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568 articles for “business”
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Internal Assessment of Rivers State University in Achieving Threshold, Distinctive, and Dynamic Educational and Business Capabilities
Abstract: Scanning an organization’s internal environment is necessary to identify strengths (internal capabilities/competencies) to be built on; weaknesses to be overcome; and potential external linkages, relevant to support. An internal assessment of Rivers State University was carried out via a resource audit, which entailed a survey/evaluation of available resources/competencies as well as deficiencies as a business entity. The internal assessment shows that Rivers State University possesses several core threshold resources and …
Published in NOLEGEIN Journal of Organizational Behavior Management · Vol. 5, Issue 2, 2022 · pp. 20–27 Read article
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What Ails Management Education?
Abstract: Based on a small survey, the author has identified issues and directions for management institutions so that they can prepare themselves for tomorrow. These issues are relevant to the business schools in preparing themselves for tomorrow. Based on findings, the author contends that industry connection, startup ecosystem, sustainable development, self management training, industry oriented research and investment in technology are crucial for survival and growth of business schools. The business …
Published in NOLEGEIN Journal of Operations Research & Management · Vol. 2, Issue 1, 2019 · pp. 22–24 Read article
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Making International Trade Easier: How Importer on Record (IOR) and Exporter on Record (EOR) Services Fuel the Growth of Small and Medium Businesses (SMEs
Abstract: In an increasingly interconnected global economy, small and medium-sized enterprises (SMEs) face significant challenges when entering international markets, from navigating complex regulatory landscapes to managing costly and time-intensive logistics. The importance of Importer of Record (IOR) and Exporter of Record (EOR) services in enabling SMEs to get over these obstacles and compete on a global scale is examined in this study. By assuming legal responsibilities, managing compliance, and handling intricate …
Published in NOLEGEIN Journal of Supply Chain and Logistics Management · Vol. 8, Issue 1, 2025 · pp. 7–15 Read article
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Consequence of Marketing Mix (7P) on the Business Success of Web Based Food Delivery Services: Customer Viewpoint
Abstract: The online food delivery service has become a very popular service nowadays to the consumers of Bangladesh. People are using this service and becoming loyal of it. Due to the outbreak of COVID-19, now people prefer to order more food using online food delivery apps. Considering brand loyalty to the customers, this study was basically aiming to analyze the impact of marketing mix elements. A Cross-sectional causal questionnaire survey was …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · pp. 23–28 Read article
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Online Marketing
Abstract: This paper is intended to focus on whether online marketing is helpful in business or not, as compared to traditional marketing. Subsequently, the steps that must be taken to make online marketing more efficient are highlighted. In today’s era of digitalization, Internet has promised a brilliant future and subsequently has become a favourite tool of marketing for researchers. Before the Internet, the business often faced difficulties in connecting to customers …
Published in NOLEGEIN Journal of Advertising and Brand Management · Vol. 3, Issue 1, 2020 · pp. 10–14 Read article
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The Theoretical Understanding of Integrated Marketing Communication Strategy: An Approach
Abstract: Accessing a larger group of customers and a targeted audience has always been a challenge for any business effort. Many previous business approaches have highlighted the significance of different methods reaching to a larger number of audiences to advertise or inform about a product. Integrated marketing communication plays an integral role in communicating business messages to a larger audience. IMC effectively helps in integrating all essential components of marketing efforts …
Published in NOLEGEIN Journal of Advertising and Brand Management · Vol. 6, Issue 2, 2023 · pp. 14–17 Read article
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Women Entrepreneurs: Barriers and Breakthroughs
Abstract: Women entrepreneurs are playing a transformative role in the global economy by driving innovation, generating employment opportunities, and contributing to sustainable development. Over the past decade, the participation of women in entrepreneurial activities has increased significantly across both developed and developing nations. Despite this progress, women entrepreneurs continue to encounter multiple barriers that limit their business growth and long-term sustainability. These challenges include restricted access to financial resources, gender discrimination, …
Published in NOLEGEIN Journal of Business Ethics, Ethos & CSR · Vol. 9, Issue 2, 2026 · pp. 21–26 Read article
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Legal Solutions for Business and Individual Needs: A Global Comparative Study
Abstract: The study investigates the legal options accessible to common people and small enterprises in India. For people, it examines insurance, property disputes, family issues, consumer protection, and accident claims. It looks at contracts, employment, taxes, formation, and intellectual property for firms. It examines alternate procedures such as consumer forums, Lok Adalats, arbitration, and mediation in addition to the traditional court system. It analyzes the obstacles—cost, complexity, lack of understanding, language, …
Published in NOLEGEIN Journal of Corporate & Business Laws · Vol. 9, Issue 1, 2026 Read article
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Consequence of Marketing Mix (7P) on the Business Success of Web Based Food Delivery Services: Customer Viewpoint
Abstract: The online food delivery service has become a very popular service nowadays to the consumers ofBangladesh. People are using this service and becoming loyal of it. Due to the outbreak ofCOVID-19, now people prefer to order more food using online food delivery apps. Considering brandloyalty to the customers, this study was basically aiming to analyze the impact of marketing mixelements. A Cross-sectional causal questionnaire survey was done from 5th August …
Published in NOLEGEIN Journal of Consumer Behavior & Market Research · Vol. 5, Issue 1, 2022 Read article
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Factors to BE Considered While Choosing Industry
Abstract: Whether you already have an idea for a new business or are just interested in becoming your own boss, it’s important to know a thing or two about the industry you’ll be getting into. After all, who’s going to loan you money if you don’t know where your industry is headed? And how do you plan to succeed if you don’t understand the competition? Business is the activity of making …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 2, Issue 1, 2019 · pp. 24–26 Read article
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Study on Challenges with Buyers perception affecting Business
Abstract: A research study aimed at understanding the perception choice of Indian consumers in selecting mobile telecommunications service providers was conducted. The perception of consumers varies widely according to the attributes of communication quality, call service, facilities, price, and customer care and service provider.
