions to adopt such technologies. In thiscontext, the present study extends the Unified Theory …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 9, Issue 1, 2026 · pp. 25–35 Read article
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Role of Marketing Communication in Adoption of Digital Wallets and UPI Apps
Abstract: India’s transition toward a cash-lite economy has been significantly accelerated by the rapid expansion of mobile-based financial technologies, particularly digital wallets and Unified Payments Interface (UPI) applications. However, the widespread adoption of these platforms depends not only on technological accessibility and usability but also on how effectively their benefits, security, and reliability are communicated to users. This study examines the role of marketing communication in influencing the adoption and continued …
Published in NOLEGEIN Journal of Financial Planning and Management · Vol. 9, Issue 2, 2026 Read article
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Digital Platform Preferences and Engagement Patterns in Semi-Rural Karnataka: A Study
Abstract: Digital marketing has already entered the education sector due to the proliferation of internet access and mobile technology, which offer scalable, cost-effective and targeted means of communication. As the internet is widely and easily available in rural areas, educational institutions can leverage digital marketing there as well. Objectives: The current study examines the digital platform preferences & engagements of SSLC/ 10th students studying in rural and semi-urban areas. Try to …
Published in NOLEGEIN Journal of Global Marketing · Vol. 9, Issue 1, 2026 Read article
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Adoption of Unified Payments Interface Among College Students and Educators
Abstract: Digital payment systems play important role in supporting sustainable development. One of the most successful examples in India is the Unified Payments Interface (UPI), introduced by the National Payments Corporation of India in 2016. UPI allows users to make real-time digital transactions through mobile applications and has become one of the most widely used payment systems in India. Currently, Millions of transactions are processed through UPI every month. This study …
Published in NOLEGEIN Journal of Financial Planning and Management · Vol. 9, Issue 2, 2026 · pp. 11–18 Read article
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A Study on Strategic HR Practices in the Digital ERA and Their Impacton Employee Retention and Performance
Abstract: This paper aims to investigate strategic(HR) human resource practices in the digital era and their impact on employee retention and organizational performance. With the rapid evolution of technology and its effect on organizational structures, there is a improving need to reorganize human resource functions to become agile, data-driven, and Employee centric. This paper seeks to investigate strategic human resource practices in the digital age, including digital recruitment strategies, virtual training …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 9, Issue 2, 2026 · pp. 17–26 Read article
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Linked Case Studies Involving Traditional Kirana Stores, Department Stores, and Customers: A Study of Acceptability of Digital Marketing in the Backdrop of COVID-19
Abstract: Indian retail sector is going through an enormous change mainly in cities and towns in the new COVID-19 scenario. Organised retail formats, which include malls, hypermarkets, supermarkets, and departmental stores, have gained importance over the last two decades. Small traditional local kirana stores have faced a lot of competition from this organized sector. Customers too have been trying to cope with these new paradigms in the retail sector. The role …
Published in NOLEGEIN Journal of Management Information Systems · Vol. 4, Issue 2, 2021 · pp. 12–17 Read article
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Digital-Transformation Pathways for Sustainable Enterprises:Sectoral Evidence and the Integration of ESG Factors
Abstract: This study examines how digital transformation enables sustainable enterprise development through the integration of environmental, social, and governance (ESG) factors across diverse sectors. Drawing on evidence from manufacturing SMEs, Chinese listed firms, and underserved markets in the United States, the research develops a comprehensive understanding of the digital–sustainability nexus. Anchored in Resource-Based View, Dynamic Capabilities Theory, and Resource Orchestration Theory, the study highlights how digital technologies act as strategic enablers …
Published in NOLEGEIN Journal of Business Ethics, Ethos & CSR · Vol. 9, Issue 2, 2026 Read article
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Digital Afterlife Data Decay Protocols: Challenges, Frameworks, and FutureDirections
Abstract: What sticks around online when someone dies - things like email, profiles, stored files, or digital names - makes up what people call a digital afterlife. Long trails left behind in apps and platforms grow wider every year, making it more urgent to handle such information with care, respect choices made while alive, and avoid confusion later on. Problems pop up not just in how systems store or delete data …
Published in NOLEGEIN Journal of Corporate & Business Laws · Vol. 9, Issue 2, 2026 · pp. 22–26 Read article
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Knowledge Sharing Practices in the Digital Age: Challenges and Opportunities
Abstract: In the era of rapid digital transformation, knowledge sharing has moved beyond traditional settings to virtual platforms, social media, organizational intranets, and digital repositories. This paper explores the evolving practices of knowledge sharing in the digital age, focusing on how technology is reshaping how individuals, teams, and libraries create, store, disseminate, and reuse knowledge. The objective is to identify the key enablers and barriers to effective digital knowledge sharing, especially …
Published in NOLEGEIN Journal of Management Information Systems · Vol. 9, Issue 2, 2026 Read article
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A Study on the Influence of Cybersecurity Threats and Risk On the Adoption and Growth of Digital Banking
Abstract: Digital banking has grown into an essential part of the modern financial system by providing convenient, fast, and accessible digital financial services. such as mobile applications and online banking systems. The rapid growth of digital banking is supported by advancements in technological along with increased mobile internet accessibility, and the Demand for cashless financial services. However, the increasing use of digital banking has also resulted in cybersecurity challenges such as …
Published in NOLEGEIN Journal of Information Technology & Management · Vol. 9, Issue 2, 2026 Read article
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The Challenges on Enhancing Women’s Financial Inclusion Using Digital Financial Services
Abstract: Any nation's economic development will have reached a major new level if its citizens have adopted digital financial services on a mass scale. Particularly in light of the publication of the covid-19 data, the new diversified banking structure that has been established in India with the intention of using technology to improve financial services for underserved groups, such as small businesses and individuals with low incomes, has been established. The …
Published in NOLEGEIN Journal of Financial Planning and Management · Vol. 5, Issue 1, 2022 Read article
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The Evolution of Digital Payments in India: Assessing Impacts and Adoption Trends Before and After Demonetization
Abstract: This study investigates the evolution of digital payment systems in India, analyzing the impact of demonetization on adoption trends and perceptions before and after the policy change. The research employs a mixed-method approach, utilizing a structured questionnaire to gather quantitative data from a stratified sample of Indian residents. The questionnaire explores demographic factors, frequency of digital payment usage, changes in cash usage post-demonetization, perceived security, satisfaction levels, and readiness for …
Published in NOLEGEIN Journal of Information Technology & Management · Vol. 7, Issue 2, 2024 · pp. 26–35 Read article