Published in NOLEGEIN Journal of Business Risk Management · Vol. 2, Issue 1, 2019 · pp. 27–29 Read article
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An Empirical Study on Service Quality Improves the Customer Satisfaction in Retails Industries with Reference to Heritage Super Market in Hyderabad
Abstract: Retailing business is the major contributor for gross domestic product (GDP) in India. It hadgenerated millions of jobs both directly and indirectly. The population of India is the major advantagebecause of high demand for consumption for food products. Heritage is retailing brand and it knownfor its fresh and quality products. It offers food products, vegetables and household products. Theproduct categories at Heritage had been constantly growing according to the needs …
Published in NOLEGEIN Journal of Business Risk Management · Vol. 4, Issue 1, 2021 Read article
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The Relationship Between Entrepreneurship and Market Orientation Among Small and Medium Entrepreneurs
Abstract: The degree to which firms are inclined to carry out the marketing notion has been referred to as market orientation. As a result, firms that embrace market orientation concepts establish customer loyalty and satisfaction with the organisation's offerings, resulting in higher customer value and improved organisational success. The research study examines the relationship between market orientation and entrepreneurship among the small and medium business in Chibombo district. The research was …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 4, Issue 2, 2021 · pp. 16–24 Read article
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Case Study Analysis on MIS America Grupo Santander
Abstract: The purpose of this case study was to examine the challenges and issues that had been encountered inimplementing the Chile MIS America, software pilot project at the Grupo Santander before the MISAmerica is rollout to other part of Latin American countries. The problem arise in the project caused asignificant delays and the team were not able to produce the report to corporate executive team. It alsohighlights the information systems challenges …
Published in NOLEGEIN Journal of Entrepreneurship Planning, Development and Management · Vol. 5, Issue 1, 2022 Read article
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BUSINESS PERFORMANCE OF THE MSME’s IN SRIKAKULAM DISTRICT OF ANDHRA PRADESH
Abstract: MSMEs, or micro, small, and medium-sized enterprises, are the catalyst for economic expansion that supports fair development. The industry's main benefit is its inexpensive capital cost employment potential. Compared to companies, the MSME sector has a significantly higher labour intensity. Enterprise performance evaluation should consider several kinds of factors, including future potential and social advantages of the company in addition to the financial standing of the marketing at this point …
Published in NOLEGEIN Journal of Financial Planning and Management · Vol. 7, Issue 2, 2024 · pp. 59–69 Read article
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Biomimicry: A Boon in Pharma Sector
Abstract: Business management is influenced by subjects of many natural and social sciences, a highly interdisciplinary field. Looking from a new angle, there seems to be an increasingly biomimetic influence. Biomimicry is an applied science that examines nature, its models, systems, processes, and elements to emulate or take inspiration from, in order to solve human problems. Mother nature has proven its ability to teach us about systems, materials, processes, structures and …
Published in NOLEGEIN Journal of Global Marketing · Vol. 3, Issue 2, 2020 · pp. 19–25 Read article
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Artificial Intelligence and Intelligent Machining Sentiment Analysis of Ecommerce Product Reviews
Abstract: Sentiment analysis plays a awfully necessary role in BI’s (Business Intelligence) applications that hasbeen evident in the recent market activities. Towards sentiment analysis for most of the favoredwebsites like Amazon, Facebook, Twitter necessitate the review of the shoppers that ar used as afeedback. It’s play vital role for product review, Business intelligence additionally as in deciding. Themain problem that arises to the purpose of read of users/customers is that, it …
Published in NOLEGEIN Journal of Information Technology & Management · Vol. 4, Issue 1, 2021 Read article
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The Superiority of an Organizational Advancement Entirely Depends Upon Sound Intervention of Leaders
Abstract: Any organization should have the most refining future along with the most encyclopedic resources to develop the same in a befitting manner. It must have the great propensity to enhance the volume of prescheduled production from the perspective of both their professional competency and the constructive management as well. In this regard the concept of “Marketing” will be one of the prime considerations for elevating the real occupational glow which …
Published in NOLEGEIN Journal of Leadership and Strategic Management · Vol. 5, Issue 1, 2022 Read article
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Technology and Performance: Examining the Relationship in a Changing Business Landscape
Abstract: This case study examines a company's experience with the technological transition to analyze theimplications of evolving information technology on organizational effectiveness. The study focuses on V-Mart Retail Limited, a large retailer that has undergone several technological changes, includingthe implementation of a new POS system, the integration of mobile devices, and the introduction of an e-commerce platform. According to the report, these adjustments have significantly impacted theorganization’s performance, enhancing productivity, sales, …
Published in NOLEGEIN Journal of Management Information Systems · Vol. 6, Issue 1, 2023 · pp. 10–14 Read article
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Emotional Intelligence in Aspiring Business Leaders for Cognitive Global Excellence
Abstract: An organization is an unparalleled foundation for global enrichment based upon its sound socio-economical infrastructure. Most importantly it should have the well-built managerial hierarchy to drive the same according to the present market scenario. The real fact is that organizational leaders are truly appointed not only to perform well alongside their best occupational exposures but to maintain the orthodox legacy of an organization right from day one. That is why …
Published in NOLEGEIN Journal of Organizational Behavior Management · Vol. 5, Issue 1, 2022 Read article